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Time Constraints: As in each business, representatives at Rakuten were required to

put their work obligations first. They were shuffling their time between examining
English and overseeing work. Many of the employees had to sacrifice their sleeping
hours in order to study English. Besides, they needed to score over 650 on the 990
point Test of English for International Communication (TOEIC) or else they would be
at the danger of getting downgraded.

Doing on their own: Rakuten representatives were relied upon to pay for their own
English exercises. Despite the fact that the organization had arranged a limited rate, it
was as yet 40-50 USD every hour. As per Mikitani, it was an exhibition of
responsibility. There was an absence of individual direction since the representatives
were furnished with next to no help and preparing and were simply alluded to certain
course books. Each representative had various degrees of English comprehension and
learning necessities.

Relevance: Numerous Rakuten representatives simply needed to manage


neighborhood Japanese clients and they had almost no opportunity to really utilize
English at their work. These representatives were working extended periods of time
and once in a while on the ends of the week too. Since they had time imperatives, they
were not ready to contemplate English. This brought about scores route underneath
the benchmark purpose of 650 on the 990 point in TOEIC for an advancement.
Therefore, they were at the danger of getting not advanced, despite the fact that they
were earnest, persevering and had great administration abilities. Thus, the pertinence
of learning English for these representatives was frequently addressed by them.

Productivity: Many employees saw a drop in their productivity as they were


spending their time studying English. As a result, many company projects got
delayed.

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