Planning a Book Trailer

1. Identify the audience for your book trailer. Who are you designing this for? If you
are a teacher or media specialist, describe a group of your learners below.

Learner Analysis:

​ ge/Gender: ​11-12 years old/Female

a.​ A

b.​ C
​ ultural Background:​ Catholic, majority Caucasian, all speak English, higher

socioeconomic status (private school)

​ ducational Level: ​Middle School (6th grade)

c.​ E

​ pecial Needs/Accommodations: ​online​ ​read-aloud option for reading disabilities

d.​ S

e.​ S
​ pecific Entry Skills​: students should at least be on a 5th grade reading level

e.​ ​Motivation – Keller’s ARCS Model (Describe how you will integrate each component
into your book trailer to get your audience’s attention.)
·​ ​Attention – ​Exciting pictures and music; pique audience curiosity by explaining the conflict of
the story; remind them that they already know the basic storyline but that this version is slightly
different because of the curse; include some of the humorous lines from the book
·​ ​Relevance – ​Pictures of students their age; point out that audience has shared experiences
with Ella; can change their perspective of present and future worth
·​ ​Confidence – ​Show audience how the story relates to them not having a choice in some
parts of their lives; challenge them to take ownership of own actions rather relying on others;
become more confident like Ella
·​ ​Satisfaction – ​Tell audience that following Ella and her friends on their adventure will lead to
unexpected rewards and better understanding of oneself

2.​ ​Book Selection – The book you select needs to be an outstanding selection for
readers in the age group you have selected. Use the lists below to help you select an
appropriate book. The book you select should be age and content appropriate for the
audience you have identified above. Once you have selected a book - place the title you
have chosen next to the award you selected it from.
·​ ​ ​Newbery Medal Book Awards Ella Enchanted​ by Gail Carson Levine
·​ ​ ​Theodore Seuss Geisel Awards
·​ ​ ​Caldecott Medal Book Awards
·​ ​ ​DeBary Children’s Science Book Awards
·​ ​ ​Coretta Scott King Book Awards
·​ ​ ​Golden Kite Awards
·​ ​ ​Young Adult Book Awards
3.​ I​ f you cannot access the book you selected through your school library media center,
check your local public library. If it is a new book, not in anyone’s collection, choose a
different one. You do not need to buy a book for this assignment.