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Food and Chemical Toxicology 136 (2020) 110959

Contents lists available at ScienceDirect

Food and Chemical Toxicology


journal homepage: www.elsevier.com/locate/foodchemtox

‘All chemical substances are harmful.’ public appraisal of uncertain risks of T


food additives and contaminants
Tom Jansena,b, Liesbeth Claassenb,c,∗, Irene van Kampa, Daniëlle R.M. Timmermansb,d
a
National Institute for Public Health and the Environment, Centre for Sustainability, Environment and Health, P.O. Box 1, 3720, BA, Bilthoven, the Netherlands
b
Amsterdam UMC, Vrije Universiteit, Department of Public and Occupational Health, Amsterdam Public Health Research Institute (APH), Van der Boechorststraat 7,
1081, BT, Amsterdam, the Netherlands
c
National Institute for Public Health and the Environment, Centre for Environmental Safety and Security, P.O. Box 1, 3720, BA, Bilthoven, the Netherlands
d
National Institute for Public Health and the Environment, P.O. Box 1, 3720, BA, Bilthoven, the Netherlands

ARTICLE INFO ABSTRACT

Keywords: In toxicological health risk assessment, epistemic uncertainties (e.g. about a chemical's intrinsic properties or
Scientific uncertainty toxicity) often remain, preventing definitive statements about whether a chemical constitues a risk. In this study,
Chemical substances in food we analyzed public appraisals of uncertain risks of food additives and contaminants. We identified three major
Food hazard characteristics of public appraisal. First, hazard appraisals differed consistently from risk appraisals: respondents
Risk communication
were less disturbed by a possible health risk than by the mere presence of the chemical substance in food.
Risk appraisal
Second, while a majority understood that exposure determines whether a chemical constitutes a risk, many
Risk perception
respondents thought that all chemicals are equally harmful. This suggests a mismatch between beliefs about
exposure and beliefs about toxicity. Finally, the higher people valued certainty about food safety and the less
they considered uncertainty about a risk acceptable, the more severe they appraised the presence of the chemical
substance in food. This suggests that a mismatch between the level of uncertainty that people expect about food
safety and the actual level of scientific uncertainty, affects how people evaluate the presence of chemical sub-
stances in food. Following the findings, implications for risk communication are discussed.

1. Introduction inconclusive statements about the presence or existence of risks (e.g.


‘possibly carcinogenic’), public understanding often does not corre-
Toxicological information is central to decision making about risks spond with the scientific meaning (Wiedemann et al., 2014). Ad-
of chemical substances. When risks are determined (i.e. probabilities ditionally, the public may use values, beliefs and attitudes associated
can be assigned to the occurrence of adverse effects), policy makers with a known risk based on similarity of characteristics to interpret the
may for example decide to allow or restrict usage of a chemical on the unfamiliar information (Visschers et al., 2007). Misinterpretation of
market (see e.g. Williams et al., 2009). Consumers may also use this jargon, and associations with determined risks may affect appraisal and
information to decide whether or not to buy products containing the lead to unintended responses to inconclusive risk information. There-
chemical. fore, it is important to understand public responses to inconclusive risk
However, new insights in toxicology may lead to the identification information. While much is known about how the general public
of new, potential, hazards (e.g. chemicals), the reevaluation of exposure evaluates hazards and risks associated with chemicals substances (see
norms, or may disprove old ideas about risks. Epistemic uncertainties paragraph 1.2 and 1.3), less is known about how the general public
often remain, for example about a chemical's intrinsic properties or evaluates hazards and risks when they are inconclusive. With the aim to
toxicity (van Leeuwen and Vermeire, 2007), preventing definitive find leads to foster effective risk communication about uncertain che-
statements about whether the chemical constitutes a risk to health mical risks this study addresses public values (e.g. ‘food should be free
(Jansen et al., 2018, 2019b). Consequently, people are confronted with of artificial food additives’), beliefs (i.e. ideas people hold to be true, for
inconclusive messages about risks. While experts may be familiar with example ‘all chemicals are harmful’) and attitudes (e.g. whether

Corresponding author. National Institute for Public Health and the Environment (RIVM) Centre for Environmental Safety and Security, P.O. box 1, Bilthoven,

3720 BA, the Netherlands.


E-mail addresses: tom.jansen@amsterdamumc.nl (T. Jansen), Liesbeth.claassen@rivm.nl (L. Claassen), Irene.van.kamp@rivm.nl (I. van Kamp),
Drm.timmermans@amsterdamumc.nl (D.R.M. Timmermans).

https://doi.org/10.1016/j.fct.2019.110959
Received 16 July 2019; Received in revised form 25 October 2019; Accepted 7 November 2019
Available online 13 November 2019
0278-6915/ © 2019 The Authors. Published by Elsevier Ltd. This is an open access article under the CC BY license
(http://creativecommons.org/licenses/BY/4.0/).
T. Jansen, et al. Food and Chemical Toxicology 136 (2020) 110959

someone generally has a positive or negative stance on chemicals) and Safety Authority (EFSA, 2019) showed that for Europeans food safety is
studies how these are related to appraisal of hazards and risks asso- among the most important factors when buying food (see also Lusk and
ciated with three cases of food contaminants and food additives for Briggeman, 2009). While food safety is generally guaranteed in Europe,
which science is still uncertain whether they constitute a health risk. sometimes fundamental uncertainties prevent clear-cut statement about
food safety. This may for example be the case with the application of
1.1. Public appraisal of uncertain risks novel nanomaterials in food products (Dekkers et al., 2013). In these
specific cases, scientific uncertainties arguably do not fit public ex-
Public risk appraisal is the result of an interplay between cognitive pectations about food safety and people may view that the uncertainty
(more rational) and affective (more emotional) evaluations of risk is unacceptable (Gregory and Dieckmann, 2014). Research has identi-
(Loewenstein et al., 2001; Slovic et al., 2004; Slovic and Peters, 2006). fied several other aspects that affect risk appraisal. For example, even
When risks are unfamiliar, people lack prior beliefs on which they can when there may not be a risk, people generally express a preference for
base their appraisal. Nevertheless, people will still form appraisals ‘natural’ food products and have an aversion to artificial food additives
(Scheufele and Lewenstein, 2005), for example by using heuristics (Bearth et al., 2014; Dickson-Spillmann et al., 2011). While people
(mental shortcuts) to evaluate the risk. For example, people tend to generally lack knowledge about risk assessment and regulation of food
judge risks as high and benefits as low when they have unfavorable additives (Bearth et al., 2016), they may still have beliefs about the
feelings toward an activity (Slovic et al., 2005, 2007). Additionally, regulation of food safety or about the safety of chemicals applied to
when people lack knowledge about a hazard, strong correlations exist food. These beliefs may play a role in their risk appraisal of these un-
between trust in authorities managing the hazard, and perceived risks certain risks. Additionally, unfavorable attitudes towards chemicals in
(Siegrist and Cvetkovich, 2000). general, as well as unfavorable attitudes about food additives and
Public appraisal of risks of chemicals are also subject to by inter- (plastic) food packaging in general may affect appraisal of novel che-
pretation of scientific information (Taarup-Esbensen, 2019). The con- mical substances in food (Raats and Shepherd, 1996; Siegrist, 2008).
tents, wording, and phrasing in risk messages may also affect how
people make sense of new information. This can be explained through 1.4. Current research
the way humans store and retrieve information in memory. Human
memory can be understood as an organized set of interconnected va- In a previous qualitative study we studied public appraisal of un-
lues, beliefs and attitudes someone holds about that specific topic (for certain risks from chemicals in food in the context of three existing
example: chemicals). In these so-called ‘mental models’, knowledge and inconclusive risk messages about a novel food additives (Synthetic
beliefs are hierarchically categorized (Anderson, 2005; Morgan et al., amorphous Silica (SAS)) or one of two food contaminants (Bisphenol A
2002). A risk message about a specific unfamiliar chemical in food may (BPA) and Mineral Oil Aromatic Hydrocarbons (MOAH)). Several be-
elicit someone's beliefs and affective evaluations about chemicals in liefs, attitudes and values were identified. The aim of the current study
general (Sjöberg, 2007; Storbeck et al., 2006). For example, someone is to quantitatively explore these values, beliefs and attitudes, and ex-
who believes and feels chemicals are dangerous (Slovic, 2000), is also plore their relationships with people's appraisal of hazards and risks
likely to believe and feel (new) specific cases of chemicals are dan- associated with the uncertain risk of BPA, MOAH and SAS in food. We
gerous. What values, beliefs, and attitudes are ultimately used to make aim to answer:
sense of new information is also determined by the decision context
(Kintsch, 1991). For example, a risk message about the safety of a 1. How does the public appraise the hazard and risk of BPA, MOAH
chemical in food may evoke different beliefs and feelings than a risk and SAS in food?
message about the safety of a chemical in cosmetics. (Anderson, 2005; 2. What are people's values, beliefs and attitudes about:
Boersma et al., 2019; Collins and Loftus, 1975; Visschers et al., 2007). a. Chemical substances in general
b. Chemical substances in food?
1.2. Public beliefs and attitudes about chemicals in general 3. How is public appraisal of hazard and risk of BPA, MOAH and SAS in
food associated with values, beliefs and attitudes about chemical
While a chemical's ability to cause adverse effects depends strongly substances in general, and about chemical substances in food?
on its toxicity and exposure (Klaassen and Watkins, 2015), studies on
public appraisal of chemicals suggest that a significant proportion of the 2. Method
public is insensitive to the principle of toxicity (see e.g. Kraus et al.,
1992; Rozin et al., 1996; Slovic et al., 1995). MacGregor et al. (1999) 2.1. Participants
showed that, presented in the context of carcinogens, more than half of
the respondents believed that the term ‘exposure’ refers to ‘contact Participants were recruited via a national online research panel
large enough to cause cancer’. Recent studies suggest that a lack of (Flycatcher Internet Research, www.flycatcher.eu; ISO 26362).
knowledge and these types of misconceptions are associated with Members of this panel sign up voluntarily. Through participation in
higher levels of concern (Bearth et al., 2019; Saleh et al., 2019). A research, panel members can earn points that can be exchanged into
common interpretation of these findings is that the public does not gift cards. A total of 1550 panel members participated in the ques-
clearly differentiate between toxicological hazards and risks. Some tionnaire (response rate 56%). The sample was a priori stratified on
studies suggest that the public does distinguish between the seriousness sociodemographic variables age, gender, education and geographical
of a hazard and the human health risk Jansen et al., 2019a; location to be comparable to the characteristics of the researched
Vandermoere, 2008). Because public attitudes towards chemicals in sample of the Dutch general population in 2018 based on data from
general are generally negative (Kraus et al., 1992; Slovic, 2000), they Statistics Netherlands (2018). The study discussed in the current paper
may negatively affect public appraisal of uncertain risks from un- includes 766 respondents. The remaining respondents are included in
familiar chemical substances in food (Dickson-Spillmann et al., 2011). an experimental study that was embedded in the questionnaire (dis-
cussed elsewhere). Table 1 presents the sociodemographic character-
1.3. Public values, beliefs and attitudes about chemical substances in food istics of the sample included in the analysis reported here.

When prior knowledge is lacking, food related values may also af- 2.2. Materials and procedure
fect how new or unfamiliar risks from chemical substances in food are
appraised (Kintsch, 1991). Recently, a survey by the European Food Three examples of existing communications about uncertain risks

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T. Jansen, et al. Food and Chemical Toxicology 136 (2020) 110959

Table 1
Respondent characteristics.
N (%) % in Dutch populationa

Total 766
Gender
Male 405 (53) 49
Age
15-24 66 (9) 11
25-34 104 (14) 16
35-44 98 (13) 16
45-54 142 (19) 20
55-64 157 (21) 17
65+ 199 (26) 22
Education
Low 221 (29) 29
Intermediate 315 (41) 43
High 230 (30) 28

a
Based on data from Statistics Netherlands (2018).

from a novel food additive (Synthetic Amorphous Silica) and food con-
taminants (Bisphenol A and Mineral Oil Aromatic Hydrocarbons) were
selected. Scientific uncertainty differed between cases:

• Residues of Bisphenol A (BPA), a known endocrine disrupter, can


transfer from plastic food packaging to food. Uncertainty exists
about whether small amounts of BPA in food can cause adverse ef-
fects (i.e. uncertainty about toxicity).
• Residues of Mineral Oil Aromatic Hydrocarbons (MOAH), is a col-
lective term for a large group of chemicals substances, some of
which are known to be carcinogenic. Uncertainty exists about
whether the composition of MOAH residues in food contains carci-
nogenic variants.
• Synthetic Amorphous Silica (SAS) is a novel nanomaterial that is used
in food as an anti-clotting agent. Uncertainty exists about the in-
trinsic properties of the nanomaterial, and because of this, whether Fig. 1. Overview of questionnaire design
SAS can cause adverse health effects. Note. Q = Questions and statements, i = Information.

BPA and SAS texts originated from the website of the Dutch
were a priori randomly assigned to one the cases. To improve clarity,
National Institute for Public Health and the Environment (RIVM). The
the procedure as described here only includes the questions and state-
MOAH text originated from the news website of the Dutch Broadcast
ment discussed in this article. Fig. 1 provides an overview of the pro-
Foundation (NOS) (see Table 2 and Appendix B).
cedure. At the start of the questionnaire participants were instructed to
In November 2018, 2757 panel members were invited via e-mail to
think of chemical substances as ‘substances you can find in air pollu-
participate in a questionnaire about their ‘knowledge, beliefs and
tion, industrial chemicals, paint, household cleaning products, food
feelings about chemical substances and health’. A pilot study was
additives, plastics, pesticides, cosmetics, medicines, drugs, and so on’
conducted among 33 panel members, who commented on length, dif-
(cf. Kraus et al., 1992) and answered questions about chemicals in
ficulty, comprehensibility, and intrusiveness of the questionnaire.
general. After this, the questionnaire consisted of three parts. The first
Based on the responses, several adjustments in format and wording
set of questions was similar for all respondents and consisted of ques-
were made and some questions were removed to reduce the length of
tions that addressed general beliefs and attitudes about chemicals,
the questionnaire. The questionnaire was programmed so respondents
general beliefs about food safety , and food values. In the second part,

Table 2
Excerpts from baseline and case information.
Case Excerpts of baseline information Excerpts of case information

BPA […] Food packaging can also carry risks. Substances that are in the packaging, for Bisphenol A possibly has effects on, for example, the reproduction and development,
example substances that are used to produce the packaging, can ‘leak’ from the the metabolism and the immune system. These effects may already occur if you
packaging to the food. ingest very small amounts of BPA.
MOAH Commonly used food products such as rice, pasta, cornflakes and sprinkles often
contain possibly carcinogenic substances.
SAS A nanomaterial is a substance that consists of very small particles: 0–100 nm […] Possible health risks of nanomaterials in food can primarily be expected from
This means that a material of normal size can be considered safe, but that same exposure to nanomaterials that cannot be digested in the gastrointestinal tract […]
material at Nano size could be able to cause health effects. […] The RIVM looks into the health risks of SAS in food. At this point these are
uncertain.

Note. Baseline information was adapted from the websites of the Netherlands Nutrition Centre (Food packaging) and the Dutch National Institute for Public Health
and the Environment (RIVM). Case texts were adapted from the websites of the RIVM (BPA and SAS) and a news article from the Dutch Broadcast Foundation (NOS)
(MOAH).The same baseline information was presented in the BPA and MOAH vase because both substances originate form food packaging materials. Texts as
presented here are translated from Dutch.

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T. Jansen, et al. Food and Chemical Toxicology 136 (2020) 110959

respondents of the BPA and MOAH case read baseline information uncertainty about food safety we asked ‘How acceptable do you think it is
about the risks of food packaging materials. Respondents in the SAS that the health risk of [the substance] is still uncertain?’(1 = completely
case read baseline information about nanomaterials in food. Table 1 unacceptable, 5 = completely acceptable).
shows excerpts of the information (translated from Dutch) presented in Six items measured respondents' general beliefs about (the safety) of
the study. Baseline information (see Table 2 and Appendix A) was se- food packaging and food additives (see Table 5 in the results section).
lected to describe contextual information necessary to interpret the Trust in food safety regulation was measured using 4 items that addressed
cases presented (e.g., that Bisphenol A is used to produce plastic food beliefs about value similarity, capacity, integrity and one general item
packaging and that chemical substances in food packaging can transfer (e.g. ‘The Dutch Government thinks the safety of food is as important as I
to food). In the BPA and MOAH case questions addressed beliefs about think it is’ (value similarity). Internal consistency was good (α = .83).
food packaging; in the SAS case questions addressed beliefs about food Scores were summed and averaged.
additives (see Table 5 in the results section). To establish whether Depending on the case, attitude items addressed plastic food packa-
participants had prior beliefs and attitudes about the cases addressed, a ging (BPA), cardboard food packaging (MOAH) or food additives (SAS).
control questions was added to determine whether participants had The same attitude scale as previously described was used. Internal
ever heard of, for example, Bisphenol A (BPA) and if so, how much they consistency was good to excellent: α = .88 (plastic food packaging), α
knew about the substance. After this, the case information was in- = .87 (cardboard food packaging) and α = .90 (food additives). Items
troduced and respondents answered questions addressing risk and ha- were recoded so that higher scores are indicative of a more negative
zard appraisal of the case. attitude. Scores on items were summed and averaged.

2.3. Measures 2.4. Data analysis

All items were presented in a statement format and were rated on a All data analyses were conducted with SPSS version 22.0. Main
5-point Likert scale, ranging from completely disagree to completely analyses include descriptive statistics for all variables to investigate
agree, unless stated otherwise. Items measuring constructs (e.g. atti- appraisal outcomes, and the prevalence of beliefs, attitudes and values.
tudes), are discussed and analyzed at a scale level (summed and aver- A Principal Component Analysis (PCA) with direct Oblimin rotation and
aged). reliability analysis were conducted to analyze the scales. In the PCA,
Oblimin rotation was chosen to adapt for correlations between factors.
2.3.1. Appraisal of BPA, SAS and MOAH in food Reliability analyses (Cronbach's α) were conducted to ensure that items
Four items assessed cognitive an affective risk and hazard appraisal could reliably be summed and averaged to form a scale. Spearman
at the case level. Hazard appraisal was assessed by asking ‘How serious correlations were used to investigate associations between beliefs, at-
do you think it is that [the substance] is found in certain food products? titudes and values and appraisal outcomes. An ANOVA was used to
(Severity of hazard)’ (not at all - very much so) and ‘Are you worried analyze appraisal differences between BPA, MOAH and SAS.
about the fact that [the substance] is in some food products? (Worry about
hazard)’ (not at all - very much so). Risk appraisal was assessed by 3. Results
asking ‘How big do you estimate the risk of [the substance] to your health
(Magnitude of risk)?’ and ‘‘Are you worried about the risk of [the substance] 3.1. Appraisal of BPA, MOAH and SAS in food
for your health? (Worry about risk)’
Table 3 summarizes the hazard and risk appraisal outcomes for each
2.3.2. Beliefs and attitudes about chemicals in general case. The vast majority of respondents had never heard about the cases
Table 4 in the results section provides an overview of all items used before the survey (BPA = 81%, MOAH = 90% and SAS = 94%). One
to assess respondents' beliefs about chemical substances in general. sample t-tests show that, within cases, respondents' cognitive and af-
Items were formulated based on results from a previous qualitative fective rating of the hazard was consistently more negative compared to
study (Jansen et al., 2019a). For example, a deliberate distinction was the scale's midpoint (3) than the cognitive and affective evaluation of
made between items addressing ‘chemical substances’ and ‘harmful the risk. For the MOAH and SAS cases risk appraisal ratings were not
substances’. Statements used to assess beliefs of toxicity were framed in significantly different from the scales' midpoint (see Table 3). To re-
the context of ‘harmful’ substances to illustrate determined hazardous search differences between cases a one way ANOVA was conducted.
properties. Results show that there are significant differences between cases for all
Respondents' attitude towards chemicals was measured by asking, appraisal outcomes: F(2,763) = 12.07, p < .01 (severity hazard), F
“What do you think of chemical substances?” Respondents replied to six (2,763) = 3.86, p = .02 (worry hazard); F(2,763) = 5.65, p = .00
items on a five-point semantic differential. Items included ‘not frigh- (magnitude risk); and F(2,763) = 3.28, p = .04 (worry risk). Post hoc
tening – very frightening’; ‘acceptable – not acceptable’; ‘not concerning comparisons show that the presence of SAS in food is evaluated sig-
– concerning’; ‘unnecessary – necessary’; ‘not useful – useful’; and ‘bad – nificantly less severe than BPA (p = .00) and MOAH (p = .00); worry
good’. Items were recoded so that higher scores are indicative of a more about the presence of BPA in food is significantly higher than MOAH
negative attitude. Scores were summed and averaged. Items had good (p = .05) and SAS (p = .05); the magnitude of risk of BPA is evaluated
internal consistency (α = .90). significantly higher than MOAH (p = .00); and worry about the risk of
BPA is significantly higher than MOAH (p = .04). All other comparisons
2.3.3. Values, beliefs, and attitudes about chemical substances in food are non-significant.
Adapted from Lusk and Briggeman (2009), 11 items assessed in-
dividuals' food values regarding packaged food like rice, fruits, canned 3.2. Beliefs and attitudes about chemicals in general
vegetables, meat, and so on. Participants were asked to rate how much
they valued a variety of aspects such as affordability, tastefulness, nu- Table 4 shows respondents’ beliefs about chemicals. Around 90% of
tritional value and naturalness of food. Values were rated on a 5-point respondents agree that exposure affects whether a chemical substance
Likert scale (very unimportant - very important). After this, respondents can cause adverse effects. At the same time, 44% of respondents agree
were asked to arrange the three most important values. One item was there are no safe amounts of harmful substances. The majority of re-
adjusted to address valuation of certainty about food safety, instead of spondents (62%) disagree that a chemical can cause illness when ex-
food safety in general (‘it should be 100% certain that chemicals applied to posure is below safe exposure levels. However, when exposure is in-
food are safe’). To determine respondents' acceptance towards creased within safe exposure levels, 14% of the respondents are less

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T. Jansen, et al. Food and Chemical Toxicology 136 (2020) 110959

Table 3
Hazard and risk appraisal of BPA, MOAH and SAS in food: Perceived severity that the substance is found in food; worry that the substance is found in food; perceived
magnitude of risk for health and worry about the risk for health.
Caseb Appraisal Mean (SD) Mean difference (95% CI) T-values mean difference (df)

BPA Hazard Severity 4.01 (.86) 1.01 (.91–1.12)a 19.14 (261)


Worry 3.54 (1.00) .54 (.42–.66)a 8.71 (261)
Risk Magnitude 3.22 (.96) .22 (.10–.34)a 3.73 (261)
Worry 3.22 (1.02) .22 (.10–.34)a 3.53 (261)
MOAH Hazard Severity 3.92 (.88) .92 (.81–1.03)a 16.44 (249)
Worry 3.32 (1.02) .32 (.20–.45)a 5.05 (249)
Risk Magnitude 2.95 (.89) -.05 (−.16 – .06) -.92 (249)
Worry 3.00 (1.03) -.00 (−.13 – .12) -.06 (249)
SAS Hazard Severity 3.64 (.95) .64 (.52–.75)a 10.74 (253)
Worry 3.32 (1.03) .32 (.20–.45)a 5.00 (253)
Risk Magnitude 3.06 (.92) .06 (−.06 – .17) 1.02 (253)
Worry 3.07 (1.02) .07 (−.06 – .19) 1.05 (253)

Note. Higher scores (max = 5) indicate a more negative appraisals. Test value for mean difference = 3 (scale neutral).
a
Significant at the .05 level (2-tailed).
b
BPA = Bisphenol A, MOAH = Mineral Oil Aromatic Hydrocarbons, SAS = Synthetic Amorphous Silica.

confident about whether the substance can or cannot cause adverse 3.4. Correlations between public values, beliefs and attitudes about chemical
effects. substances in general, and chemical substances in food, with public appraisal
The Principal Components Analysis (PCA) with Oblimin rotation of BPA, MOAH and SAS in food
was conducted on a subset of 13 items (see Table 4) to identify 3 factors
representing a) beliefs about the role of exposure (Eigenvalue = 3.09, All variables with a moderate or strong correlation with at least one
explained variance = 28.09%); b) beliefs about the role of toxicity of the appraisal outcomes of the cases are presented in Table 6. Results
(Eigenvalue = 2.09, explained variance = 19.03%); and c) beliefs show different interaction patterns within cases and between cases.
about the role of individual characteristics (Eigenvalue = 1.80, ex- Additionally, the strength of the correlation may vary between cases.
plained variance = 16.33%) in whether a chemical can cause adverse Some correlations are present consistently between cases. For example,
effects. Reliability analysis showed moderate to good reliability for the value that food should be natural is moderately correlated
beliefs about the role of exposure (α = 86), toxicity (α = .69) and in- (0.31 < rs < 0.50) with appraisal outcomes for all cases. Ad-
dividual characteristics (α = .75). Items on the subscales were summed ditionally, the belief that all chemicals are equally harmful is moderately
and averaged to be included in correlation analysis (paragraph 3.5). correlated with worry about the presence of the substance in food,
Higher scores on the resulting scales indicate higher correspondence perceived magnitude of the health risk and worry about the health risk
with expert beliefs about the role of exposure, less correspondence with in all cases (0.30 < rs < 0.40). The beliefs that exposure affects
expert beliefs about the role of toxicity (i.e. ‘all chemicals are equally whether a chemical constitutes a risk is not significantly correlated to
harmful’ in Table 6), and higher correspondence with expert beliefs the appraisal outcomes in the MOAH and SAS case (ps > .06). The
about the role of individual characteristics. On average, public attitudes belief that individual characteristics affect whether a chemical constitutes
about chemicals was relatively neutral (M = 2.78, SD = .69) a risk is not significantly correlated to any of the appraisal outcomes for
all cases (ps > .06).
Results show an inverse correlation between a) perceived severity of
3.3. Values, beliefs, and attitudes about chemical substances in food the presence of the substance in food and the value about certainty
about food safety and b) perceived severity of the presence of the
Respondents most frequently rated tastefulness as most important substance in food and acceptance of scientific uncertainty about the
food value (29.9%), followed by naturalness (24.4%) and certainty risk.
about safety (10.4%). Respondents most frequently rated affordability Trust in food safety was significantly, but weakly correlated with all
(19.7%) as second most important food value, followed by nutritional appraisal outcomes in the MOAH and SAS case, and worry about the
value (17.2%) and tastefulness (15.1%). Third most important food hazard and the risk appraisal outcomes in the BPA case (rs < -.21,
value was, again, affordability (22.3%), followed by nutritional value ps < .02). While the attitude about plastic food packaging (0.34 < rs <
(12.9%) and tastefulness (11.5%). Acceptability of scientific un- 0.37) and attitude about food additives (0.46 < rs < 0.51) were sig-
certainty about the risk was relatively low for all cases: BPA (M = 2.1, nificantly correlated to all appraisal outcomes in the BPA and SAS case,
SD =.88), MOAH (M = 2.3, SD =.94) SAS (M = 2.2, SD =.97). the attitude about cardboard food packaging was not significantly corre-
Table 5 presents respondents’ beliefs about the safety of food lated to any of the appraisal outcomes in the MOAH case (ps > .07).
packaging and food additives. Results show that, in general, beliefs All other variables had weak (-.30 < r < 0.30) but significant
about the safety of food packaging and food additives are similar. One (p < .05) correlations with at least one appraisal outcome.
difference stands out: While 66% of the respondents in the SAS case
agreed that strict safety requirement apply to food additives, only 22% 4. Discussion
of the respondents (N = 512, BPA and MOAH cases combined) agreed
that strict safety requirements apply to food packaging. Trust in food In this paper, we investigated public appraisal of uncertain risks
safety regulation was moderate (M = 3.3, SD = .73). from BPA, MOAH and SAS in food. As respondents generally had no
Attitude scores show that respondents evaluated plastic food prior personal knowledge and beliefs about the chemical substances, we
packaging rather unfavorable (N = 262, M = 3.3, SD = .83) and were concluded that the elicited appraisals were mostly the result of the
more positive about cardboard food packaging (N = 250, M = 2.2, SD provided information in this survey. Results show that general values,
= .69). Respondents were also relatively positive about food additives beliefs, and attitudes about chemical substances in general and about
(N = 254, M = 2.5, SD = .66). chemical substances in food specifically, are significantly related to
public appraisal. Three major elements of public appraisal emerged that

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T. Jansen, et al.

Table 4
Beliefs about chemicals in general (N = 766).
Category/context Item (Strongly) disagree (Strongly) agree Neither

General beliefs about ‘chemical substances’ Most chemical substances are harmful for health 12 67 21
When someone often ingests a chemical substance, an increasing amount stays in the 6 65 29
human body
It is easy to prove that a chemical substance is the cause of a complaint or disease 65 10 24

Factors affecting whether a chemical substance can cause adverse effects is influenced The properties of the substance such as the composition or structure 4 80 16
by The properties of the substance such as color or scent 40 28 32
How much of the substance is present in the direct environmentb 2 89 8
How often you ingesta the substanceb 2 92 7
What amount of the substance you ingest, each time you come into contact with itb 2 90 8
For how long during your life you ingest the substanceb 2 90 8
How much you weighd 26 43 32
How healthy you ared 26 45 28
How sensitive you ared 20 55 26

6
General beliefs about ‘harmful substances’ ‘Harmful’ means that a substance has properties that can cause health complaints or illness 2 92 6
It does not matter how much of a harmful substance you ingesta, eventually you will get 41 34 25
complaints or become illc
There are no safe amounts of harmful substancesc 30 44 25
You can ingest a little amount of a harmful substance every day without getting ill 19 46 35

A harmful substance is found in bread, but the amount is below a by scientists When you eat one slice a day, you can get illc 62 16 22
determined safe threshold When you eat 5 slices a day, you can get illc 47 28 25
The substance is not harmful for health 42 29 29

Note. Cell entries are percentages. Percentages are rounded and may therefore not add up to 100. Highest percentages are highlighted.
a
The Dutch verb (‘binnen krijgen’) used in these items does not distinguish between internal exposure through ingestion, inhalation or dermal contact.
b
Included in factor ‘exposure’ (Eigenvalue = 3.09, % variance = 28.09).
c
Included in factor ‘toxicity’ (Eigenvalue = 2.09, % variance = 19.03).
d
Included in factor ‘individual characteristics’(Eigenvalue = 1.80, % variance = 16.33).
Food and Chemical Toxicology 136 (2020) 110959
T. Jansen, et al. Food and Chemical Toxicology 136 (2020) 110959

Table 5
Beliefs about food packaging and food.
Item […] (Strongly) disagree (Strongly) agree Neither

[…] are harmful for health Food packaging 26 18 48


Food additives 28 34 48
Strict safety requirements apply to […] Food packaging 16 28 43
Food additives 8 66 26
Eating […] is safe Packaged food 13 49 39
Food with E-numbers 17 37 47
[…] are well researched for safety Food packaging 14 41 45
Food additives 15 47 37
Somebody can eat […] every day without getting complaints or ill on the long term Packaged food 11 48 41
Food with E-numbers 11 48 41

Note. Cell entries are percentages. Percentages are rounded and may therefore not add up to 100. Highest percentages are highlighted.
Food packaging (N = 512), food additives (N = 254).

may have implications for risk communication. First, differences be- correlations between a) values about certainty about food safety and
tween appraisedseverity of the substance's presence in food and the appraisal outcomes, and b) the acceptance of scientific uncertainty and
appraised magnitude of risk (found consistently across cases), suggest appraisal outcomes, suggest that there is a mismatch between expected
that the public makes a distinction between hazard and risk appraisal. uncertainty and actual uncertainty about food safety. We discuss these,
Second, results demonstrate that a large majority of the respondents and other findings in more detail below.
agree that exposure determines whether a chemical constitutes a risk.
At the same time, a significant proportion agrees that all chemical
substances are equally harmful. Because these exposure and toxicity 4.1. A distinction between hazard and risk appraisal
aspects are highly related these inconsistencies suggest there is a mis-
match between beliefs about exposure and beliefs about toxicity. Finally, the The current analysis suggests that, in the context of uncertain risks
from food additives and food contaminants, the general public makes a

Table 6
Moderate and strong Spearman correlations between appraisal outcomes and beliefs and attitudes about chemical substances in general, and values, beliefs and
attitudes about chemical substances in food.

Note. Only moderate (> 0.30) and high (> 0.50) correlations are presented. All correlations are significant at the 0.01 level (two-tailed).
a
Acceptability is presented under values to keep the table concise.
b
Scale average.
c
Attitude about plastic food packaging in the BPA case, attitude about cardboard food packaging in the MOAH case. Higher ratings on attitude scales correspond to
attitudes that are more negative. Higher ratings on belief items correspond to more agreement. Higher ratings on value items correspond to higher valuation. Higher
ratings on severity hazard correspond to higher perceived seriousness that the substance is found in food. Higher ratings on worry hazard correspond to a higher
degree of worry about the presence of the substance in food. Higher ratings on magnitude risk correspond to higher perceived magnitude of risk. Higher ratings on
worry risk correspond to a higher degree of worry about the risk for health. Higher ratings on acceptability of scientific uncertainty correspond to a higher degree of
acceptance of uncertainty about the risk of the substance.

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T. Jansen, et al. Food and Chemical Toxicology 136 (2020) 110959

distinction between appraisal of the hazard (in terms of perceived se- toxicity, is not a categorical property of chemicals (Anderson, 2005).
verity of the presence of chemicals in food), and the risk (in term of the Because the cases used in the current study were defined by un-
perceived magnitude of human health risk posed by chemicals in food). certainties about more fundamental aspects of chemical risk (i.e. un-
Regardless of the risk being uncertain, or because the risk is uncertain, certainty about intrinsic properties, composition, and toxicity), neither
people may think it is serious that the substance is present in food. This one of the risk messages mentioned the principle of exposure. Beliefs
assertion is not in line with the popular view is that the public does not about exposure may therefore have not been triggered in memory, and
clearly differentiate between hazard and risk in appraisal of chemical consequently have not been used in (risk) appraisal. Further research is
substances (Kraus et al., 1992; Slovic et al., 1995) but supports findings needed to determine whether actively informing about the elements of
from our qualitative study (Jansen et al., 2019a) and (Vandermoere, exposure, or communicating scientific uncertainty about these ele-
2008). Results show different interaction patterns within cases between ments, has an effect on public appraisal about chemical risks.
values, beliefs and attitudes, and hazard or risk appraisal outcomes. This study further substantiates the assertion that the public gen-
This suggests that different aspects are used to appraise hazards com- erally has a negative attitude towards chemicals in general (Kraus et al.,
pared to risks. For example, the belief that all chemicals are equally 1992; Slovic, 2000). In line with research by (Dickson-Spillmann et al.,
harmful is primarily associated with risk appraisal, while the value 2011) our analysis shows that existing negative attitudes about che-
'certainty about food safety' is primarily related to hazard appraisal. micals are related to more negative appraisals of unfamiliar and un-
Differences in interaction patters between cases suggest that public ap- certain risks from food additives and food contaminants. De-stigmati-
praisal of chemical substances in food is hazard dependent (Miles and zation of the term ‘chemical’ may have a positive impact on public
Frewer, 2001). Hazard specific properties and information provided in appraisal of uncertain risks of food additives and food contaminants
risk messages may affect which and how general values, beliefs and (Bearth et al., 2019).
attitudes are related to public appraisal (Collins and Loftus, 1975;
Frewer, 2004; Miles and Frewer, 2001). 4.3. A mismatch between expected and actual uncertainty about food safety
Experts often believe public responses to small amounts of a food
additive or food contaminant are irrational and exaggerated because In line with EFSA (2019) and Lusk and Briggeman (2009), results
there is no associated risk for public health (see e.g. Bearth et al., 2019; show that (certainty about) food safety is among the most important
Haen, 2014; Slovic et al., 2004). Current results suggest that the public values about food to consumers. The higher people value certainty
may not be disturbed by a possible health risk, but instead may be about food safety and the less they find scientific uncertainty about a
disturbed by the mere presence of the chemical in food. For example, risk acceptable, the more severe they appraised the presence of the
because the presence of artificial food additives violates the food re- chemical in food. While we did not investigate a direct relationship
lated value that all food should be free of artificial food additives. From between the valuation of certainty about food safety and the accept-
this point of view, public responses can perhaps be considered less ir- ability of scientific uncertainty, these results suggests there is a mis-
rational or exaggerated, because while there may not be a risk, the match between expected and actual uncertainty about food safety, and
substance is indeed present in food. that this mismatch affects how people evaluate the presence of che-
micals (with an associated uncertain risk) in food. These findings are in
4.2. A mismatch between beliefs about exposure and beliefs about toxicity line with the 'congruence principle' or 'congruity hypothesis' (Budescu
and Wallsten, 1985; Du et al., 2011), which predicts that, translated to
The current analysis showed that, like scientists, respondents dis- the current situation, people may express an unfavorable response to-
tinguished toxicity from exposure, and, like scientists, respondents wards uncertainty about food safety when the actual level of un-
consistently believed that frequency, amount and duration of exposure certainty does not match the level of uncertainty that people expect
determines whether chemicals constitute a risk for health. The belief (Gregory and Dieckmann, 2014). A lack of understanding about the
that frequency, amount and duration of exposure determine whether a inherent uncertainties associated with the risk assessment and regula-
chemical can cause complaints or illness were the most prevalent be- tion of food additives and food contaminants may contribute to a
liefs about factors that influence whether a chemical constitutes a mismatch (Bearth et al., 2016). For example, while food additives un-
health risk. These beliefs were also the most prevalent in other studies dergo regular reevaluations of safety (Emerton and Choi, 2008), people
that addressed public knowledge and beliefs about toxicological prin- may be surprised that additives are still researched after an E-number is
ciples (Bearth et al., 2019; Saleh et al., 2019). A strict reliance on the ascribed to a food additive (Jansen et al., 2019a). It should be noted
deficit model in explaining differences between expert and public risk that the scientific uncertainties addressed in this research are more
appraisal is thus misplaced (Hansen et al., 2003). fundamental (e.g. uncertainty about intrinsic properties of novel food
Results of the current study also support the idea that a significant technologies) than the uncertainties generally present about the safety
proportion of the public is insensitive to the notion of dose-response of food additives. However, increasing public awareness about the
relationships and think that all chemicals are (equally) harmful (Bearth limits of toxicological risk assessment and management may narrow the
et al., 2019; Kraus et al., 1992; Rozin et al., 1996; Saleh et al., 2019; gap between expected and actual uncertainty (Carrington and Bolger,
Slovic et al., 1995). In line with Dickson-Spillmann et al. (2009) the 2010).
current analysis adds to this that the stronger a person's belief that all Research suggests that when people have no prior personal knowl-
chemicals are (equally) harmful, the higher they perceive the risk of edge and beliefs about food-related hazards, trust in food safety may be
and are worried about the risks from specific food additives and food of particular importance in perception of risk (Siegrist and Cvetkovich,
contaminants. However, people who are more convinced that all che- 2000). In the current study, we only a found a weak relationship be-
micals are equally harmful do not necessarily judge the presence food tween trust in food safety, and hazard and risk appraisal outcomes. An
additives and food contaminants as more severe. explanation for this weak relationship may be that the cases used the
An individual's lack of knowledge or misconception about toxicity current study were defined by fundamental scientific uncertainties
may not necessarily need to hamper informed decision making about about the presence or existence of risk. Research by (Sjoberg, 2001)
chemical risks when risk communication is successful in addressing suggests that when scientific knowledge is limited, public beliefs that
public's existing beliefs about exposure (Morgan et al., 2002). In the there might be effects that are yet unknown are a more important
current study however, contrary to beliefs about toxicity, beliefs about predictor than trust.
exposure were not (strongly) associated to appraisal outcomes. From Stronger beliefs that food packaging and food additives are harmful
the viewpoint of semantic processing (Collins and Loftus, 1975) this for health for health are significantly related to a negative appraisal of
may be explained by the understanding that exposure, compared to risk from the specific cases of food additives and food contaminants.

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T. Jansen, et al. Food and Chemical Toxicology 136 (2020) 110959

People generally expressed negative attitude towards plastic food more severe when they believe a hazard is determined. The use of
packaging (see also Raats and Shepherd, 1996). People expressed rather scientific jargon and phrasing of scientific uncertainty may however
favorable attitude towards cardboard food packaging. While more ne- lead people to conclude that a hazard is determined (Jansen et al.,
gative attitudes towards plastic food packaging and food additives were 2019a). Judicious phrasing of scientific uncertainty may improve
associated with a negative appraisal of BPA and SAS, no such associa- public understanding so it is more in line with the intended meaning.
tion was found for cardboard food packaging and the appraisal of For example, in the phrase ‘Bisphenol A possibly has effects on the
MOAH. The lack of an association may be explained by the fact that reproduction and development’ uncertainty may either lie in the in-
cardboard, compared to plastics and food packaging, is not strongly trinsic properties of the substance, or in the occurrence of adverse ef-
associated with ‘chemicals’. An alternative explanation may be that fects. Alternative phrasing such as ‘It is unclear whether Bisphenol A
people perceive cardboard food packaging as more natural compared to can cause effects on reproduction and development’ may better convey
plastic food packaging. that uncertainty lies in the substance's intrinsic properties. Third, ha-
zard focused risk communication needs to cover different aspects than
4.4. Strengths and limitations risk focused risk communication. In line with (Frewer et al., 2008) our
results suggest that addressing aspects associated with the hazard ap-
A particular strength of the current research lies in the formulation praisal may affect public appraisal of uncertain risks associated with
of the items that assessed people's beliefs about chemicals. Based on our chemicals in food more than providing additional formal knowledge
qualitative study (Jansen et al., 2019a) we avoided risk terminology about the risk of the chemical. For example, risk communication aimed
that may have priming or framing effects (e.g. ‘harmful’, ‘toxic’) in at addressing the existing stigma or negative attitude about chemicals
specific items and applied terminology used by the public (e.g. ‘ingest’ may positively affect public appraisal (see also Bearth et al., 2019).
or ‘intake’) instead of terminology used by scientists (‘exposure’). We When toxicity and exposure parameters of a chemical are de-
however argue that formulation of items aimed at assessing beliefs termined, communication of these parameters generally intends to
about chemicals needs to be judicious and well considered, and further convey that there are 'safe' levels of exposure. While a significant
refinements in the current scale are needed to improve the ques- minority of the public believes there are no ‘safe’ levels of exposure, the
tionnaire. For example, differences in responses between items asses- large majority understands that frequency, amount and duration of
sing public beliefs about toxicity suggest that the term ‘safe’ may be exposure determine whether a chemical constitutes a health risk.
open to interpretation. Communicating exposure limits may therefore prove to support con-
What some may consider a limitation is that the risk messages for sumers in making informed decisions about risk from food additives
the three cases of chemicals differed significantly in information con- and food contaminants. MacGregor et al. (1999) demonstrated that
tent and length. We are well aware that the interpretation of risk in- public interpretation of the role of exposure is subject to interpretation
formation may affect appraisal. However, the fact that we found con- of scientific terminology (see also Taarup-Esbensen, 2019). It is there-
sistent associations between values, beliefs, and attitudes, and appraisal fore important that terminology fits public language use. When ad-
outcomes in all cases, provides considerable support that some beliefs, dressing exposure in communication about risks from chemical in food,
attitudes and values are consistently associated with appraisal of un- terms like ‘ingestion’ or ‘intake’, or more concretely, ‘eating’ and
certain risks from chemical substances in food regardless of nuances in ‘drinking’, should therefore be used instead of ‘exposure’. Exposure
information provided, while others may be dependent on the hazard limits like Acceptable Daily Intakes (ADI's) for food additives are
and information provided. usually expressed as a mass (e.g. milligram) per kilogram body weight
Research conducted using online panels are susceptible to sampling to which a person can be exposed on a daily basis during one's lifetime
bias. To take care of this issue as good as possible, a stratified random without an increased risk of getting ill (van Leeuwen and Vermeire,
sample was drawn in terms of the distribution of gender, age, education 2007). When these limits are translated to meaningful amounts for
level and geographical location in the Netherlands according to consumers, and public language use is applied, for example ‘eating 2
Statistics Netherlands (2018). Because strata are not mutually exclusive slices a day’ or ‘drinking 5 glasses a week’, information about exposure
we cannot exclude that sampling bias may still have occurred on these may indeed support informed decision making about risks associated
and other individual characteristics. with (chemicals in) food. Additional research is required to test whether
this is the case.
4.5. Insights for risk communication and future research While communicating exposure limits may support public decision
making about risk, people may still be disturbed by the presence of the
One of the aims of risk communication in case of uncertain risks chemical substance in food because important values, like the pre-
from chemical substances in food is to provide information that people ference for natural food products (Bearth et al., 2016; Dickson-
can use to make a well-informed appraisals of hazard and risk. This Spillmann et al., 2011) are violated. These values outline the context in
study suggests several insights for the contents of risk messages to do which risk communication is shaped and cannot be addressed with
so. Overall, risk messages may best support public appraisal of un- additional formal knowledge about the risk. Awareness of the im-
certain risks when a clear distinction is made between communication portance of these values in public risk appraisal helps to understand
about the hazard and communication about the risk. Three points re- public responses to risk messages about uncertain risks from food ad-
quire attention. First, ‘hazard’ and ‘risk’ are perceived and used very ditives and food contaminants. For example, when the presence of the
differently in risk communication depending on the perspective of chemical impedes definitive statements about food safety, a mismatch
stakeholders (Scheer et al., 2014). While the role of semantics is often between expected and actual uncertainty may result in increased per-
trivialized (Samet et al., 2019), the interchangeable use of ‘hazard’ and ception of severity that the chemical is present in food. If risk com-
‘risk’ in risk communication may lead to unintended conclusions about munication aims to support public appraisal of uncertain risks from
the presence and existence of risk. That is, using the term ‘risk’ when a food additives and food contaminants, information that addresses these
‘hazard’ is undetermined can lead people to conclude that a hazard is values may be more important than providing formal knowledge
determined. After all, in the context of chemical exposure, ‘risk’ refers (Frewer et al., 2008).
to the probability of occurrence of adverse effects caused by exposure to
a (determined) hazard. By consistently distinguishing between the use Funding
of 'risk' and 'hazard' in risk communication, unintended misinterpreta-
tion of scientific evidence may be prevented. This research was carried out in the framework of RIVM Strategic
Second, people may consider the presence of a chemical in food Programme [grant S/121003/01/PU], in which expertise and

9
T. Jansen, et al. Food and Chemical Toxicology 136 (2020) 110959

innovative projects prepare RIVM to respond to future issues in health packaging leave residues in food products.
and sustainability. Source: NOS.nl

Declaration of competing interest SAS in food

The authors declare that they have no known competing financial Possible health risks of nanomaterials in food can primarily be ex-
interests or personal relationships that could have appeared to influ- pected from exposure to nanomaterials that cannot be digested in the
ence the work reported in this paper. gastrointestinal tract. Only a few non-degradable nanomaterials are
applied in food. One of the non-degradable nanomaterials is found in
Acknowledgements many food products, namely the additive E551. It is composed from
Synthetic Amorphous Silica (SAS) and is applied as an anti-clotting
The authors would like to thank Angela Bearth for her feedback on agent. The RIVM looks into the health risks of SAS in food. At this point,
the draft version of the questionnaire, and Ric van Poll and two these are uncertain.
anonymous reviewers for their insightful and helpful feedback on pre- Source: RIVM.nl.
vious versions of the manuscript.
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