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To: Mandy Behbehani

Subject: Everlane Releases New Sustainable Shoe Line on April 25th

News Release

For Immediate Release


April 25, 2019

Everlane Releases New Sustainable Sneaker Line on April 25th

SAN FRANCISCO – Everlane launched their first sustainable sneaker line for consumers to
purchase online and in stores beginning April 25th. The innovative release called the Tread is
created with full-grain leather sourced at a gold certified tannery and incorporates recycled
materials such as plastic and rubber.

The production of the sneaker substantially decreases greenhouse gas emissions by 54%, uses
47% less electricity, 67% less water, and 46% less carbon dioxide than the average sneaker
manufacturers.

The brand currently has 3 collections under this release for men and women. The Avenue
Edition for everyday use, the Solstice Edition for long day wear, and the Core Collection for a
monochrome look. Each shoe is made to be comfortable, long lasting, and trendy.

Everlane’s zero impact sneakers are just the first step for a sustainable future. The company is
striving to reduce environmental impact while also nailing fashion trends by creating in-season
colors and garments.

Tread is now available to purchase online and in stores, retailing for $98.

Visit Everlane.com to learn more about their sustainable and ethical fashion.

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A first look at the Tread sneakers. Model is


wearing an off white, Core Collection in a size
7.5W.

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For More Information:
Kristine Gopez
Public Relations Director
(714)-227-7800
kristinegopez@everlane.com

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