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What makes Casablanca a good place to do business?

1. location and transport connections

Casablanca is the largest city in Morocco and is located in the central-western part of Morocco
bordering the Atlantic Ocean.

The Port of Casablanca is one of the largest artificial ports in the continent, and the second largest
port of North Africa, after Tangier. Most importantly, it has connections with Europe, Africa and Asia.

Casablanca's main airport is Mohammed V International Airport, Morocco's busiest airport. Regular
domestic flights serve Marrakech, Rabat, Agadir, Oujda, Tangier, Al Hoceima, and Laayoune, as well
as other cities. Casablanca is well-served by international flights to Europe, especially French and
Spanish airports, and has regular connections to North American, Middle Eastern and sub-Saharan
African destinations. New York City, Montreal, Paris, Washington D.C., London and Dubai are
important primary destinations.

2. Economy

The Grand Casablanca region is considered the locomotive of the development of the Moroccan
economy. It attracts 32% of the country's production units and 56% of industrial labor.

it condenses most of the economic activities of the zcountry: 48% of industrial investments, 45%
of industrial imports and 75% labour force working the IT field

The development of the aeronautics industry in the Great Casablanca region, through the
installation of a number of foreign subsidiaries. Some 20 companies, including SAFRAN and
Crouset, are already installed in the region, and many more are to follow suit.

In this city there is also car industry led by SOMACA which is in charge of assembling Logan,
Citroën, and Renault.

Its economy is primarily based on services and industry. In addition, the Doukkala area in the west
is noted for its agricultural output.

There is a qualified workforce through many different institutions especially in industry,


commercial development, and It like Hassan 2 university and international university of Casablanca
and others.

3. Quality of life

Casablanca has a hot-summer Mediterranean climate. The cool Canary Current off the Atlantic
coast moderates temperature variation, which results in a climate remarkably similar to that of
coastal Los Angeles.

There is a large public park, also, the Parc de la Ligue Arabe, where expatriates working in
Casablanca can take time to relax and enjoy nature and sports. Expats living in Casablanca may
also like to become spectators of Moroccan sports
to indulge in some retail therapy at the largest shopping mall in Africa. The Morocco Mall has over
250,000 m2 of floor space and features a 1,000,000 liter aquarium called Aquadream. Visitors can
even take a ride through the center of the aquarium, or scuba dive with over 40 varieties of fish.

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