FMCG

US$ 103.7 bn
US$ 68.38 bn

Size
2017-18 2020F

Trend point: FMCG is the 4th largest sector in the Indian economy, The FMCG sector in
India is expected to advance to US$ 103.7 billion in 2020 from US$ 68.38 billion in FY18

Food and
19% Beverages

45% Healthcare
FY18 Urban
50% FY18 Sector
55%
Rural
31% Household
Composition
and
Personal
Care

Urban – Rural Industry Breakup Segment Wise Breakup Of Revenues

Growth in Online Users to drive Online FMCG Market Final Consumption Expenditure (US$ tn)
US$ 45 billion
CAGR: 25.44%
2020E 200 million
Key 3.60

Trends 2017
90 million 1.82
US$ 20 billion

Online Users Online FMCG Market 2017 2020F

Note: E – Estimate, F - Forecast

The Goods and Services Tax (GST) is beneficial for the FMCG
industry as many of the FMCG products such as Soap, Toothpaste
and Hair oil now come under 18 per cent tax bracket against the
Government
previous 23-24 per cent rate. Initiatives