Eyebobs partnered with True Commerce, a Pittsburgh-based company that offers a

comprehensive commerce network and automates EDI connections between brands and

their retail partners. The partnership streamlined eyebob's order processing and cut the risk

of chargebacks due to mistakes. The mission of Eyebobs is to be a line of distinctive, high-

quality eyewear for people like her, the irreverent and slightly jaded. When working with

many of its retail partners, eyebobs transmits transaction documents such as purchase

orders, invoices, and advance ship notices through EDI. Several years ago, eyebobs was

using an EDI solution that didn't integrate with its NetSuite ERP solution, recalls

Susannah Kyle, director of IT. As a result, eyebobs employees had to manually rekey

the orders. By implementing TrueCommerce EDI and its integrated NetSuite

capabilities, eyebobs has been able to automate the processing of inbound purchase

orders, as well as outbound purchase order acknowledgements, invoices, and advance

shipping notices. In addition to boosting both efficiency and accuracy, the solution

positions eyebobs for growth, as the company can cost effectively scale its automated

operations. True Commerce's mantra is "do business in every direction”. In today's

market, brands must use multiple distribution channels—traditional retailers, online

marketplaces, and their own stores and websites—to reach customers. Most also need

to handle both traditional store replenishments and drop-ship parcels, usually of one

or two items, to end consumers. They may use EDI to connect with major retailers, API

to connect with online marketplaces, and connect directly through their web

storefronts to reach consumers. True Commerce enables companies to review all

orders, no matter how they originated, from a centralized perspective. That way,

they're best able to decide how to fulfill them. The benefits experienced by eyebobs

include automated processing of inbound purchase orders, as well as outbound

purchase order acknowledgements, invoices, and ASNs. The solution cuts order
processing time, reduces chargebacks caused by error, and reduces the need to add to

staff just to scale operations.