Department of Education

IMMACULATE MOTHER ACADEMY

Clamor Avenue, Bagumbong, Caloocan City

Coup-pals’ Cafe

business

Feasibility Study on the Cafe

in U.C.C.

In Partial Fulfillment
Of the Requirements for
Entrepreneurship

Presented By;
De Guzman, Ma. Kimberly D.
Maglasang, Nina Felisa
Yadao, Angelique Ann S.
Dorado, Benjie
Lugo, Mark Louis

Presented To:
Mr. Zoren P. Valdisimo
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

INTRODUCTION

As we all know, fast food chain is the very common place where most of

the people ate and it has a very high demand when it comes in serving people’s

foods. The Fast Food Restaurant industry consists of restaurants where clients

pay for quick-service food products before eating. The food purchased may be

consumed in the restaurant, taken out or delivered as request.

As we observed in our pre-feasibility study in SM Fairview, Robinsons,

and Fairview Terraces, we saw that there are lots of fast food chains or

restaurants serving good quality of foods for their customers. But the question is

do they give the right market demand of their customers?

That’s why we came up the idea of our Café, the Coup-pal’s Café: The

Café for the bitter customer who wants their life in silent, to ease the pain, to be

relaxed, and to bond with their families. It has a bitter title, yet you feel the

happiness that you will cherish for life. We tend to deliver good and best quality

of products and different variety of foods, and taste that you will never forget. We

also offered the door-to-door delivery by using the telephone number

09958119577 for people who is lazy to go in our Café.

 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Our café envision being the best of all the best, we want and we will strive

harder as the years change. We will stay as we are the way our loyal customer

knows us. And we will never ever fail them, and we will not lose their trust in us.

Our café have the mission to make our customers the happiest person in the

world, by giving them the best of all what we can give. And we will make them

feel that they are not alone in this world full of pain and happiness.

And we will do what we can all do, to achieve and to be known or remarkable in

every person’s brain. We will not stop until we were the last café in the world.
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

MARKETING ASPECT

COMPETITIVE POSITION

We have two (2) competitors near in our store. The first competitor is

May’s Store, and the second competitor is Mel’s Store. They sell rice with

siomai, and process juice, because the following products are the

customers’ want. And the second competitor is Mel store the product that

they sell and most popular to the student is the lumpiang toque, because

of its remarkable and own recipe. Their strategy is to cook or do many

products to attract the customer to buy to them and of course to be friends

with the customer to come back and buy again.

The May’s store products is rice and siomai, toque, turon,process

chocolate juice and banana cue , we think she sells that because the

customers want it and for her this is easy to do to make and affordable for

everyone . The Mel’s store products has many flavor of process juice,

toque, junk foods, turon, siomai, karyoka, and banana cue, we also think

she sells that too, because the customers always want affordable food but

nutritious and give strength to the customers.

 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

PROPOSED MARKETING STRATEGY

We sell our products at the University of Caloocan City or UCC, and we

also sell at The Immaculate Mother Academy Inc.

At the UCC, we rent the stall of one of our member that was actually our

leader in this feasibility. For us to be able to sells our products. Our target

customer is all the students at the UCC who have been studying, as hard as they

can.

At The Immaculate Mother Academy Inc or IMA, where we all study. We

room around to sell our products. Our target customer at The Immaculate Mother

Academy Inc. is the senior high school that have been studying there, as hard as

they can.
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

TECHNICAL ASPECT

INPUT

The ingredients that we used to make the kesoron or cheestick, is

lumpia wrapper, cheese, cooking oil and brown sugar to do our product. The

materials or equipment that we used to make our product is spatula, frying pan,

plate, and knife, cup of water, strainer, and container, stove and gas tank.

PROCESS

first we cut the cheese, second is wrap the cheese by lumpia wrapper and

then we melt the brown sugar in oil and fry the cheese roll after we cooked the

cheese roll strain it and ready to serve.

OUTPUT
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Input

The ingredients that we used to make the puto tak-tak, is kamoteng

kahoy, chocolates (lala bars), cheese, brown sugar and carrots. The materials or

equipment that we used is steamer, star margarine with holes, a big can of milk

with a hole of one or two (it depends of the size of the can and how many star

margarine with holes can fit), container, cap of stick-o, banana leaves (cube

size), stove and gas tank.

Process

first we cut the carrots into cubes, second is to cut the lala bars or

chocolate into four parallel size, third is to cut the cheese into a parallel size also,

then take the kamoteng kahoy or cassava (that have been grind into not that fine

texture and also have been took out the water inside of cassava), then take the

star margarine with holes and fill up the half of the cup then put any of the two

kinds of filling and put it in the center then fill up the whole cup of star margarine.

While the carrots will be just added to the cassava and put a sliced cheese on

the center. And it is ready to be serve.

Output
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Schedule of business – time frame

Mon. Tues Wed. Thurs. Fri. Sat. Sun.

Sept. 22 – Sept. Sept. 24-

we buy the 23-the the second

ingredients first day day that

we need to that we we sell our

create our sell our products,

products. products still at the

at the UCC.

UCC.

Oct.01- we

buy the

ingredients

of our

products.

Oct. Oct. 03- Oct. 04- Oct. 05- we OCT, 06-

02- we we sell we sell sell the we sell

gave our our products at our

 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City
the half product product the

of the at the at the Immaculate

product UCC. UCC. Mother

to the Academy

mother inc.

of our

leader

to sell it

in the

UCC.
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Facility layout
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Financial forecast

300

250

200

150

100

50

0
DAY 1 DAY 2 DAY 3 DAY 4 DAY 5 DAY 6 DAY 7

Financial statement

(as of sept. 23,24 october 2,3,4,5,6 2017)

BEGINNING BUDGET:

SALES

Sept. 23………………………………………………………………………..256

Sept.24…………………………………………………………………………260

Oct.02…………………………………………………………………………..100
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Oct.03………………………………………………………………………100

Oct.04………………………………………………………………………150

Oct.05………………………………………………………………………180

Oct.06……………………………………………………………………….90

EXPENSES:

Cheeseron

Lumpia wrapper………………………………………………………..

Cheese………………………………………………………………….

Sugar……………………………………………………………………

Puto

Kamoteng kahoy………………………………………………………

Carrots………………………………………………………………….

Brown Sugar…………………………………………………………...

Cheese………………………………………………………………….

Chocolate (lala bars)………………………………………………….

 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Balance sheet

Assets Liabilities

Current assets Current liabilities

Cash Equipment expense

Equipment Power/water expense

Inventory Wages payable

Fixed assets Short term debt

Land Long term liabilities

Building Long term debt

Vehicles Stock holders equity

Capital

Retained earnings

Total assets Total Liabilities & Equity

 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

T- Account
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Income Statement
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Cash Flow
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Socio – Economic Aspect

 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Summary
 Department of Education
IMMACULATE MOTHER ACADEMY
Clamor Avenue, Bagumbong, Caloocan City

Conclusion