WESLEYAN UNIVERSITY – PHILIPPINES

COLLEGE OF BUSINESS AND ACCOUNTANCY

BACHELOR OF SCIENCE IN ACCOUNTANCY

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 Highly experienced staff with an increase in total billable
hours

 High client retention, providing consistent referrals to the

firm

 Strong client bases lead to many growth opportunities

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 Opportunity cost/ time management not evaluated

 Over-dependence on tax preparation work for individual and

business clients and, therefore, a lack of diversification in
our revenue sources

 Inability to generate sufficient billable hours in the off-

season, based on the current capacity of our systems and
full-time staff

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Benefiting from the ongoing increase in population in
Cabanatuan City

Consolidation in marketplace creates new opportunities

Opportunity to view business development as a process

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 Increased competition from sole practitioners and new firms.
 Continued sophistication and affordability of software that
replaces or minimizes the role of a CPA for tax preparation,
accounting, and bookkeeping services
 General perceptions that accounting firms are only used for
tax-related aspects of business rather than as a valuable
resource for broader business consulting issues