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2. Know what you want - it is difficult to have a successful negotiation if you don't know what you
want. It's also important to know what is totally unacceptable, and would be a deal breaker.
Sometimes it's better to go with the status quo, rather than to accept a lesser deal.
3. Prepare for the kind of negotiating you will be engaged in. There are five types of negotiations:
impromptu, informal, formal, one-of-a-kind and ongoing relationship. It's this last kind that
requires the most preparation and care. These are the negotiations that take place with your
spouse or your manager, and they deal not only with tactical issues, but also longer term
strategic ones. This kind of negotiation is more cooperative, and has a greater atmosphere of
trust and concern for the ongoing relationship as well as possible solutions.
4. Understand cultural differences. In may places outside the United States, the marked price is
not the one that people expect to pay. There is an expectation that there will be haggling. And it
turns out that these days, you can go to a store like Home Depot in the United States and ask
5. Practice, practice, practice. This means ask for things everywhere in your life. If the person
you're asking can't give you what you want, find out who can. As kids, we learned to ask Mom
or Dad for what we wanted until they gave in. Don't accept the first "no", and remain committed
to win-win. Look for ways to reach a mutual agreement on solving a common problem.
10. ERPs Proliferated. Today, eProcurement and eSourcing are two of the most useful tools in
processed purchase orders. Today, procurement departments centralize the supplier selection process,
8. Procurement Controls More Spend. When procurement deliver results, management seeks more
spend that they can positively impact. Once sourced by other departments, categories like fleet
7. Social Responsibility Became A Top Priority. Whether for philanthropy or to avoid media
scandals, management counts on procurement more than ever to buy from diverse suppliers, make
6. Measurement Was Mandated. With the potential of smart purchasing widely known, senior
management more strictly holds their procurement professionals accountable for results. The use of
5. Strategic Sourcing became an Internal Process. In the past, strategic sourcing was done mostly
by consulting firms hired to help companies reduce spend. Today, many companies have their own
4. Vendor Roles Expanded. In 1998, there was talk about "partnering" with vendors. Today, there's
action. Top procurement departments actively develop their vendors and look to their supply base for
3. Global Sourcing Went Mainstream. Ten years ago, only the progressive companies were searching
abroad for suppliers. Now, in some countries, it is difficult to find products manufactured domestically.
2. The CPO Position Was Adopted. There is a growing number of professionals with the title "Chief
Procurement Officer."
1. The Supply Chain Was Recognized. In the last decade, companies more closely analyzed the way
material flows into, through, and out of the organization. This "supply chain" focus has those who once
just placed orders now responsible for inventory, warehousing, outbound logistics, and distribution.
Persuasion is the ability to influence people's thoughts and actions through the use of specific strategies.
Getting what you want in life will require negotiation with a variety of people and the use of
communication skills such as active listening and attention to non-verbal cues. Mastering the persuasion
process will enable you to create the attitude change necessary for persuading others to agree with your
line of thinking. You must be able to sell your ideas, and in a win-win situation, provide the other side
To become skilled at persuasion, you need to know more; you must understand the the Laws of
Persuasion. Psychologist Robert Cialdini described the six laws of persuasion in his book, Influence:The
Psychology of Persuasion. He discusses the prevalent methods of marketing, and how by understanding
persuasion laws, you can control how much marketers unduly influence you, as well as how to use these
1. Law of Reciprocity People try to repay what others provide them. Small favors bring on a
sense of obligation. People feel compelled to “return the favor.” If someone gives you something
you want, then you will wish to reciprocate because you now feel obligated. In negotiation,
limited disclosure of the real reason for a stance, such as "this is all the money we have" can
feelings, and actions. Once they have made a stand, they tend to stick to it and behave in ways
that justify their earlier decisions, even if they are erroneous. An example of how to use this
tactic would be to use a series of questions to conduct a step-by-step close. Get the other
person saying "yes"right in the beginning. You can get this to happen by asking the other side
to make a number of small decisions that lead to only one obvious conclusion: to accept what
you are saying and say "yes". You could use this strategy by asking a potential client if she
values quality in your product or service. Of course the only answer would be “yes.” Then you
could follow by saying “We’d love to provide you with this product/service, but if we don’t get
the resources we need from you (i. e. sufficient money) and quality suffers as a result, would
you still want it?” How can the prospect say “yes” to poor quality? This tactic makes it easier for
3. Law of Liking. When people like someone, or believe that they are “just like them,” they are
more inclined to want to please them and, therefore, purchase whatever they are selling. This is
how successful salespeople operate; they establish rapport by demonstrating how similar they
are to their potential buyers. The "good cop, bad cop" strategy also takes advantage of this law,
because it causes you to develop a rapport with the good cop, and you are more inclined to
4. Law of Scarcity. When people are not sure they want to buy something, the minute it becomes
“the last one available” they often have second thoughts. After all, this must indicate that others
are purchasing it, and they might not be able to get another one quickly, or at all, if they decide
you want it later. The more time you spend with a salesperson, the more commitment he or
she has to make the deal. If you are under no time pressure and the other side is, you have the
upper hand.
quality to products. Vendors often quote vague authorities to sell their wares, “Experts say our
product is the best.“ But who are these experts? What are their qualifications to make these
claims? Do they have a vested interest in selling the company’s products or services? you
should use this law to establish your own credentials/credibility early in the negotiation.
6. Law of Social Proof. This law works best when you draw on testimonials from satisfied
Persuasion, they may well return the favor. And when you are aware that you are being manipulated,
you can call the other side on those and counter with a more appropriate strategy.
Responsible sourcing has reached a crossroad as companies have evolved from an approach based on
employee compliance to one that goes beyond this to drive continuous improvement through strong
supplier management and partnerships. Companies seek to demonstrate the value of responsible
sourcing, but the lack of common standards for evaluating these successes threatens to undermine
There are a number of metrics currently in existence that impact the process of goal setting and
evaluation:
Goal setting and the key performance indicators for supply chain sustainability remains a work
in progress. Most focus on qualitative program descriptions and challenges, rather than
improvement.
Public reporting is still focussed on negatives such as lack of supplier compliance, while measure
both supplier capacity as well as performance. Suppliers need to be able to understand the
value created by their meeting responsible sourcing requirements, as this will provide them with
Supplier scorecards do not capture the data needed to allow internal audiences to make
informed sourcing decisions. It's important to build ownership for metrics so that responsibility
for implementation can be assigned throughout the company and accountability is clear. Micro-
level targets can be established, and rolled up to provide a picture of overall performance,
information has limited the ability to manipulate and analyze data. Fixing these problems will be
expensive.
Supply chain processes are not sufficiently transparent so that it can be determined that
companies are managing their supply chain responsibility at an acceptable level. Companies
need to demonstrate that they are meeting these commitments to their investors and other
stakeholders, and they need to demonstrate how the value derived from these efforts on social
be developed. Deficiencies in creating internal alignment must be addressed, and IT systems must be
upgraded and improved. Communication between companies and investors must be developed with
greater clarity around responsible sourcing practices and how they impact social and environmental
The procurement group can sometimes find itself in the uncomfortable situation of having recommended
a supplier that has left internal customers unhappy. Even when cross-functional teams are sued to
ensure buy-in to decisions, the end result can sometimes be a questioning of the ethics of the
procurement group.
There are a few areas where procurement professionals can unintentionally add to this negative
perception.
1. A procurement team member has accepted a gift from the winning supplier. It could be
2. A procurement team member mixes business and pleasure with a supplier, such as discussing
5. A procurement team member provided certain information to one supplier that was not provided
6. The procurement team did not provide transparency for a supplier selection, including failing to
internally share selection criteria, proposal details, and the rationale for the decision.
7. The supplier selection criteria used was different than the criteria noted in the Request for
Proposals.
Regardless of how low in value, procurement professionals should not accept gifts of any kind from
suppliers. This is not because it automatically indicates impropriety, but because of how such an action
connection is substantial enough, the procurement team member may need to recuse him or herself
from the decision. Care should be taken to ensure that there is no appearance of impropriety.
Lack of transparency to all suppliers in a competitive bidding environment is highly unethical, and great
pains should be taken to avoid doing this, even unintentionally. Meticulous records of all
communications made with suppliers in a bidding precess must be kept. Clarification made to one
Lack of transparency to internal customers of the supplier selection process is a poor but all too common
practice. It shows disrespect to the organization's employees, and it builds ill-will. The importance of
Look out for the existence of any of circumstances in your organization and either eliminate them, make
The vendor selection process can be daunting, especially if the goods or services are unfamiliar or
Business overview
Background
Detailed cpecifications
Selection criteria
5. Negotiate a contract: