Daftar Gambar

I.1 Pemandangan Mall Marvell City.................................................................................2

I.2 Eufhoria Meet and Greet Bersama Para Pemain Warkop DKI....................................5

I.3 Eufhoria Meet and Greet Bersama Para Pemain Film”Hangout”................................7

II.1 Piramida Kesadaran Merek (brand awarness).........................................................24

IV.1 Marvell City Tampak Atas......................................................................................35

IV.2 Profil Informan I.....................................................................................................37

IV.3 Profil Informan II....................................................................................................38

IV.4 Profil Informan V....................................................................................................40

IV.5 Suasana meet and greet...........................................................................................42

IV.6 Event Workout.........................................................................................................42

IV.7 Event Community Week..........................................................................................43

IV.8 Foto Bersama Idola.................................................................................................46

IV.9 Suasana Press Conference meet and greet..............................................................50

IV.10 Suasana meet and greet Ketika Foto Selfie...........................................................50

IV.11 Suasana Nonton Bareng Pada Acara meet and greet. ...........................................50

IV.12 Publikasi meet and greet melalui instagram.........................................................52

IV.13 Publikasi meet and greet melalui Baliho..............................................................53

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IV.14 Publikasi Media Mengenai meet and greet...........................................................55

IV.15 Suasana Press Conference meet and greet............................................................57

IV.16 Suasana meet and greet Ketika Foto Selfie...........................................................57

IV.17 Suasana Nonton Bareng Pada Acara meet and greet. ...........................................58

IV.18 Keseruan meet and greet Warkop DKI Reborn....................................................60