HELPING TRANSLATE GLOBAL AMBITIONS INTO SUSTAINABLE

SUCCESSES

A Brief Introduction about AGR and The International Growth Practice

JULY 2019
Avalon Group

Avalon Group has 3 entities which straddle across the knowledge value chain

 Strategy / Performance Improvement/ Organization Transformation in India & Middle

East. Strategy and Due Diligence in Europe and USA
 Skills on par with international players.
 Avalon is now also a member of an International network of consultants, “Cordence
Strategy Worldwide”

 Research and market services division that covers Business Research,

International Growth Practice, Investment Advisory, Risk & Compliance,
Consumer Insights and Social Media Services
 AGR helps clients identify and realize investment and business
Research and Analysis opportunities globally

 Germinait offers solutions to address customer needs

based on Advanced Analytics and AI
 Germin8 helps large enterprises in simplifying decision
making, by making sense of tons of stakeholder
conversations to generate actionable insights
Outsourced
Advanced Analytics &
Related Services

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
Key industries
AGR has worked across a wide range of industries, globally

Chemicals Healthcare Metals Energy Engineering

Financial Food Automotive Pharmaceuticals Infrastructure

Oil & Gas Education Real Estate Services Tourism

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
Key clients
A broad spectrum of clients engage with us…

Global
Majors

(Uhde)
(Doosan)
Advisory &
Consulting

(Mitsubishi)

Social
Governments
Media
Consulate
General of
Israel

(PRIVATE EQUITY)
Investment
Community

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Why AGR
AGR is a customized business research and consulting services provider

75% consultants
are Engineers & MBAs
All interviews done by
with good
own consultants
understanding of
technology

Experience
Extensive in 30+ sectors
experience in helping clients
across with actionable
focus sectors insights &
strategic roadmap

300+ clients
Specialized over
business research 25 years
and consulting across 100+
services provider geographies

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
OVER 5000 PROJECTS IN OVER 100 COUNTRIES…
Europe
 UK
South Asia  Germany
 India  France
 Bangladesh  Netherlands
 Sri Lanka  Italy
 Spain
ASEAN  Malta
 Indonesia  Ukraine
 Thailand
 Malaysia
NA
 Singapore  USA
 Myanmar  Canada

MIDDLE EAST LATAM

Chicago London  KSA • Brazil
 UAE • Mexico
Dallas New York  Qatar • Paraguay
 Oman • Argentina
 Bahrain
Mumbai, Delhi, Chennai,  Turkey AFRICA
Bengaluru, Coimbatore Singapore  Nigeria
 Algeria
 Morocco  Ethiopia
 Kenya
 Tanzania
Melbourne  Algeria
 Ghana
 Egypt
 South Africa

2000+ 15+ 35+ 200,000

Network Distributors/Partners International Languagesc International Partnerships Interviews
FMCG I Auto Products I Industrial Arabic I Bahasa Indonesia I Bahasa Malaysia I East Africa I West Africa I KSA I UAE I
products I Foods I Agri equipment and Cantonese English I French I German I Hindi I Western Europe I China I Singapore I
products P R I V A T E & C O N F I D E N T I A LJapanese
– J U L Y I 2Korean
0 1 9 I Mandarin I Portuguese I India I North America I South America
Russian I Spanish I Turkish I Swahili 6
CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
We bring new
perspectives to solve
wide range of Business Research Services
business problems - International Growth Practice
be it tactical or
strategic in nature Investment Advisory
Risk and Compliance
Consumer Insights
Social Media Services

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
Business Research
Your partner for in-market research

We support Corporates,
Governments and Associations in MARKET
ASSESSMENT
their strategic growth initiatives
and tactical decision making.

SUPPLY CHAIN
INDUSTRY/ ANALYSIS
SECTOR
LANDSCAPING

COMPETITION
STUDY

CUSTOMER/
DISTRIBUTOR
PARTNER SATISFACTION
IDENTIFICATION STUDY

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
Risk & Compliance
Investigative approach to mitigating risks Background Checks

Our broad spectrum of customised offerings

help clients identify and mitigate risks. Reputation Assessment

Business Risks

Management Risks

Employment & Employability Risks Operational Due Diligence

Pre-Partnerships and Alliance Risks

Portfolio Company Risks

Competition Checks

Investigative Checks

IP and Regulatory Search

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Consumer Insights
Outside-in approach to aid clients' discover potential of customers, ensuring longevity
Stakeholder Satisfaction
The Process Oriented Satisfaction
Assessment Technique (POSAT)
is a tool developed by Avalon
which is used in stakeholder
satisfaction assessment and other
customer management exercises
The model provides essential
inputs on the key drivers of
customer satisfaction, customer
value, competition benchmarking,
loyalty, involvement etc. to enable
corrective actions and proactive
decision making
Linguistics
Linguistics checks aid brand
naming decisions
Stakeholder interaction to check
for phonetics, reference in
language, colloquial usage,
reference in scripts, linguistic
connotations, cultural and
religious sentiments to
understand potential risks and
relative attractiveness of
potential brand names
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Brand Perception
The Brand Perception exercise
involves studying the various
facets of a brand and its
relationship with intended target
groups.
Study is conducted with various
stakeholders associated with the
brand to ascertain the health of
the brand, its performance,
relative weakness and
positioning, future potential,
relevance and efficiency.
The study provides necessary
inputs to help the brand owners
reconnect with users better and
to increase market share
Competitive Intelligence
We help our clients maintain
close watch of the competition
and their strategies . We also
benchmark our clients with
competition on various metrics to
improve service quality and
profitability
Social Media Services
Proprietary Artificial Intelligence
based tool
Analyze data from vast numbers
of social media users who would
otherwise not be accessible over a
time period
Non induced/unbiased comments
Compliments Quantitative and
Qualitative Research to better
gauge the feedback and
sentiments
Voice of Customer
Consumers evolve. AGR assists
Businesses to listen to consumers
and map patterns before they
emerge in the market
AGR interacts with consumers –
current and lost to identify
evolving needs, gaps in current
and desired value, identify
influencers and insightful groups
to help businesses identify
improvement areas to help
prioritise offerings and develop
focussed targeting strategies
CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
Customer Segmentation
The Customer Segmentation
exercise maps customers and
segregates them into various
segments on the basis of volume
and value relationships
In-depth discussions with
customers to map customer
journeys help identify key
moments of truth and enable
need based customer groupings
The exercise helps the client to
devise specific marketing and
pricing strategies for each
customer segment to derive best
value out of each segment
Concept Testing
Use of qualitative and
quantitative methods to evaluate
consumer response to a product,
service or idea prior to the
introduction in the market
The exercise enables the client to
evaluate viability of the proposed
concept and fine tune the
marketing strategies inline with
the market requirements
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Social Media Services
Converting social media conversations into actionable business insights

We provide a variety of social media

solutions to Indian and global brands
through our unique mix of in-house social
media intelligence technology and
expertise in executing innovative social
media offerings. Technology partner – Germinait Solutions
Powering Live Social
Media Command Centres

Strategic Our Solutions Tactical

Exploratory Customer Query and

Digital Crisis Campaign End to End Lead
& category centricity complaint
strategy management analytics ORM Generation
research assessment handling

These offering help our clients evaluate and manage
crises, improve campaigns real time and manage
customer engagement online on a real time basis
These offering help our clients plan their digital strategy, These offering help our clients
evolve, improve and manage customer engagement with specific day to day social
online and gain business insights on new sectors, media related activities like lead
competitor strategy and customer segments generation, query and
complaint handling etc.

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
International Growth Practice : Cross Border Business Expansion/ Global Distribution
Translating potential into success

AGR supports international growth endeavours for both

inbound and outbound trade.

We are well networked with several MNCs, Industry

Joint Venture/Greenfield Investment

Associations, Government Institutions etc., especially in Asia.

We have helped several African and Asian companies gain

global market access and source world class quality

Strategic Alliance
products.

Franchising
Distribution
Support
Trade

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
Why clients trust us for their International Growth Endeavours?
AGR is suitably placed to help you realize your growth aspirations in International markets

• Executed projects across • Have worked with

100+ countries, including
several emerging
markets like Africa (35+
countries)
• Deep knowledge derived
• Multi sector expertise leading business from our three decades
across both B2B and B2C groups, institutions and
of consulting
products and services government bodies, in
India and abroad
experience

GLOBAL 5000+ WE’VE WORKED CONSULTING

EXPOSURE CATEGORIES WITH THE BEST PEDIGREE

• With a qualified pre- • Get an edge over

validated database of
potential prospects and
market actors, we can
help you cut down your
partnership operating
risks
REDUCE MARKET
RISKS
competition with • Ongoing monitoring and
• We also offer Success
reduced Go-to-Market growth support services based engagement
lead time using our beyond partner structure to suit the risk
curated network of activation helps build and growth needs of
sustainable revenues emerging enterprises
3000+ principals and and business divisions
distributors
FASTER BETTER SUSTAINABLE YOU WIN WE
STRONGER GROWTH WIN

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
Our Approach

Our pre-qualified network will help you to significantly cut down the time to market

07

Planning Qualification Information Discussions

of Leads Exchange
01 02 08
06
START Ongoing
Scan & support for
Search Canvassing Negotiation
Sales
Enablement
03 09

05
Closure WIN
AGR helps to reduce the Long Listing Screening
typical time taken
towards identification of
prospects, qualifying & 04 10
screening them

A pre-screened and qualified network plays a more significant role in emerging

markets where the information availability is low and the perceived risks are high

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
AGR is supporting a host of Conventional as well as Emerging industries’ clients

EMERGING INDUSTRIES CONVENTIONAL INDUSTRIES

RICE BRAN OIL ORGANICS ELECTRIC SOLAR ATMs

VEHICLES

ENERGY EFFICIENT CROP BIOTECH AUTOMOTIVE TYRES

AGRI-EQUIP. AUTO COMP.
LIGHTING

CONSUMER FOOD AND

ADVANCED HOSPITALITY WELLNESS
INTERNET OF THINGS DURABLES BEVERAGE
PACKAGING

SPECIALITY NANOTECH
HEALTHCARE
AYURVEDIC PERSONAL TEXTILE MEDICAL
PRODUCTS CARE CONSUMABLES
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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
 CREDENTIALS IN energy
sector

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
Select Clientele in Energy Domain

We have worked with several companies in the energy and environment space
Energy Environment

One of
the Top
5 Oil &
Gas*

Association

Karnataka
Compost
Development
Corporation
Technology Information
Forecasting and Assessment
Council

* Client name not disclosed due to NDA

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
 Oil & gas
We have experience in traditional Oil& Gas industry as well as new unconventional sources of energy which includes Oil
sands, Shale Gas, Gas Hydrates etc.

Exploration Production Pipeline transportation Downstream processing

• Oil/Natural Gas • Production • Oil and gas pipeline • Secondary Processing –
• Primary refining (Three operations Refining & Petrochemicals
Reserves
Phase Separations) • Crude Characterization • Process Technologies
• Coal Bed • Pipeline Integrity Services
• Consumables –Oil field (CDU, VDU, FCC, Hydro
Methane/Shale Chemicals (Additives, • Onshore/offshore LNG processing, Reforming.
CaCl2) Terminals Coking etc)
gas/Oil Sands
• Carbon Capture & • SCADA Systems • Catalysts
• Seismic Surveys
Storage • POL Terminals • Process Systems/
• Enhanced Oil recovery • Transportation and Logistics Equipment
• Maintenance Services • Environmental and other
• Well testing Regulatory Compliance
• Oil Storage and • Environmental
Loading Technologies –CO2, Sox,
NOx, Sulphur, Mercaptons,
• Environmental issues
Guard beds etc.
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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
Select Projects – Oil & Gas
UPSTREAM
 Market Mapping for Maintenance Services Market in Upstream &
Refineries
 Understanding the trends in the Rapid and Deep Crude
Characterization (RDCC) techniques
 Understanding Coal Bed Methane business in India
 Various technical and commercial developments in well testing
industry
 Gas Hydrates monthly newsletter
 Market for casings, tubings, line pipes and premium joints in India
 Market for steel pipes sector in Oil and Gas in MENA region
 Market potential for Air cooled Heat Exchangers in select Middle
East countries
 Opportunities in India for Pipes, tubing, fittings in Oil & Gas industry
 Calcium chloride/ HCl usage in drilling in GCC region
 Study on Select Energy Hubs across the globe
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DOWNSTREAM
 Study on various technologies in the domain of Benzene and BTX
aromatics production
 Opportunities for Gas treating technology in India
 Identification of technologies associated with various C4 feed stock
and first step derivatives
 Study of Cyclic fixed bed reactors for refinery and petrochemical
plants
 Market Mapping for Maintenance Services Market in Refineries
 To Identify developments in carbon disulfide market in North
America
 To understand market for non-paraffinic waxes
 Study on state of art Oxychlorination/HCl conversion technologies
 Competitor analysis of Aviation fuels
 Identification of all (potential) users of higher (alpha-) olefins
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Alternative Energy Credentials

We have studied multiple products and services in the Alternate Energy domain

Renewable Energy Unconventional Energy

 Solar PV components  Gas Hydrates
 Solar Backsheet films  Coal Bed Methane
 Solar Panel materials  Tar/Oil Sands
 Wind Energy consultants  Shale Gas
 Gear oil and gear oil  Coal to liquids/Gas to Liquid
exchange units in Wind mills  Gasification

Alternative Energy

Biomass/ Biofuels Energy Storage Devices

 Bioseparation  Lithium Batteries
 Crude Oil Algae  Fuel cells
 Cellulosic Ethanol
 Biofuel Facility

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CREDENTIALS NOTE - INTERNATIONAL GTM SUPPORT
Projects done in Alternative Energy
Solar & Wind Energy
• Securing the global supply chain for wind and solar energy
• Global Market study on usage of PVDF Film in the Back sheet of Solar
Panels
• Assessment of Aluminium Demand in the Indian Solar Energy Sector
• Assessment of Storage Demand in Off grid Solar PV Applications in
India
• Market for Tedlar in photovoltaic applications in India
• Assessment of the Solar Cooker opportunity in India
• Evaluation of the Indian Market for Solar vaccine refrigerators
• Assessment of the Photovoltaic market
• To understand Wafer fab and PV module fab projects in India
• Evaluation of the Solar Value Chain for a suitable opportunity
primarily focusing on the India market
• Assessment of the demand – supply situation for Wind Energy forged
components in China with 5 year projections
• Assessment of Alloy Steel demand in the Wind Energy Sector in India
• Profiling Wind Energy Consultants in Europe
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Others
• Study of the energy trends for a leading European Major
• Opportunity for Biomass Syngas
• Market Study for Vegetable Fuel Briquettes
• Techno Economic Feasibility study for a sugar beet based ethanol
plant
• Opportunity for the market for Hydrogen Generation Units for fuel
• Logistics feasibility for Hydrogen fuel dispensing station
• Availability and economics of producing Bio Ethanol in India
• Technical and commercial developments in specific bio-fuel
technologies
• Study on coal bed methane (CBM) scenario and developments in
India
• A newsletter covering technical and commercial developments in
the domain of XTL (Anything-to-liquid) and gas hydrates technology
• Technical and Commercial Landscape in the domain of lithium
storage batteries
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 Investment Advisory

Cross Border Business Expansion

Risk & Compliance

Business Research

Social Media Services

AGR Knowledge Services Pvt Ltd

1st Floor, Kalpataru Point, Kamani Marg, Sion (East), Mumbai 400 022, India
 +91-22-66132600
 +91-22-66132681
 info@avalonglobalresearch.com
 avalonglobalresearch.com

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