Pools By Design

Google Analytics and Google Ads Report

May 1- June 7

Google Analytics
Overview
● 2,130 Users
● 7,780 Pageviews
● 2.86 Pages per Session
● 00:02:04 Avg. Session Duration
● 54.23% Bounce Rate

Acquisition
● 1,230 - Paid Search
● 574 - Organic Search
● 259 - Direct
● 30 - Social
● 29 - Referral

Website Pages
1. Home Page- 2,692 Pageviews
2. /swimming-pool-finance/- 867 Pageviews
3. /photos-of-swimming-pools/- 742 Pageviews
4. /pools-and-spas/- 636 Pageviews
5. /contact- 496 Pageviews
6. /photos-of-swimming-pools/swimming-pools/- 361 Pageviews
7. /pools-and-spas/traditional-pools/- 243 Pageviews
8. /about/- 173 Pageviews
9. /contact/- 140 Pageviews
 10. /photos-of-swimming-pools/spas/- 117 Pageviews

Google Ads
Dynamic Search
Overview
● Clicks: 170
● Impressions: 2,400
● Average Cost Per Click: $2.25
● Total Cost: $383

Top Search Terms

● Pools by Design- 76 Clicks
● Patio Pools- 44 Clicks
● Pools by Design Tucson- 33 Clicks
● Presidential Pools- 18 Clicks
● Pools by Design Tucson- 14 Clicks
● Pools in Tucson- 11 Clicks
● Pebble Tec Pool- 11 Clicks

Search Campaigns
1. Pools Search
a. Total Clicks: 1,295
b. Total Cost: $2,271.42
c. Average Cost Per Click: $1.75
2. Dynamic Search
a. Total Clicks: 170
b. Total Cost: $382.91
c. Average Cost Per Click: $2.25

Top Keywords (5+ Clicks)

● Pools by Design Tucson- 14 Clicks
 ● Pool Companies in Tucson- 10 Clicks
● Pool Builders Tucson- 5 Clicks
● Pool Designs Tucson AZ- 5 Clicks
● Pools by Design Tucson AZ- 5 Clicks
● Pools by Design- 5 Clicks

Google Ads
Pools Search
Overview
● Clicks: 1,290
● Impressions: 40,900
● Average Cost Per Click: $1.75
● Total Cost: $2,270

Top Search Terms

● Pools by Design- 76 Clicks
● Patio Pools- 44 Clicks
● Pools by Design Tucson- 33 Clicks
● Presidential Pools- 18 Clicks
● Pools in Tucson- 11 Clicks
● Pebble Tec Pool- 11 Clicks
● Pools by Design Tucson- 10 Clicks
● Pool Builders Tucson- 9 Clicks

Search Campaigns
1. Pool and Spa Design
a. Total Clicks: 1,233
b. Total Cost: $2,165.62
 c. Average Cost Per Click: $1.76
2. Pebbletec
a. Total Clicks: 55
b. Total Cost: $91.58
c. Average Cost Per Click: $1.67
3. LED Lighting
a. Total Clicks: 7
b. Total Cost: $14.22
c. Average Cost Per Click: $2.03

Top Keywords (5+ Clicks)

LED Lighting
● Pool Lights- 3 Clicks
● Pool and Spa- 2 Clicks
● Pools Tucson- 1 Clicks
● Bright Pool Light- 1 Clicks
Pebbletec
● Pebble Tec Pool- 34 Clicks
● Plaster Pool Finishes- 11 Clicks
● Pabbletec- 6 Clicks
● Pebble Tec Pool Cost- 5 Clicks
Pool and Spa Design
● Tucson Pool- 339 Clicks
● Pool Builder- 160 Clicks
● Build a Pool- 143 Clicks
● Pool Designer- 129 Clicks
● Tucson Spa- 128 Clicks
● Pools by Design- 92 Clicks
● Custom Pool- 53 Clicks