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Introduction
In Part 1 of the project, we analyzed the financial performance of Ford and General Electric and
concluded that General Electric Co.’s operating earnings as a percentage of sales of goods and
services declined from 2016 to 2017 but then slightly increased from 2017 to 2018. Whereas the
Ford Common Size Income Statement shows the decrease in gross profit of the company in
terms of sale from the year 2017 to year 2018. General Electric Co.’s earnings (loss) from
continuing operations before income taxes as a percentage of sales of goods and services
declined from 2016 to 2017 and from 2017 to 2018. General Electric Co.’s net earnings (loss)
attributable to the Company as a percentage of sales of goods and services declined from 2016 to
2017 and from 2017 to 2018. In this part we will do financial forecast of Ford using different
valuation models and will analyze what is the existing performance of Ford and how much it is
Dividend Valuation
The price of the asset is calculated on the basis of the current value of some cash flow metric
using discounted cash flow (DCF) calculation techniques. Dividends are the cleanest and
simplest indicator of cash flow, as they are simple cash flows that hit the consumer directly. The
assessment shall be based on generic premises. Specific factors related to stock value can occur
and have been overlooked. In such a scenario, the actual stock price can vary considerably from
the calculation. If in investment decision-making, you want to use the calculated inherent stock
The Ford Dividend Forecast has been calculated using the PRAT model and also the Gordon
Growth Model. From the calculations we can see the different trends in the growth of Ford
Dividends for the next years. In the upcoming year, there seems a growth of 6.38% followed by
5.12% and 3.85% in the following years showing kind of decreasing trend in the growth of
Dividends of Ford. The dividend figures as shown in Annex-2 are calculated using PRAT Model
where we can see the calculations of Retention Rate, Profit Margin, Asset Turnover, and
Financial Leverage by making the year 2018 as the base year. Also the other factors that have
been considered are current price of share of Ford Motor common stock, last year DPS and
The value of the inventory is estimated in discounted cash flow (DCF) techniques based on the
present value of a measure of cash flow. Free cash flow to the company (FCFF) is generally
referred to as cash flow after direct costs and before capital providers are paid out. The analysis
is based on generic assumptions. Common factors related to stock value can be listed and
omitted here. In such a scenario, the real stock price can differ substantially from the estimate.
Do this at your own risk if you want to use the calculated intrinsic stock in the investment
decision-making process.
To calculate the Ford Motor FCFF we have also calculated the intrinsic value of Ford Motors
capital and its common stock as shown in Appendix-III. The FCFF has also been calculated
PRAT Model as shown in Appendix-IV and for this we have also calculated the EBIT, RR and
valuation system. The idea that an asset's value is the present value of the cash flows that you
expect to generate by maintaining it is neither new nor revolutionary. Although knowledge of the
compound interest goes back thousands of years, for centuries the concrete analysis of today's
value was blocked through religious bans on loans, which were treated as usury. The expansion
of the current value for corporate finance and investment from insurance and leasing can be
related to economic as well as cognitive instincts. In some way, the use of discounted cash flow
models is an act of faith. We assume that each resource has an intrinsic value and we seek to
measure the quality by looking at the fundamental values of an object. What is the quality
inherent? Consider the value that an all-knowing analyst will add to the commodity with right
now exposure to all available information and a flawless valuation template. Of example, no
such analyst exists, but we all strive to be as similar to this dream analyst as possible. The
dilemma is that none of us really understands what the true intrinsic value of an asset is and we
can not also say whether or not our lowered valuations of cash flow are close to the mark.
Conclusion
The most popular metric used in inventory pricing is the NTM P / Earnings ratio (earnings
price). P / E refers to the current share price in terms of earnings per share with market
expectations. It ratio is used to equate the stock value of a company with its profits. A high-P /
considered underrated. Ford Motor Company's P / Earnings NTM level is below the average of
its peer group: about 7.00. According to these metrics, Ford Motor Company's price is below the
peer group's market value. The Ford Motor Company's P / Earnings NTM ratio is slightly lower
than the average in its automotive sector: 9.12. The Ford Motor Company's rating according to
these indicators is well below the market valuation of its sector. Ford Motor Company's P /
Earnings NTM ratio is smaller than its previous5-year average: 7.4. The new Ford Motor
Company value is therefore below the median of its price over the last five years.
Appendix
Assumptions
Unweighted average of bid yields on all outstanding fixed-coupon U.S. Treasury bonds neither due
or callable in less than 10 years (risk-free rate of return proxy).
rF = RF + βF [E(RM) – RF]
= 2.14% + 0.92 [11.61% – 2.14%]
= 10.84%
Average Dec 31, Dec 31, Dec 31, Dec 31, Dec 31,
2018 2017 2016 2015 2014
Financial Ratios
Averages
In above:
2018 Calculations
Retention rate = (Net income attributable to Ford Motor Company – Cash dividends declared) ÷ Net
income attributable to Ford Motor Company
= (3,677 – 2,915) ÷ 3,677 = 0.21
Profit margin = 100 × Net income attributable to Ford Motor Company ÷ Automotive revenues
= 100 × 3,677 ÷ 148,294 = 2.48%
where:
P0 = current price of share of Ford Motor Co.’s common stock
D0 = the last year dividends per share of Ford Motor Co.’s common stock
r = required rate of return on Ford Motor Co.’s common stock
Annex-III: Ford FCFF Forecast
Intrinsic value of Ford Motor Co.’s common stock (per share) $12.87
Current share price $9.07
Average Dec 31, Dec 31, Dec 31, Dec 31, Dec 31,
2018 2017 2016 2015 2014
Selected Financial Data (US$ in
millions)
Interest expense 1,228 1,133 894 773 797
Net income attributable to Ford 3,677 7,602 4,596 7,373 3,187
Motor Company
Financial Ratios
Averages
RR 0.39
ROIC 3.51%
2018 Calculations
EBIT(1 – EITR) = Net income attributable to Ford Motor Company + Interest expense, after tax
= 3,677 + 1,044 = 4,721
RR = [EBIT(1 – EITR) – Interest expense (after tax) and dividends] ÷ EBIT(1 – EITR)
= [4,721 – 3,959] ÷ 4,721 = 0.16
g = RR × ROIC
= 0.39 × 3.51% = 1.36%
g = 100 × (Total capital, fair value0 × WACC – FCFF0) ÷ (Total capital, fair value0 + FCFF0)
= 100 × (188,370 × 4.02% – 11,232) ÷ (188,370 + 11,232) = -1.83%
where:
Total capital, fair value0 = current fair value of Ford Motor Co.’s debt and equity (US$ in
millions)
FCFF0 = the last year Ford Motor Co.’s free cash flow to the firm (US$ in millions)
WACC = weighted average cost of Ford Motor Co.’s capital”