Professional Documents
Culture Documents
1. Opportunity Analysis
1. Market Research (Target market & segment, size, market potential, etc.)
2. Competitive Analysis (Competition map, competitor performances, etc.)
3. Opportunity Gap in the market (Gap that we could fill, and grow from there)
2. Feasibility Study
1. Product Proposal (Overview of idea, UVP, Success Factor, References, etc.)
2. Go-To-Market Strategy (Marketing strategy, launch strategy, etc.)
3. Financial Feasibility (Rough Revenue Projection and KPIs after launch is ok)
Please build 2 product plans, 1 from each group (Entertainment Game / Serious Game),
Please choose 1 on each group, ex. You choose A3, and B2.
Output file-type is flexible, we recommend using slides as it will be the easiest to build.
Content is more important rather than fancy documents.
Please make any assumption necessary for building the Product Plans
Time limit will be 1 week after this test e-mail is sent. If you need more time, please state the reason.