1.

If you are a public servant:

a. Which among the three principal roles is assumed by the “public” you
interact with in your local government? Why?
As a public servant within our local government, I want to assume the “
public as a customer”. It’s because in marketing terms, customer is
considered important and the one focused on and the reasons why
marketing or companies continue to improve and upgrade themselves or
their products and services. These processes in Marketing was also applied
in our LGU, it is good that all our public servants would treat the public as
their customers; since they are already “servants”. We always attain for the
betterment of our locality and for the satisfaction of its constituents.

b. Which among the guidelines recommended in the article is being

practiced in your local government unit?
The customer guideline #3 wherein states that : Endeavor to provide high-
quality customer service when interacting with members of the public. As a
public servant, I have chosen a “public as a customer” role to be practiced
in our locality and so this constitutes to what our unit is practicing now. We
ensure our public to be always comfortable and contented in their place
and the government that works for them.

c. Which among these guidelines can be adopted by your local government

unit?
The customer guideline #1 would be better if applied in our locality since
we really lack in contact points or centers for customers or the public’s
demands and its immediate communication. The guideline talks about
developing centralized contact points including call centers and easily
navigable Web.
2. As a private individual:
a. Which among the three principal roles do you usually assume in your
interactions with the public sector? Why?
As a private individual, the “public as Citizen” is the way how we interact
with our public officials. It’s because it was the public participation type
wherein we can join in decision making processes and can voice out our
opinions and demands through social media platforms and other more
ways.

b. From your standpoint, which among the guidelines recommended in the

article is being practiced in the public sector? Cite specific situations.
In our locality, the citizen guideline #9 was more observed in the public
sector. It states that Initiate public involvement in decision making as early
as possible. I observed when there are issues or ordinances to be passed,
the city government always updates the people to join for an open forum
regarding a certain topic and also for the concerns of people. They always
updates ahead of time and uses social media for an easy and quick
transmittance of invites.