• Well-known name • Competitive Market

• High confidence in the

market
• More advanced
technology
• Customer's Loyalty
• Skilled workforce

S W
ABS-CBN
• Unexpected problems

O T
• Growing competition
• Growing economy and lower
• Income level is at a profitability
constan increase • Transfer of Talented
• Growing demand Individuals
• New markets • Economic Conditions
• New products and • Consumers ability to
services pay the goods or
sevices
• Political Policies