THE PHILIPPINE MEDIA LANDSCAPE

The Philippine Media Landscape is dominated by commercial or privately-owned establishments which

are committed to free press and to social responsibility according to Tuazon (2015)

Radio is the one of the major electronic media that enjoys much wider circulation throughout society. It
is generally in vernacular and mostly addressee’s local issues.

Television provides regular newscasts and current affairs program, its main role is in providing
entertainment, except during the critical periods where its suggestive imagery is most compelling.

According to Tuazon (2015), Radio is the primary source of news and the most pervasive, persuasive and
credible medium. It reaches a very broad population nationwide.

Community journalism in the Philippines is closely associated with Civic journalism. According to Santos
(2007), Civic journalism as a concept also supplements the content of community journalism. It attacks
local gut issues with such focus and thoroughness as it engages in every sector of the locality.

Civic journalism (also known as public journalism) is the idea of integrating journalism into the
democratic process. The media not only informs the public, but it also works towards engaging citizens
and creating public debate. The civic journalism movement is an attempt to abandon the notion that
journalists and their audiences are spectators in political and social processes. In its place, the civic
journalism movement seeks to treat readers and community members as participants. With a small but
committed following, civic journalism has become as much of a philosophy as it is a practice.

Community journalism is locally-oriented, professional news coverage that typically focuses on city
neighborhoods, individual suburbs or small towns, rather than metropolitan, state, national or world
news.

If it covers wider topics, community journalism concentrates on the effect they have on local readers.
Community newspapers, often but not always publish weekly, and also tend to cover subjects larger
news media do not. Some examples of topics are students on the honor roll at the local high school,
school sports, crimes such as vandalism, zoning issues and other details of community life.