Uni degrees MOBILITY EFFECTIVE ENGAGEMENT TOP NAMES

Oliver 1 Charlotte
X 1 in 4 Y 1 in 3 Z 1 in 2* Verbal
Sit & listen
Visual
Try & see William 2 Olivia
Jack 3 Amelia
5 15 17 Teacher
Job security
Facilitator
Flexibility Noah
Thomas
4
5
Ava
Mia
α α α
screenagers Careers Homes JOBS Commanding
Curriculum centred
Collaborating
Learner centric
8
7
Face-to-face interaction
IN A LIFETIME* Closed book exams
Books & paper
Open book world
Glass & devices
2,500,000 Gen Alphas born
globally each week
HOURS/DAY

Electronic media
E CT ED • iG EN • • G e n e r at i o n g
6
C ONN SC ER S la
5 ON R top 6 populations... PA
G s
GEN GEN

EE
I

U
z

s
R AT
1997

N AG
...if social media sites were countries

α
4

GEN E

ERS
3 1 Facebook 1600 mil.
Source: Sigman Gen Z born
EST. 1995 EST. 2010
1990 1995 2000 2005
2 China 1380 mil.

IDS
DI GI

leadership styles ZED ALPHA

MK
TA L

NT 3 India 1320 mil.

CO
EGR T LO l
I

O GEN Y da

G
•D BAL

s
AT O R G E N • m u lt i - m o
l S • TH E ZE D S PARENTS
4 Instagram 400 mil.
Age at first
GLOBAL 5 United States 325 mil.
birth:
M 33.0 F 30.8
Life expectancy:^
M 80.1 F 84.3
Command & Control Collaboration 2,000,000,000 Age at first
Total Fertility
& Contribution 2 BILLION GEN Zs 6 Twitter 320 mil. marriage:
Rate: 1.9
M 29.9 F 28.3
REDEFINED LIFESTAGES
20th CENTURY CHILDHOOD TEENAGER ADULTHOOD
TODAY CHILDHOOD TWEEN TEENAGER YOUNG ADULT KIPPERS ADULTHOOD CAREER-CHANGER DOWNAGER

WORKFORCE of 2025 Kids In Parents Pockets Eroding Retirement Savings

Meme of the year Photo-
bombing Planking Gangnam
Style
The
Fox
Icebucket Blue & Black/
Challenge White & Gold

BB 8% X 28% Y 33% Z 31% Word of the year App Cloud Hashtag Selfie YOLO

Facebook 1,000,000,000 3D
opens to 1 billion active printers
Google.com the public Apple TV
domain registered
USB flash drives Wikipedia iPad Instagram Facebook users
Apple
Nokia 3310 Dropbox Whatsapp FaceTime GoPro
Portable MP3 players watch Tesla
Siri HERO3 Google glass Power Wall
iPhone

1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016

*Future forecasts, ^Life expectancy of Gen Alpha at birth

mccrindle.com.au • generationz.com.au Source: ABS, McCrindle | c b McCrindle 2016