Professional Documents
Culture Documents
Employees' Loyalty
Employees' Loyalty
The purpose of study is to analyse influence of employees’ loyalty on corporate success. The
generalized topic was providing me the basic details of the subject I am going to conduct the
research on, however for the deeper understanding the first step I took is literature view, which
has provided me somehow a better picture of the topic and problems that the world population
is dealing with regarding this issue. For acquiring deeper knowledge regarding the subject, then
I headed toward designing the questionnaire that based on qualitative and quantitative approach
therefore, I chose qualitative study, which will provide me the data through suggestions, and
somehow opinion orientated answer recording and quantitative, which would help me
acquiring the statistical data, respectively. The combination of both approaches will going to
provide me the insight reason of this issue, moreover I would be able to conclude the result in
final stages more clearly, that how organization success will be influence by the employees’
The mixed approach chosen for designing a questionnaire based on twenty-five questions,
which would be able to collect the data of two types quantitative and qualitative. I prefer to
choose the similar kind of a sample that are corporate staff, so genre of my study is cross-
sectional and explanatory to some extent. Although employee is the basic need of corporate
culture on the earth, but as I am analysing the behaviour by applying the different theories.
Therefore, corporate staff are the most familiar sample to me according to my experience that
Once my questionnaire approved, then I would be able to record answers through the designed
survey, and this will be my next stage of research. After completing the stage of collection of
data, for sampling of the quantitative data I would rather go for the easiest presentation of data,
Pi-Chart, for further investigation Correlation and cross tabulation table will be construct. For
the qualitative part, the report will be generate through the software after inserting codes,