SWOT Analysis
STRENGTHS WEAKNESSES
 Raise awareness about water pollution
and water conservation.
 Awareness in plastic ban.
 Recycled materials which can help our
environment, and may cost less.
 People could also cooperate and may
resell eco friendly bags.
OPPORTUNITIES
 Many people nowadays are concern
about our environment, so raising
their awareness will be a big thing.
 People will be encourage to recycle
things to make a tote bag if they will
know that this can help to save
environments.
 Consumers may help in getting the
business grow by helping in selling
tote bags.
 Not everyone use tote bags
 Few are interested in water conservation
 Some tote bags are expensive and not
everyone can afford to buy it. That’s why
some will think that our tote bag is also
expensive as other tote bags.
THREATS
 There are lots of people who don’t care
about environment.
 People may think that because it is hand-
made, or a local brand type of bag, it
could be easily broken.
 Other people prefer branded tote bags.