Professional Documents
Culture Documents
Qualitative Research
Qualitative Research
Contents
1. FEATURES OF QUALITATIVE RESEARCH
o A focus on natural settings
o An interest in meanings, perspectives and
understandings
o An emphasis on process
o Inductive analysis and grounded theory
2. METHODS OF QUALITATIVE RESEARCH
o Observation
o Interviews
o Sampling
o Written materials
o Questionnaires
o Validity
o Ethics
o Qualitative Research Assessed
3. QUALITATIVE ANALYSIS
o Primary analysis
o Category and concept formation
o The generation of theory
4. TASKS
5. FURTHER READING
6. REFERENCES
Can you see any problems with this advocacy of naturalism? Make
brief notes on problems arising from the researcher a) studying, and
b) representing natural events.
Return to CONTENTS
Implications:
Specialist terminology is not the only clue. Subjects might use the
same language as the researcher but mean different things by it.
Pupils' understandings of 'work' for example have been shown to
vary among different groups. The words still have to be interpreted,
therefore. In essence, the researcher aims for 'shared meanings,
when one feels part of the culture and can interpret words and
gestures as they do' (Wax, 1971).
Return to CONTENTS
An emphasis on process
Return to CONTENTS
Thick description often contains new ideas or concepts that cast new
light on the activity under study, and which might help us
understand similar activity elsewhere. I will say more about this in
the analysis section.
Return to CONTENTS
[Note that this will take you to the excellent materials at VResORT
and you will need to create a free account here before viewing
them. It is well worth doing this and only takes a minute.]
Observation
This mode is less taxing, and is a defence against 'going native', but
of course it lacks the benefits of participation. There are also
practical and ethical problems about being a 'fly on the wall'. A kind
of halfway position is that of involved observation. Here the
researcher has none of the responsibilities of a formal role, but
takes part in activities from time to time, for example 'helping out'
in the classroom, 'blending in' to the playground. In some ways, this
is a more natural role for the qualitative researcher to take. Epstein
(1998) discusses some of the pros and cons of this in her research
on pupil perspectives, where she adopted a ‘least adult’ role.
What and how you observe depends very much on your subject of
study. You may already have a clearly defined focus - for example,
contrasting a teacher's treatment of boys and girls, examining girls'
playground games, studying a particular pupil's reaction to lessons.
The task then is to capture as much of the detail and interaction as
possible, through making notes, tape-recording, photography,
filming. The benefits of the last three are that they record elements
of the action (too complex and manifold to take in at first gaze)
which can than be studied in detail later. However, it is not always
possible or desirable to do all of these. Also, they have to be done
as unobtrusively as possible. For this reason, qualitative researchers
are often only able to scribble notes on bits of paper at the time,
writing them up more fully at the earliest convenience. Typically, a
day's research is followed by an evening's writing up of fieldnotes.
There has been lively debate about the pros and cons of systematic
and unsystematic observation (see, for example, Part 1 of
Hammersley, 1993). In general, systematic observation is a useful
technique (its best known usage being on the 'ORACLE' researches -
see Galton and Simon, 1980), and can be particularly strong where
used in conjunction with more purely qualitative techniques.
Interviews
The best technique for this is the unstructured interview. Here, the
researcher has some general ideas about the topics of the interview,
and may have an aide memoire of points that might arise in
discussion for use as prompts, if necessary. But the hope is that
those points will come up in the natural course of the discussion as
the interviewee talks. Care is needed, therefore, to avoid leading
questions or suggesting outcomes, and skill is called for in
discovering what the interviewee really thinks. The researcher aims
to appear natural, not someone with a special role, but one who
engages with interviewees on a person-to-person basis. Attention
will be paid to where the interview is held, arrangement of seating,
how the researcher dresses, manner of approach, all in the interests
of equality. There might be a certain amount of pleasant chat before
getting into explaining what the research is about. If rapport has
been established, there should not be a difficulty in getting people
to talk. The problem, rather, might be that they talk too
inconsequentially, or off the subject, or vaguely. There are a
number of techniques researchers use in the natural course of the
conversation to aid clarity, depth and validity. Here are some:
ask for clarification ('What do you mean by…?' 'Can you say a
little more about…?' 'In what way?' 'Can you give me some
examples?');
Return to CONTENTS
Sampling
Where qualitative research is seeking to generalise about general
issues, representative or 'naturalistic' sampling is desirable. This
covers places, times and persons. Thus, if we were studying
teachers' or pupils' perspectives, or the culture of a group, we would
need to consider them in different settings, since behaviour can
differ markedly in different situations - for example, the formal
circumstances of a teacher's classroom or office, the staffroom,
different classrooms, the informal ambience of a pub, and the
personal stronghold of the teacher's home. The same point applies
to time. Weekly and yearly cycles, for example, are critical in
schools. If our research sampled at just the beginnings and/or ends
of terms, weeks or days, we would end up with a distorted study if
we were to claim our results applied more generally. Again, if we
are seeking to represent a group in our findings (the 'English
Department', the 'Year 10 Girls'), we should ensure that we have
sampled across that group according to some appropriate criteria,
such as age, gender, ethnicity, experience.
Written materials
Personal documents
Return to CONTENTS
Questionnaires
Access. Given what was said above about levels of reality, the
researcher needs to know that all are interpreting questions
and answers on the questionnaire in the same way and on the
same 'level'; and that respondents are giving full and truthful
responses.
Return to CONTENTS
Validity
Unobtrusive measures
As discussed above, the less the researcher disturbs the scene, the
longer spent in it, and the deeper the penetration of the research,
the more the representation of it might be claimed to be authentic.
Subjects are not 'playing up' to the researcher, they are not doing
things differently because the researcher is there, they are going
about their lives as they always do. Of course it is difficult to be
completely unobtrusive, but that is the aim.
Respondent Validation
Triangulation
c) discuss with the teacher afterwards what had happened and why,
if aims had been achieved, modified, etc.
Return to CONTENTS
Ethics
You should now read three articles that epitomise the principles so
far discussed. They are (click on the titles or obtain copies from the
library):
When you have read the articles, spend a little time in compiling two lists of
a) the potential strengths, and b) the potential weaknesses of qualitative
research. When you have done this, see my comments by clicking
on ‘Qualitative Research Assessed’.
Return to CONTENTS
Return to CONTENTS
3. Qualitative Analysis
Primary analysis
Examples
Example 1
Example 2
Example 3
Memo 4.1.83
A new idea, and as yet not very well thought out, but here goes.
Also I'm not certain if it has been used and talked about by
interactionists as I'll try and indicate later. I know the bibliography
in other fields - mainly political theory actually. I'm working towards
a notion of 'special events' in the individual's life. This would
connect into the theme B we have discussed, that of 'critical
periods'.
Methodology
Return to CONTENTS
Examples
Example 1
Having a 'laff'.
Sexism.
Racism.
Example 2
Open joking.
Jokes based on pupils' names.
Risqué joking.
Lavatorial humour.
Repartee and wit.
Set pieces.
Covert joking.
Backchat and 'lip'.
Closed joking.
Michelle: a private joke.
Example 3
The first priority is ‘can the teacher keep order?’ If the answer
is no, he is a non-starter.
c) If you had a chance to re-interview Martyn, what points would you wish
to follow up?
Return to CONTENTS
Types of theory
It is useful to see theories on two dimensions. The first is Glaser
and Strauss’s (1967) distinction between substantive and formal
theory. The former is theory that applies to a particular case; formal
theory is at a higher level of abstraction and applies to a generality
of cases. For example, in my study of Lowfield Secondary School
(1967), I developed a substantive theory of teacher ‘survival
strategies’. The theory sought to explain the behaviour of teachers
in that particular school. It could apply to other schools, but in that
wider context, survival strategies are seen to belong to a more
general concept of ‘coping strategies’. This concept, in turn, can be
applied to other personnel (such as pupils) and other areas of social
activity than education. The theory is becoming more formalised.
As Hammersley and Atkinson point out, these are all worthy forms
of theory, but researchers would need to be clear about which type
(or types, since more than one might be involved) they were
developing as it would have implications for the conduct of the
research.
Comparative analysis
The development of theory proceeds typically through comparative
analysis. As we saw earlier, instances are compared across a range
of situations, over a period of time, among a number of people and
through a variety of methods. Comparisons are being made all the
time – in checking data, testing an idea, bringing out the distinctive
elements of a category, establishing generalities within a group. Any
of these could spark off ideas about ‘why’, which would bring more
comparisons to test and refine that idea.
The fact that I have worked for so long on the material has enabled
my ideas to grow slowly, albeit painfully. They have emerged,
separated, recombined, been tested against one another and
against those of other people, been rejected, refined, re-shaped. I
have had the opportunity to think a great deal over 15 years about
the lives and professional biographies of primary teachers and about
their experience of teaching as work. My conclusions, though they
are in the last resort those of an outsider, are both truly ‘grounded’
and have had the benefit of slow ripening in a challenging
professional climate. (Nias, 1991, p. 162)
Serendipity
Here, then, is another reason for not getting bogged down in data,
for standing back from it from time to time and letting one’s
imagination loose on its deeper meanings. Checks and tests will
follow later, but the research will not get far off the ground without
some imaginative insight.
Return to CONTENTS
4. Tasks
which component it is from;
which task it is (A, B or C);
the name of your dissertation supervisor.
Consider your own potential research project. How might you begin
to collect qualitative data for this? In order to answer this question,
consider:
What is the aim of the analysis and what form would it take -
will it be a primary analysis and categorisation, or will it go on
to generate theory too?
Given the forms of data that you are likely to have, how will
you go about your primary analysis? In other words, explain
how you understand the business of qualitative analysis and
show how it will work in your case?
How might you manage the formation of categories (noting
that you can't, or course, yet say what these will be if the work
is grounded)?
How might you triangulate your analysis? In particular, how
might you ask the participants themselves to be involved?
How do the words 'validity' and 'reliability' relate to your work?
Are they appropriate? If so, how; if not what other kinds of
checks might be?[Note that Mason (2002) is a useful reference
here.]
What ethical issues might you need to consider in undertaking
the analysis?
Return to CONTENTS
5. Further Reading
Books
Website
CD-ROM
6. References