Export Performance is measured with the following items.

FP: Financial Export Performance (Alpha = .833)

This export venture:

FPl: has been very profitable. .830

FP2: has generated a high volume of sales. .922

FP3: has achieved rapid growth. .604

SP: Strategic Export performance (Alpha = .680)

This export venture:

SP 1 : has improved our global competitiveness. .721

SP2: has strengthened our strategic position. .990

SP3 : has significantly increased our global market .607 share. SE:

Satisfaction with Export Venture (Alpha = .915)

SE 1: The performance of this export venture has .924 been very satisfactory.

SE2: This export venture has been very successful. .947

SE3: This export venture has fully met our .813 expectations.