MArketing Assignment 2

You might also like

You are on page 1of 9

Brand Name: Mc Donald’s Restaurant

Variable segment: Geographic, cities

Web Link: https://www.youtube.com/watch?v=x9c37rJwk7E

Brand Name: Emporium Mall

Segment Variable: Geographic – Urban

Web Link: https://www.youtube.com/watch?v=Kq4S2iV-Hiw


Brand Name: International Harvester Tractor

Segmentation variable: Geographic – Rural

Web Link: https://www.youtube.com/watch?v=ek46JPr8bAY

Brand Name: Crelac

Segmentation variable: Life Cycle

Web link: https://www.youtube.com/watch?v=TdtVJuMPDhk


Brand Name: Nestle Nido

Segmentation variable: Age

Web Link: https://www.youtube.com/watch?v=XNuUog1Z_JU

Brand Name: Gillett Shave Club

Segmentation Variable: Demographic - Gender (Men)

Web link: https://www.youtube.com/watch?v=RIv7BObRe2M


Brand Name: Amex Credit Card

Segmentation Variable: Demographic – Income

Web Link: https://www.youtube.com/watch?v=Vn8p-__ZQJU

Brand Name: Careem

Segmentation Variable: Demographic – Occupation

Web Link: https://www.youtube.com/watch?v=ju6tHnmsrUs


Brand Name: Kansas University

Segmentation variable: Demographic – Education

Web Link: https://www.youtube.com/watch?v=LVTspW7wNzs

Brand Name: Nike veils

Segmentation variable: Demographic – Religion

Web Link: https://www.youtube.com/watch?v=T1Qyg8l-l8U


Brand Name: Samsung S9

Segmentation Variable: Demographic – Generation

Web Link: https://www.youtube.com/watch?v=5_-NKRVn7IQ

Brand Name: Rolex Watch

Segmentation variable: Psychographic – Social Class

Web Link: https://www.youtube.com/watch?v=9-OfDIE9BLI


Brand Name: Levi Clothes

Segmentation variable: Psychographic – life style

Web Link: https://www.youtube.com/watch?v=AmRVbdsyBbY

Brand Name: Mountain Dew

Segmentation variable: Psychographic – Personality

Web Link: https://www.youtube.com/watch?v=8l9Ftn5CG24


Brand Name: Coca Cola exclusive Ramadan

Segmentation variable: Behavioral – Occasion

Web Link: https://www.youtube.com/watch?v=KuPULqQlAzk

Brand Name: Dettol

Segmentation variable: Behavioral – Benefits

Web Link: https://www.youtube.com/watch?v=LhObH50dQ70

Brand Name: IPhone, IPads

Segmentation Variable: Behavioral – Loyalty status


Web Link: https://www.youtube.com/watch?v=9m_K2Yg7wGQ

You might also like