py Pages: 3) FIFTH SEMESTER B.Com, ip Reg. No.. On BBA. DEG NOVEMRER eee EXAMINATION cou BCM 5B 08/BBAa VB 0g eu sees 'USINESS RESEARCH METHODS Maximum : 80 Marks Part A a alll questions, ion carries 1 mark ill in the blanks : 4. Bilin : 1 sampling met 'S method is used when the population is heterogeneous. 2 The errors which arise due to the use of are known as sampling errors. table ie 8 le shows the Telationship between two variables in a tabular form. 4 ee the process of reducing lange mass of data into homogeneous groups for meaningful analysis. 5 A————— table shows the relationship between two variables in tabular form. B. Multiple choice : 6 Which one of the following is not a measure of central tendency ? foe (b) Mode. (c) Median, (d) Range. 1 Secondary data can be collected from : (a) Observation. (b) Interview. (©) Questionnaire. (a) Books. 8 ‘The first step in data processing is : (b) Coding. (a) Tabulation. (b) : oor () Transcription. (c) Editing. ion it led ————- 9. A.complete survey of the population is eal alee (b) Sample. a, ensus. . oe Turn over (©) Panel.” Ug a 10 Plan of study of a researcher is called the —— method. 1 12 18 4 15 16 AY 18 19 20 21 2 23 24 25 26 27 28 (b) Research (a) Research design. (@) Research problem. (c) Research procedure (10 x 1 = 10 mang Part B Answer any eight questions: Each question carries'2 marks. What is a research problem ? What is cluster sampling ? What is induction ? What is nominal scale ? What is non-sampling error ? What is tabulation ? What is an index number ? What do you mean by “Pilot Study” ? What do you mean by “coding of data” ? What is research report ? (8 x2 = 16m Part C Answer any six questions, Each question carries 4 marks, Distinguish between Exploratory and Descriptive research, What do you mean by “contingency table” 2 } Discuss the uses of graphs and diagrams in research, Discuss the application of interval and ratio scale in research, Explain the important Scaling ‘Techniques used in research, What is a questionnaire ? What Precauti i questionnaire ? valve to, be taken while: del Explain briefly the stages involved in data Processing State the qualities required for 8 good research eePart D Answer any two questions. Each question carries 18 marks. ‘What are the different methods used for collecting primary data. Discuss its meri © data collection. | What is data analysis ? Explain the tools and techniques of statistics used in.