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Barriers of Entrepreneurship:
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Classification of Entrepreneur:
To summarize,”An entrepreneur is the person who bears risks,unites various factors of production,to
explore the opportunities in order to evoke(bring) demand,create wealth and employment”.
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Entrepreneurial success is not the result of a single person’s efforts. There is always a team
involved. The team is made up of other investors, working partners, employees, vendors, and
clients. All play an important part in the success of the enterprise. Although other people are
involved, there is a tendency to believe that they play far less important roles and are easily
replaced. At the end of the day, success or failure of the enterprise will be largely attributed to
the entrepreneur.
Because of limited resources, high levels of uncertainty and inexperienced management and
employees, new ventures suffer from a very high rate of mortality- much higher than that of
larger, well-established firms. There are a number of reasons for failure of a new venture,
which are discussed below. Usually, there is a combination of reasons rather than one single
reason.
1. Lack of Experienced Management:
One of the main problems faced by new enterprises is that the management team is usually
very new to this role. The entrepreneur and his/her top management usually have no prior
record of being in charge of the fortunes of a whole company.
Even in some rare cases, when the management has some individuals who have led a
company in the past, they are now faced with a new situation where the company itself has no
previous track record. It is a very different kind of situation.
New ventures are also reluctant to use manpower for and to invest in training. Lack of
experienced and skilled manpower can lead to a general drop in productivity and quality of
output. The absence of quality manpower is particularly felt during a crisis.
4. Rapid Growth:
Sudden unplanned growth is not always a desirable situation. Higher growth will mean greater
stress on production facilities, manpower, and marketing channels. Sometimes, these will not be
designed to cater to the rise in volumes and might need further capital investments. It will lead
to a stage of continuous fire-fighting and ultimately, many things may not keep pace with the
growth. Most commonly, the organization may run out of money.
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7. Lack of Information:
Even in this era of free-flowing information, the quality of information available to large
corporations is far superior to that available to new small entrepreneurial ventures. There is a
cost to information and small ventures may not be able to invest so much in getting the high-
quality information.
For example, before entering a new market, the new venture may send some salespersons to
interview some customers, shopkeepers, and wholesalers. On the other hand, the large
corporation may engage the services of a market-research firm and carry out a thorough inves-
tigation of the potential and the problems of the new market.
8. Incorrect Pricing:
An entrepreneur does not pull the pricing out of thin air, but it may not be very rigorously
thought-out either. The price is most likely close to that of the competition and takes care of
costs leaving a modest or seemingly generous margin.
There are many sophisticated pricing policies a new venture can adopt, taking into account its
cost structure, nature of demand, and extent of competition. The entrepreneur can introduce
new innovative pricing systems too. For example, Deccan Airways revolutionized airline pricing
in India by introducing low-priced seats and yield management techniques are being used by
low-cost earners in Europe and the USA.
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A technical feasibility study assesses the details of how you intend to deliver a product
or service to customers. Think materials, labor, transportation, where your business will be
located, and the technology that will be necessary to bring all this together. It's the logistical or
tactical plan of how your business will produce, store, deliver, and track its products or services.
A technical feasibility study is an excellent tool for both troubleshooting and long-term planning.
It can serve as a flowchart of how your products and services evolve and move through your
business to physically reach your market.
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Be sure to include all the technical requirements of your business from production to customer
receipt. This information will help investors know more about the operations of your business.
Having a great idea for a product or business isn't enough—you have to show how you can
make money from it. The technical feasibility study addresses the physical and logistical
mechanics of it, and how you'll be able to get something into the product and back out the door
to customers.
A financial feasibility study projects how much start-up capital is needed, sources of capital,
returns on investment, and other financial considerations. The study considers how much cash
is needed, where it will come from, and how it will be spent. It can focus on one particular
project or area, or on a group of projects (such as advertising campaigns).
The study is an assessment of the financial aspects of something. It could be anything, but is
most often used to consider a few key points that, if refined correctly, should answer most of the
basic questions of anyone who takes a seat at the table.
In order to entice investors you need to show how your business will make profits, when it will
begin to make profits, how much profit it will make, and what investors will gain from their
investment. The investment return section should offer both a description of how investors will
be involved and discuss different variables that will affect the profitability of your business,
offering more than one scenario.
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Characteristics of an Entrepreneur:
Moderate Risk taker: An Entrepreneur mist to be moderate risk taker and learn from any failures
Independent: He is an independent person and likes to be his own master. He is job giver and
not job seeker.
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