• 1993- largest nation wide auto glass company in US • Initially 250 stores were across the country • Then it was taken over by Forstmann Little and Company in 1987. • Till 1989 the company expanded their stores upto 550 • 3000+ employees including 1000 installers • 12% market share as compared to Harmon glass and others competitors Initial strategy: • Lower level managers given incentives • Introducucing mobile services,mobile trucks • Stores are not located at prime places • Demand decrease in store based service • Popularity of mobile service From store to market
• To group stores into market
• Centralized the distribution • Separate warehouse, DCC,CTU and CSR • Unable to handle more customers LOW PRODUCTIVITY • Average of 2.5 glass units a day (UAD) • Workers simply didn’t try hard. • Finding the correct location of Customer. • DCC Managers “didn’t hustle”. • No “Equitably” in assigning jobs. Models of performance plan pay
To create loyalty among its work force
To strengthen industries traditional high turnover