UNIVERSITAS

PRASETIVA MULVA STA232/ADF/5!;i-20191/1-6

MAGISTER MANAJEMEN PROGRAM

MAJORING IN STRATEGIC MANAGEMENT

SYLABUS FOR
MSTA 232 - STRATEGIC DECISION MAKING

Trimester 1, Batch 55, Academic Year 2019/2020

Course term September 6 - December 20, 2019

Time schedule Friday, 18.30-21.15
Faculty Members Ade Febransyah, Ph.D.
Emails afebran@pmbs.ac.id
Credits 3

COURSE DESCRIPTION
We are all decision makers! In practice, making decisions in business environment becomes
difficult due to uncertainty, conflicting objectives, and ill-structured problems. The objective of
this course is simply to help you make better decisions. After completing this course, the
students are expected to have a sound conceptual knowledge and be better equipped with a
variety of approaches in structuring, analyzing, and synthesizing decision problems. This
course will help you think clearly about values, objectives, alternatives, consequences, risks,
uncertainties and ambiguities, and enable you to come up with sound judgments and choices
in a logical and justifiable way given any business decision problems.

COURSE OBJECTIVE
The objective of the course is to equip student with the required perspectives and capabilities
in making strategic decisions. After completing this course, students are expected to be
be able to:
• Identify whether or not the problem is strategic
• Structure strategic decision problems under certainty, uncertainty, and ambiguity
• Solve strategic decision problems using applications/softwares
• Make sound judgments and choices based on the results of applications/softwares
• Narrate clearly the strategic importance of decisions being made

LEARNING GOAL (LG)

In addition to the course objectives listed above, students are expected to develop the
following learning goals by the end of the course:
1. Transformational Leadership (LG1)
Each student should be able to create an inspiring vision and motivate people to deliver
the vision
Assessment: project/assignment, presentation, class participation
2. Complex Problem solving (LG2)
Each student should be able to make solutions in a complex business situation
Assessment: assignment/project, exam, class participation
3. Transformational Innovativeness (LG3)
Each student should be able to create, deliver, capture values
Assessment: assignment/project, exam, class participation
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4. Sustainability (LG4)
Each student should be able to manage issues related to stakeholders (such as ethics,
social, environment)
Assessment: assignment/project, exam, class participation

COURSE DELIVERY
1. Lecture
2. Case Discussion
3. Group Project

SUPPORTING MEDIA/LOGISTICS
1. Slide projector
2. Whiteboard
3. E-tex1 in Moodie
4. Additional readings

GROUP PROJECT
The group project will provide students an opportunity to demonstrate the decision-making
processes in a real-world situation. Each group shall carry out the following framework:
1. Pick any company that you might be interested in. Briefly describe the organization's
overall business strategy. State briefly its current performance facing the current
business landscape in industry.
2. Select a particular decision problem, the strategic one, within the organization that might
be hurtful to the organization's competitiveness. Conduct a thorough analysis to that
problem using related concepts, techniques, and tools given in the class.
3. Develop recommendations for how the organization should attack the current problem.
Make specific, actionable recommendations. Show the value of your recommendations
in terms of maximizing benefit & opportunity and/or minimizing cost & risk.

At the end of the course, each group must submit the complete report and make a
presentation.
reason.

COURSE EVALUATION
1. Mid-term exam : 20%
2. Final exam : 20%
3. Class Participation : 15%
4. Group Assignment : 20%
5. Final Project : 25%

READINGS
• Goodwin, P dan Wright, G. (2014), Decision Analysis for Management Judgment, 5th
edition, Wiley. (DA)
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ACADEMIC INTEGRITY AND ETHIC

Please refer to Student Guideline for academic integrity and ethics. Using information/ideas
from other sources and not stated the source is a part of plagiarism. When you are working
with other students, please remember that failing to contribute adequately to the project but
taking full credit for others' efforts is considering as cheating and will be punished
appropriately. There is no tolerance for every infringement of academic dishonesty.
 STA232/ADF/55-20191/4-6

COURSE OUTLINE

Introduction to
• To understand various decision
Decision Analysis problems facing companies DA Ch. 1,5 Class
1
(Friday, 6 September
• To get familiar with Handout Lecture
participation
theories/concepts/decision tools
2019)
applied in making decisions
• To understand what the Handout
Network & optimization problem is
Resources
Linear programming
• To model or structure the Class
2 optimization problem Lecture
Optimization model participation
(Friday, 13 • To solve the optimization
September 2019) problem using Linear
Programming model
Case #1: Network &
Resources • To practice how to solve the Case Group
3
Optimization optimization problem using discussion assignment
(Friday, 20 Linear programming
September 2019)

Understanding • To understand random behavior

Handout
of decision variables Class
4 random variables
Normal distribution • To understand Normal Lecture
participation
(Friday, 27
Distribution as a representation
September 2019)
of random variables

• To understand typical decision

DA Ch. 6,7
problems under uncertainty with
Decision making probabilistic events Handout
Class
5
under uncertainty Decision tree • To understand decision tree Lecture
participation
(Friday, 4 October analysis analysis in determining the best
2019) decisions with probabilistic
events
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Case #2: Decision • To practice how to solve decision

making under problems with probabilistic
events Case Group
6 uncertainty
discussion assignment
(Thursday, 10
October 2019)

Mid-Term Exam
7 (Friday, 18 October Mid-term exam
2019)

Multi criteria
Weighted Score • To understand what MCDM
problem is
DA Ch. 3,4
Handout
method
decision making
(MCDM)
• To understand how to structure
Lecture
Class
8 Analytic MCDM problems participation
(Friday, 25 October
hierarchy/network • To solve MCDM problems using
2019)
process (AHP/ANP) MDCM methods
Case #3: MCDM • Toproblems
practice how to solve MCDM Case Group
9 (Friday, 1 November
discussion assignment
2019)

Forward and
Scenario planning • To understand how to make DACh.16
Backward Planning scenario and strategic planning Handout Class
10 Lecture
(Friday, 8 November using MCDM methods participation
Strategic planning
2019)
Case #4: Forward &
Backward Planning • To practice how to make Case Group
11 scenario and strategic planning
(Friday, 15 discussion assignment
using MCDM methods
November 2019)
Intuitive-based • To understand when to use Handout
12 decision making intuitive-based decision making Class
Lecture
(Friday, 22
November 2019)
• To understand how to justify participation
intuitive-based solutions
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Guest Lecture
Class
13 (Friday, 29 Lecture
participation
November 2019)

Final project • To solve the real business

presentation decision problems using decision Case Group
14
(Friday, 6 December theory/concept/decision tool discussion assignment
2019) given in class
Final project Group
presentation assignment
• To solve the real business
· decision problems using decision Case
15 Take Home Exam theory/concept/decision tool discussion
(Friday, 13 given in class
December 2019)
Final Exam

ADF / Prag.