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ASSIGNMENT

OF
BUSINESS INTELLIGENCE &
APPLICATIONS
(MS 204)

SUBMITTED TO:- SUBMITTED BY:-


Ms. REEMA AGRAWAL KRITIKA UPADHYAY

02235103918
MBA 4TH SEM EVENING
QUESTION

“Business intelligence will replace the business


analysts”.discuss the statement.
Difference Between Business Intelligence and Business Analytics

Business Intelligence is the process comprising of technologies and strategies


incorporated by the enterprise industries to analyze the existing business data
which provides past (historical), current and predictive events of the business
operations.

 Business Analytics is the process of technologies and strategies used to continue


exploring and to extract the insights and performance from the past business
information to drive successful future business planning.

 
Following is the Difference between Business Intelligence and Business
Analytics are as follows

1. Business Intelligence uses past and current data whereas Business Analytics

uses past data to extract insights and run the business operations that drive

the customer needs and increase productivity.

2. Business Intelligence mostly concentrates on reporting the analyzed data

whereas Business Analytics concentrates on multiple tools that perform

different operational applications using different tools.

3. Business Intelligence almost comes under Business Analytics where

Business Analytics contains Business Intelligence, data warehousing,

information management, enterprise applications and governance, risk and

security compliances.

4. Business Intelligence is the way of analyzing the existing data whereas

the Business Analytics will have Business Intelligence reports acts as inputs

for the analytics to process the extracted information in a more sophisticated

way to visualize the analyzed data.

5. Business Intelligence uses statistical analysis, predictive analysis,

and predictive modeling to set the current trends and figure out the reasons

for current outcomes or happenings whereas Business Analytics have no

control over huge amounts of Data to retrieve, analyze, report and publish

the data.
Business Intelligence vs Business Analytics Comparision Table

BASIS FOR Business Intelligence Business Analytics

COMPARISO

Definition Analyses past and present Analyses past data to drive

to drive current business current business

needs

Usage To run current business To change business

operations operations and improve

productivity

Ease of For current business For future business

Operations operations operations

Tools SAP Business Objects, Word processing, Google

QlikSense, TIBCO, docs, MS Visio, MS Office

PowerBI etc., Tools etc.,

Applications Apply to all large-scale Applies to companies where

companies to run current future growth and


business operations productivity as its goal

Field Comes under Business Contains Data warehouse,

Analytics information management

etc.,  

Will Business Intelligence Replace the Business Analyst?

Building Business Intelligence

William McKnight

I have been impressed by company automation efforts that several business


intelligence (BI) programs have been able to contribute to or outright perform.
Reengineering the human knowledge that operates and directs companies into
modern automated systems is never an easy undertaking, but clearly the desired
result of predictable outcome is worthwhile.

A host of articles and even books have promoted the idea that a much fuller
automation is possible in the next few years, supported by business intelligence.
This automation rivals the intellectual properties of the business analyst. These
systems will purportedly exhibit behaviors that could be called intelligent behavior.

I challenge this belief as, at the least, an error of semantics, but at most, an error of
critical thinking. The question is not whether or not BI systems will be able to truly
think. Of course, they will not. Nor is the question whether or not BI systems will
be able to create the illusory effect of thinking. Skillful business intelligence
architects already create systems that pack enough "wow" effect to achieve a
temporary transcendence for them. They will also clearly get better at it. Business
intelligence displays apparently intelligent behavior when it automatically alters in-
process promotions to be rerouted to prospect profiles that are responding to the
initial mailing. When business intelligence reroutes procedures to best-of-breed
providers, it is displaying intelligence. Additionally, when it changes pricing
automatically in response to demand, it is displaying intelligence.

True artificial thought - the kind that replaces human thought and judgment -
should not be thought of as the next logical step. Good engineering cannot yet take
the place of the skills and experience of the business analyst. The essence of
human thought is the aptitude to resolutely manipulate the meaning of the inputs
encountered to create perceptibly favorable situations and arrive at a basic
cognitive orientation. The development of this ability within the experienced
business analyst makes him or her more adaptable to the business environment.
This is what business analysts do - they think. Business intelligence doesn't.

Business analysts interact with customers to identify reporting or analysis needs


and develop business specifications. They can apply judgment and a critical
understanding of the ramifications of strict quantitative decisions such as those
generated by BI. This understanding is crucial to success. It is simply impossible to
capture all the data in empirical form that analysts utilize to make the most
effective decisions. The liaison responsibilities of the analyst - between business
owners, end users, IT staff and IT management - is also a necessary component of
successful data analysis and operational function.

Determination of the best fit of data for broad organizational needs is another
multidimensional thinking function many business analysts provide to an
organization. Business and data requirements are seldom completely able to be
coded.

At a minimum, and where many programs are today, business intelligence simply
provides access to corporate data more efficiently and occasionally does some
automated cleaning of that data. While an analyst's role in manually accumulating
disparate corporate data can be diminished with business intelligence, the higher
value-added role of thinking cannot be. There are, however, non-analytical,
operational functions being served up to automation such as industrial
manufacturing.

Business intelligence - computers in general - are better at fast calculations than


analysts, but that's not thinking. There is no scalability from syntactical
computation to the input manipulation, abstraction and perception - the functions
that comprise thinking - based on continued innovation in business intelligence and
advances in computational power alone.

Thus, the great judgment found in the great business analysts we call our users will
always be required for our success in BI. We cannot hope, nor should we strive for,
any diminishment of that role with our BI deliverables. Many tie BI justifications
to business headcount reduction, but that rarely occurs as a result of BI. Partnering
with our analysts/users/customers is a better approach. 

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