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The definition of community organizing they can provide social movements with

important benefits. […] These communities do


In the process of community organizing, people
not just happen. They must be organized.
who don't have a say in the decision-making
Someone has to build strong enough
processes, organize for social change in order to
relationships between people so they can support
rearrange power inequalities by establishing
each other through long and sometimes
non-hierarchical community
dangerous struggles. […] This process of
organizations - organizations in the structural
building a mobilizable community is called
sense, not necessarily in the legal sense.
community organizing. It involves the "craft" of
Community organizing revitalizes old building an enduring network of people, who
democratic institutions and creates new ones... identify with common ideals and who can act on
the basis of those ideals. […] Community
"For people to turn shared values into action, organizing is localized, often "prepolitical"
they must learn how to identify, recruit, and action that provides the foundation for
develop leadership; they must learn to build multilocal and explicitly political social
community around that leadership; and they movements.
must learn to draw power from that community.
Organizers challenge people to act on behalf of Source: Stout, Jeffrey (2010). Blessed are the
shared values and interests. They draw people Organized. New York: Princeton University
together in new relationships that enable people Press.
to gain new understanding of their interests, and
they help people develop new resources and new
capacity to use these resources for the collective
benefit." 5 Functions of a Community Organizer
Source: Ganz, Marshall (2004) "Organizing." In The process of community organizing is a
George R. Goethals, Georgia J. Sorenson, and dynamic one with few rigid guidelines,
James MacGregor Burns, eds. Encyclopedia of
suggesting that the functions of a community
Leadership. Vol. 3. Thousand Oaks, CA: Sage.
organizer require flexibility, creativity and
...through building powerful community
excellent leadership skills.
organizations...
"Community Organizing is a democratically- Community organization aims to organize,
governed long-term process by which people are mobilize and educate people to build a sense of
brought together to act in their common self-
interest to identify community problems and community. By doing so, the community gains
solutions, and to take action by engaging power or influence over issues concerning their
existing power structures to make those welfare. Strengthening groups at the grassroots
solutions a reality."
level empowers the community to direct their
Source: Definition of the European Community own path to some extent, holding government
Organizing Network
and private organizations accountable for
...which provide foundation for social
policies and programs that directly impact the
movements.
community.
Behind every successful social movement is a
community or a network of communities. When
these communities are effectively organized, 1. Grassroots Organization
Community organization is a valuable strategy long and short-term impact on their lives. This is
at all levels, including at the national, regional one of the bigger challenges of community
and local level. There is strength in numbers, organizers as effecting change is often a battle
and the community organizer's initial efforts will against entrenched beliefs and traditional
focus on getting individuals to buy into the systems.
collective goals of the group. Unification efforts
involve reaching out to individuals and 4. Community Worker
households and getting them to engage with the Community organizers work with the people of
community. At this stage, the community the community and not for them. This is an
organizer is focused on building the numbers important distinction to make because the
rather than spreading the message of community organizer's advocacy efforts in favor of the
welfare. community may be mistakenly understood by
the group. Community organizers work
2. Outreach with an Impact alongside the group, guiding their efforts
The need for community organization exists through direct or indirect intervention, and the
because certain groups have little or no access to group effects changes through their efforts. The
goods or services that impact their quality of role of community organizer is advisory rather
life. One of the functions of a community than direct leadership. The organizer develops
organizer is to identify the areas requiring leaders among the community members,
certain social services and initiating outreach grooming them to become the face and the voice
programs to address these needs. Outreach of the community.
programs allow organizers to introduce
themselves to the locals in a positive way. It is a 5. Researcher
strategy that builds trust while ensuring Working closely with a community provides the
immediate action on pressing needs of the community organizer with an excellent vantage
community. from which to observe local practices, beliefs
and interactions. The organizer will be able to
3. Educating and Informing the Collective document changes as they take place and assess
A community organizer is an effective the social and economic impact of certain
communicator. Someone who can listen and policies. It is the duty of the organizer to keep
empathize with individuals and groups will have accurate records of these observations, generate
the ability to organize and lead no matter the actionable reports as needed and to forward said
diverse backgrounds of those involved. To bring reports to the appropriate government and
individuals together on controversial issues that private organizations that may be able to provide
affect the community, it is crucial to make them solutions to the community's problems.
aware of the truth about the issues as well as the
The community organizer plays an important explain past events & think
about the future. In the quest
role in developing, assessing and changing for the good life, positive
social policy as it relates to specific groups. It is expectations can be self-
fulfilling. Cultivating your
an influential role, and it is one that requires ability to be optimistic is
excellent communication skills, a passion for beneficial to your health & your
success. How cool is that?
helping others and outstanding persuasive and
2. Be Present. Take a deep
leadership abilities. The functions of a breath. This is the here and
community organizer prepare the right now. Stop ruminating over the
past or worrying about the
individuals for bigger and more important roles future for a moment. Tell the
on a larger scale as evidenced by President voices in your head (“your
committee”) to be silent. Enjoy
Barack Obama who credits his years as your ability to create your
community organizer for his passion, fortitude experience this very second. If
you’re washing the dishes, wash
and leadership skills.
the dishes. If you’re writing a
blog post, write the blog post. If
PEOPL;E EM[POWERMENT you’re playing with your kids,
play with your kids. It’s harder
Abstract than is sounds, but worth
practicing every day.
Empowerment of poor people is the declared 3. Clarify. When you are clear on
aim of many NGOs and official development what is important to you, there
agencies. However, the failure to recognise the comes an incredible sense of
culture of poor people, and to use their own freedom. You no longer live in
forms of organisation as a point of departure, a world of social
means that many such programmes are in fact comparison. You are running
counter-productive. This article argues that your own race. Goals, big
NGOs which wish to support people's decisions & small habits are
empowerment need to demonstrate their faith in surmountable & invigorating
poor people by respecting and supporting their because you have a clear picture
own decisions. of what you want your life to
stand for. Clarity does not
come easily. It also evolves
throughout your life, which
8 STRATEGIES TO IMPROVE YOUR requires gracious
QUALITY OF LIFE flexibility. But it is worth
it. Spend some quality time
1. getting clear.
1. Cultivate Optimism. Being 4. Give Out. Mentor, contribute,
positive can often be seen as practice random acts of
naivety or “Pollyanna” kindness, express gratitude.
behavior. In actuality, optimism Make a loan, give your time, be
increases job performance, fully present for your family,
creativity, ability to weather change the world. There are a
stress & self esteem. Optimism million ways to give of yourself.
can be used in how you talk to Do it big, do it small, just do
yourself in the face of adversity, it. It’s one of the most positive
equations in the world: You celebrate? What about
give of your time or resources, something small, but personally
which improves someone’s important? Did you
quality of life, which makes you celebrate? Celebrate with
feel needed & valuable, which traditions, with heartfelt
in turn improves your quality of compliments, with notes in
life. We’re all better off. Magic. lunchboxes, with surprises, with
5. Connect. We are social big evenings out, or with cozy
beings. We crave connections evenings in.
to others individually, to our 8. Love Yourself. Your body is
communities, to our world. Pay the vehicle that carries you
special attention to your family, through your life. Love
your lover, your adored friends, yourself by treating your body
your colleagues & your with respect & care. Fuel it
neighbors. Explore & well with fresh fruits,
strengthen your connection to a vegetables, whole grains & lean
Higher Power. And be open protein. Move it daily. Don’t
enough to enjoy the smoke, don’t abuse
spontaneous connections that alcohol. Meditate. Help
come from making a new friend yourself age well by staying
on vacation or sharing a witty flexible, protecting your skin
remark with your seatmate on from sun & exercising your
the bus. Genuine curiosity & mind. Sleep well. Beware the
kindness are an amazing way to ease in which you critique
foster connections, new & old. yourself & indulge in praise
6. Find Flow. Flow is being in the instead.
groove, totally engaged in your
present activity, challenged but MOBILIZE LEADERS TO ACCELERATE
succeeding with clear goals & RESULTS
feedback. It’s a glorious state to
be in. For some it’s gardening, by: Brian Brittain, John Swain, Janice
writing, cooking dinner with Simpson, John Swain, Janice
your partner, intense SimpsonIssues: January / February 2005.
conversation, or crunching
Categories: Leadership.
numbers. Though it requires
more energy than passive ways
to spend time (reality tv, idle  Share on LinkedIn
gossip, video games) seek out  Share on googlePlus
the activities that challenge,  Share on facebook
engage & satisfy. Find your  Share on twitter
flow.  Share by email
7. Celebrate. We need play &
whimsy in our lives. A healthy “True leadership is a dangerous act,” these
dose of joi de vivre fuels your coauthors write, and a true leader is perhaps
creativity & feeds your never more at risk than when he or she tries to
spirit. Celebrating is a speed up the pace of organizational change. But
wonderful way to share love by becoming more personal and by
with others & incorporate more personalizing the changes needed, especially
play in our lives. Who in your through the use of storytelling, a leader can
life has done something big make the changes, and make them — and the
lately? Did you
people — stick. These authors have some of transformation, one moves from an ascribed
excellent suggestions on how to do it. status to an achieved status.
Ascribed Status Versus Achieved Status
“I think we’ve got the right strategy,” said a
CEO we recently began working with, “but I’m An ascribed status is the social status into which
not seeing results quickly enough. How do I a child is born. For instance, there are people
speed things up?” born into wealthy families while others are born
into families with low-incomes. In the United
Status, gender and racial differences form a
basis for people’s ascribed statuses. On the
We hear this question a lot. We hear it from contrary, an achieved status refers to the status
CEOs and senior leaders who are facing a new that one acquires as a result of their education,
competitive threat or significant changes in skills, merit, and abilities. Examples of achieved
market and industry dynamics. We hear it from status include doctors, professors, criminals, and
companies trying to fast-track a product researchers. A person’s status determines their
innovation to be first to market, or to integrate behavior. The other forms of class identification
an acquisition. We hear it from leaders in the include family background, tastes, interests,
public sector challenged with providing a broad cultural refinement, and self-identification.
range of services with limited tax dollars, or Culture and Globalization
with advancing a new political agenda.
Today, social transformation is evidenced by
Each situation is unique, requiring an approach two significant concepts, namely culture and
to accelerating results that’s carefully tailored to globalization. Culture refers to the distinct way
the strategy. But in our diagnosis of what’s of life of a particular group of people. It differs
getting in the way of rapid strategy from one society to another depending on their
implementation, we do see common issues that geographical locations, literacy levels,
cut across sectors and organizations. And advancements in technology, and political
invariably we find that the solution starts with environments. Culture includes the beliefs,
the CEO deciding to take a much more morals, laws, customs, and art related to society.
prominent role in driving the change and to On the other hand, globalization refers to the
mobilize leaders in a new way. In this article, we standardization of education policies, trade,
will outline three tactics that have succeeded in ideas, music, art, and lifestyle around the world.
unleashing productive energy and accelerating The integration of cultures has occurred so much
business results for organizations that have used that the world is now known as a global village.
them in a conscious and disciplined manner. Steps in Social Transformation

SOCIAL TRANSFORMATION There are three steps involved in the social


transformation which include associational
ocial transformation refers to the process of embracement, associational distancing, and
change in institutionalized relationships, norms, presentation of self. Associational embracement
values, and hierarchies over time. It is the refers to an individual’s verbal recognition and
manner in which society changes due to acceptance of the group they wish to join. An
economic growth, science, technological example of such verbal recognition is when an
innovations, and war or political upheavals. aspiring law student chooses the college that
Social transformation affects people’s they would like to join to pursue their Law
interactions and lifestyle. Regarding individuals, Degree studies. Associational embracement may
social transformation refers to the process of either be proactive embracement or retroactive
altering the social status of one’s parents to embracement. Associational distancing, on the
resemble their current status. During this process other hand, involves separating oneself from
people who do not match their desired social
identity. Social transformation involving the
presentation of self-demands that one’s looks
pass for their desired social status. Therefore,
people become careful about their speech and
clothing to belong to certain statuses. Embracing
the dressing patterns and the speech styles of the
status they desire to be a part of makes
individuals “look the part.”
Social Transformation in Popular Culture

Social transformation and class passing are


widespread in the society today. Behavior is
easily passed along to various audiences through
the internet, television, films, and celebrities.
For example, Britney Spears and Oprah Winfrey
are perfect examples of personalities that are
categorized as class-passers. Popular shows such
as “Who Wants to Be A Millionaire” seeks to
transform people into a wealthy status.

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