Entrep Quiz 1

1.3 What are the 3s?

4. It is a comprehensive paper that details the situation analysis, objectives, strategies and tactics, and
how to monitor and control the enterprise.

5. It Simply states why a customer should buy a certain product or service.

6. These are specific features and characteristics that the customers need from a product or a service.

7. It is a comprehensive process of understanding the customers' intricacies and the industry they
revolve in.

8. is the process of grouping customers according to relevant socioeconomic variable for the business
venture.

9. It is a slogan which succinctly, memorably, and descriptively sums up a company or product

10. It is simply the size of the arena where the entrepreneur's business will play.
ANSWER KEY:

1– 3. scanning, seeking and seizing

4. Business Plan
5. Value Proposition
6. customer requirement
7. marketing research
8. demographic segmentation
9. tagline
10. market size