Observation # Presence of Nudge (IV) Nudge noticed Purchasing behavior (DV)

Observation 1 No not applicable soft drink

Observation 2 No not applicable soft drink
Observation 3 No not applicable soft drink
Observation 4 No not applicable soft drink
Observation 5 No not applicable soft drink
Observation 6 No not applicable soft drink
Observation 7 No not applicable soft drink
Observation 8 No not applicable soft drink
Observation 9 No not applicable soft drink
Observation 10 No not applicable soft drink
Observation 11 No not applicable soft drink
Observation 12 No not applicable soft drink
Observation 13 Yes after purchase soft drink
Observation 14 Yes unnoticed bottle of water
Observation 15 Yes before purchase bottle of water
Observation 16 Yes before purchase bottle of water
Observation 17 Yes before purchase soft drink
Observation 18 Yes before purchase bottle of water
Observation 19 Yes unnoticed bottle of water
Observation 20 Yes before purchase bottle of water
Observation 21 Yes before purchase bottle of water
Observation 22 Yes before purchase bottle of water
Observation 23 Yes before purchase bottle of water
Observation 24 Yes unnoticed soft drink
Observation 25 Yes before purchase bottle of water
Observation 26 Yes before purchase bottle of water
Observation 27 Yes unnoticed soft drink
Observation 28 Yes before purchase soft drink
Observation 29 Yes before purchase bottle of water
Observation 30 Yes before purchase soft drink
Observation 31 Yes before purchase soft drink
Gender Place observed
man room 030
man room 030
woman room 030
woman room 030
woman room 030
man room 030
man room 030
man room 030
woman cafet
man cafet
woman cafet
woman room 050
woman room 050
woman room 030
woman room 030
woman room 030
man room 030
man room 030
man room 030
man room 030
man room 030
man room 030
man room 030
woman room 030
man room 030
woman room 030
man room 030
woman room 030
man cafet
man cafet
man cafet