If it is mine, it is very costly….

endowment issues

Difficult to forget the past events…..sunk cost fallacy

Differential treatment to different sources of income ….mental accounting

Short cut processing of information ….mental heuristics

Trend is the best friend. Don’t trust on outliers

Opportunists should worship the rising sun

Free lunch in finance…..diversification

You can buy the time only but can't time the market

Overconfidence……extrapolation…..overreaction……

Law of small numbers leads to fallacy effect……representative heuristic

After three successive goals, I will also earn the fourth goal credit….hot hand phenomenon

"I don't want to sell my assets below the purchase price" anchoring bias

"We always befool ourselves being long run investors but we are short sighted” myopic

"Heads I win and tails its chance" ….self attribution bias

Analysts follow few stocks vigorously in popular press leading bias……..strength considered but
weight ignored

Statistical aspects of evidence………………..weight by quant managers

Boys are always boys and tend to dominate with peers…..dominance hierarchy

"I am the Boss and Boss is always right" ….Hubris hypothesis

Investments do well but investors fare poorly……………….sovereign omnipotent market

Don't marry with stocks……………………control heart and use mind

I am confused between recent and cumulative……………….narrow framing and wide framing

Under reaction is the only Pyrrhic victory for market efficiency…………..gradually diffusing
information and delayed reaction
Publication hungry professors create problems in decision making……………..data snooping
biases

Like likes like……………………..heuristic issues