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Shopify DropshippingWebinar Slide PDF
Shopify DropshippingWebinar Slide PDF
Dropshipping Store
Corey Ferreira
Get you from…
to…
to…
…all without worrying about inventory
or shipping.
Agenda
• What is dropshipping?
• Create your store
• What to sell
• How to succeed
• Getting your first sale
Hello!
I’m Corey Ferreira
:)
What is
dropshipping?
Why dropshipping?
• You can start immediately
• It doesn’t require any investments
• You can start it and run it from anywhere
• If you fail, you can try a new idea immediately
Why is this
important?
Dropshipping saves you
time and money.
Success stories
oberlo.com/success
To-do list
• Quickly launch a basic store
• Quickly find products to sell
• Focus 100% on getting sales
How to quickly launch
your store
To-do list
• Quickly launch a basic store
• Quickly find products to sell
• Focus 100% on getting sales
How to find suppliers and products
Finding/importing products
• Price • Solution
• Quality • Monopoly/patent
• Features • Service
• Benefits • Convenience
• Feeling • Unique/novelty
Why should customers buy your product?
• Price • Solution
• Quality • Monopoly/patent
• Features • Service
• Benefits • Convenience
• Feeling • Unique/novelty
Feeling
Quality
Features
Service Quality
Convenience
Feeling
Product/market fit.
Who is your product for?
• What specific niche or market are you serving?
• What are their interests? Where do they congregate?
• What’s their gender? Age? Location? Marital status? Etc.
• Specific niche/market:
Makeup, cosmetics
• Interests: Kylie Jenner,
specific women’s
magazine brands,
competing makeup
brands, fashion, style,
reality tv
• Congregate: Snapchat,
Instagram
• Demo: Young women, USA
Customer acquisition.
Where will you get traffic?
• Paid advertising (Facebook, Google, Instagram, Pinterest,
YouTube)
• Influencer (Instagram, YouTube, Blog)
• Affiliate marketing (ShareaSale, your own platform)
• Content marketing (Your own: blog, YouTube channel, podcast)
• Communities (Reddit, Facebook groups, forums)
Guides
• 50 Ways to Make Your First Sale: bit.ly/50-ways-to-sell
• The Beginner’s Guide to Facebook Advertising: bit.ly/Guide2FBAds
• The Beginner’s Guide to Instagram Ads: bit.ly/Guide2InstagramAds
First sale… what now?
Most common mistakes
• Failure to focus on the things that bring traffic and sales
• Expecting customers to stumble across your online store
• Investing in long-term marketing and expecting quick results
• Setting margins too low
To-do list
• Quickly launch a basic store
• Quickly find products to sell
• Focus 100% on getting sales