Marketing

A study on consumer satisfaction at big bazaar

Questionnaire

Part A

1) Name:
2) Gender:
a)male
b) female

3)Age:

a) 15-25 b) 25-35 c) 35-45 d) 45-55 e) Above 55

4)Education Qualification:

a) Graduate b) Under Graduate c) Post Graduate d)Others

5)Occupation:

a) Home Maker b) Professional c) Self Employed d) Student e) Retired

6)Income Level:

a) Below 10000
b) 10000-30000
c) 30000-60000
d) Above 60000

Part B: Online
7)Are you aware of online shopping in big bazaar?

a) Yes
b) No

8) Are you comfortable with the process of product ordering in big bazaar?

a) Yes
b) No
9) How many time do you purchase items in online big bazaar shopping?

a) Once a week
b) Twice a week
c) Thrice a week
d) More than thrice a week
e) On need basis

10) What kind of product ordering in big bazaar?

a) Mobile and Tablet

b) Apparel
c) Accessories
d) Fashion & Jewellary
e) Books
f) Farm Product
g) Child care & Toys
h) Chill Station
i) Home & Personal care
j) Food
k) Electronics
l) Furniture

11)what was the condition of the product at the time of delivery?

a) Good
b) Excellent
c) Fair
d) Poor
e) Very poor
12) Modes of payment prefer for online purchasing product in big bazaar?
a) Debit card
b) Credit card
c) Internet banking
d) Google pay
e) Paytm
f) Direct deposit
g) Cash on delivery
h) Ewallets
i) Bank tranfer
13) Rate your opinion about the customer service that provide in online big bazaar
shopping for future further development?

Very
Future service Excellent good Good Average Fair
Quality order placement
Free home delivery
Exchange offer
Product reviews
Easy payment process
Fast loading times
Easy store navigation
Copy for product
description

Part C:

14) From where you come to know about big bazaar shopping?
a) Advertisement
b) Newspaper
c) Internet
15) How many times you did shopping at big bazaar?
a) Once a month
b) Twice a month
c) Thrice a month
d) More than thrice a month
e) On need basis
16) Do you think that the service offered in big bazaar attracts you for impulsive buying?
a) Yes
b) No
 17) What is your satisfaction level rate about “services” provided by big bazaar?

Neither saisfied
Parameter Highly satisfied Satisfied nor dissatisfied Dissatisfied Highlydissatisfied

A)Price of the

Product

B)Quality of
product

C)Assistance of
sales

Person

D)Ambience

E)Variety of product

Available

F)Range of
products

G)Offers at big
bazaar

H)Display

I)Facilities

(AC,Trolley)

J)Queue time at

Payment

K)Assistance a

Delivery point
18) Are you satisfied with the Wednesday purchase offer in big bazaar?
a) Yes
b) No
19) What kind of product you are purchase in Wednesday big bazaar?
a) Vegetables l) Dinner set
b) Sarees m)Fruits
c) Hand bags n)Gift cards
d) Carrom board o)Sleeve coat
e) Kurta p)Watch
f) Fridge q)Cooking oil
g) Decorative items
h) Berrow
i) Laptop
j) Meena bindre
k) Kids toys
20) Do you feel the product purchasing in big bazaar are costlier than other malls?
a) Yes
b) No
21) What kind of facilities do you like in big bazaar?
a) 24hours opening service
b) Discount offer
c) Online shopping
d) Easy carrying of buying
e) Coupons
f) Free gifts
g) Credit card discount
22) Rank the following features that encourage you to purchase in big bazaar?

Parameter Excellent Verygood Good fair poor

Quality
Price
Promotional tools
used
Location
Brand
Convenience
Ambience
Facilities

23) Give your view on big bazaar in the following aspects?

Strongly Neitheragree Dis Strongly

Parameter Agree Agree Nordisagree agree Disagree
Convenience
a) In parking
facilities
b) Inmaterial
arrangement
Fashionable

Ability to provide new

latest variety of product
Place to see and follow
new trends for new
season
Place to meet my
overall requirements
24) Give your opinion about the customer service you shop in big bazaar that makes you
happy to develop in future further development?

Future service Excellent Verygood Good Average Fair

Providing cool drinks

Floor helper

Kids care

Digital price indicator for

every department

Workshop

Every floor billing service

Providing chairs facility

to rest
Providing home delivery