CORE

Equity Research
Internet & Media | U.S. Internet
7 February 2020

Uber Technologies Inc.

ETA on Profitability Sooner Than Stock Rating OVERWEIGHT
Unchanged

Expected Industry View POSITIVE

Unchanged

The Key Take-Away: UBER reported in-line ANR and EBITDA $86m above consensus Price Target USD 51.00
and the tone of the call was upbeat. The company pulled forward its profitability target raised 16% from USD 44.00
to 4Q20, based on improving take-rate and cost leverage across the board, and guided
gross bookings a tad below consensus. Stepping back, at 3x our 2021E revenue with Price (06-Feb-2020) USD 37.09
rationalization happening across many of UBER’s top markets and a clear path to Potential Upside/Downside +37.5%
profitability, we think shares can continue to work their way higher. Most two-sided Tickers UBER
marketplace models in our coverage universe trade at 5x-7x revenue, the lower-end of
Market Cap (USD mn) 63269
which would correlate to over $60/share for UBER. We’d probably need to see more Shares Outstanding (mn) 1705.82
dramatic industry consolidation in food delivery to reach that level, but even without it, Free Float (%) 62.97
we see a clearer path to our revised $51 price target. 52 Wk Avg Daily Volume (mn) 0.0
Dividend Yield (%) N/A
Positives in 4Q: UBER seems to be finding its footing as a public company, with much
Return on Equity TTM (%) N/A
better disclosure and consistency across its key KPIs. Rides revenue growth accelerated Current BVPS (USD) 8.84
+700bps to +32% ex-fx on increasing take rate, as UBER lapped some of the headwinds Source: Bloomberg
in Latam and from US promos. Eats revenue growth showed a similar acceleration to
+154% Y/Y on a +300bps higher take rate. Rides segment EBITDA was $742m, Price Performance Exchange-NYSE
reflecting a margin of 24.4% (up +220bps q/q) and covered the corporate overhead of 52 Week range USD 47.08-25.58
$644m by almost $100m. Mentioned above, UBER sees total company positive EBITDA
by 4Q20, a pull forward from the prior 2021 timeline.

Negative Items To Monitor: The company continues to take out “low calorie” gross
bookings, like heavy pool promotions and other discounted fares, which is weighing on
Restricted - Internal

overall rides GB growth (the ’20 guidance was light, even considering $1B+contribution
from Careem). Eats losses are increasing in 4Q and again in 1Q, but should start to
Source: IDC; Link to Barclays Live for interactive charting
improve thereafter.

Valuation: We are increasing our PT from $44 to $51(see page 5 for details).
U.S. Internet
UBER: Quarterly and Annual EPS (USD) Ross Sandler
2019 2020 2021 Change y/y +1 415 263 4470
ross.sandler@barclays.com
FY Dec Actual Old New Cons Old New Cons 2020 2021
BCI, US
Q1 -2.26A -0.63E -0.71E -0.55E N/A -0.48E -0.34E 69% 32%
Deepak Mathivanan
Q2 -4.72A -0.57E -0.55E -0.52E N/A -0.28E -0.32E 88% 49%
+1 415 274 5351
Q3 -0.68A -0.56E -0.43E -0.45E N/A -0.04E -0.26E 37% 91% deepak.mathivanan@barclays.com
Q4 -0.60A -0.54E -0.26E -0.44E N/A 0.24E -0.22E 57% 192% BCI, US
Year -4.64A -2.30E -1.94E -2.09E N/A -0.56E -1.03E 58% 71% Mario Lu
P/E N/A N/A N/A +1 212 526 4885
Source: Barclays Research. mario.lu@barclays.com
Consensus numbers are from Bloomberg received on 06-Feb-2020; 15:50 GMT BCI, US

Trevor Young, CFA

+1 212 526 3098
Barclays Capital Inc. and/or one of its affiliates does and seeks to do business with trevor.young@barclays.com
companies covered in its research reports. As a result, investors should be aware that the BCI, US
firm may have a conflict of interest that could affect the objectivity of this report. Investors
should consider this report as only a single factor in making their investment decision.
PLEASE SEE ANALYST CERTIFICATION(S) AND IMPORTANT DISCLOSURES BEGINNING ON PAGE 7.
Barclays | Uber Technologies Inc.

U.S. Internet Industry View: POSITIVE

Uber Technologies Inc. (UBER) Stock Rating: OVERWEIGHT

Income statement ($mn) 2019A 2020E 2021E 2022E CAGR Price (06-Feb-2020) USD 37.09
Revenue 13,159 16,797 21,020 25,772 25.1% Price Target USD 51.00
Gross profit 7,098 9,021 11,257 13,526 24.0% Why Overweight? UBER screens well on two things
EBITDA (adj) -2,726 -1,277 955 2,094 N/A we care about with our ratings: i) sentiment is
EBIT (adj) -3,198 -1,769 384 1,441 N/A washed out, and ii) fundamentals are better than
Pre-tax income (adj) -3,035 -2,014 152 1,212 N/A what the street gives credit for. Its scale gives some
advantage and Rides unit economics are attractive. If
Net income (adj) -2,990 -1,833 137 1,079 N/A
GB and take rates improve in 2H19, we think estimate
EPS (adj) ($) -5.72 -1.94 -0.56 0.06 N/A
revision and the multiple firming up will drive share
EPS (reported) ($) -4.64 -1.94 -0.56 0.06 N/A
outperformance.
Diluted shares (mn) 1,487 1,863 1,901 1,939 9.3%
DPS ($) 0.00 0.00 0.00 0.00 N/A
Upside case USD 69.00
Uber's scale and multi-service approach could be a
Margin and return data Average stronger competitive advantage than we anticipate,
EBITDA (adj) margin (%) -20.7 -7.6 4.5 8.1 -3.9 driving higher engagement and better unit
EBIT (adj) margin (%) -24.3 -10.5 1.8 5.6 -6.9 economics. Uber's ATG autonomous business is a
Pre-tax (adj) margin (%) -23.1 -12.0 0.7 4.7 -7.4 moonshot, but could drive 50% reduction in cost per
Net (adj) margin (%) -22.7 -10.9 0.7 4.2 -7.2 mile, markedly improving unit economics
ROIC (%) -31.1 -9.7 0.8 5.8 -8.6
ROE (%) -87.9 -14.1 1.2 8.6 -23.0 Downside case USD 26.00
Competitive pressures may continue to depress GB
Balance sheet and cash flow ($mn) CAGR growth in Rides and take rates in both Rides and Eats
Tangible fixed assets 1,731 1,554 1,360 1,161 -12.5% businesses; in that scenario, the acceleration we
Intangible fixed assets 71 54 45 37 -19.9% anticipate in 2H19 may not materialize. This could
contribute to negative estimate revisions and multiple
Cash and equivalents 10,873 7,382 6,902 7,752 -10.7%
compression.
Total assets 31,761 29,795 29,821 31,403 -0.4%
Short and long-term debt 5,707 6,072 6,035 5,999 1.7%
Upside/Downside scenarios
Other long-term liabilities 1,412 2,095 2,095 2,095 14.1%
Total liabilities 16,578 16,925 16,895 17,252 1.3%
Net debt/(funds) -5,166 -1,310 -867 -1,753 N/A
Shareholders' equity 14,190 11,878 11,933 13,158 -2.5%
Change in working capital -500 -783 -278 -137 N/A
Cash flow from operations -4,321 -2,594 359 1,750 N/A
Capital expenditure -588 -303 -368 -446 N/A
Free cash flow -4,909 -2,897 -9 1,304 N/A

Valuation and leverage metrics Average

P/E (adj) (x) N/A N/A N/A N/A N/A
EV/sales (x) 4.7 3.9 3.2 2.6 3.6
EV/EBITDA (adj) (x) -22.9 -51.9 69.8 31.4 6.6
FCF yield (%) -7.9 -4.4 -0.0 2.0 -2.6
Dividend yield (%) 0.0 0.0 0.0 0.0 0.0
Net debt/EBITDA (adj) (x) 1.9 1.0 -0.9 -0.8 0.3

Source: Company data, Bloomberg, Barclays Research

Note: FY End Dec

7 February 2020 2
Barclays | Uber Technologies Inc.

UBER 4Q19 Earnings

FIGURE 1 4Q19 Quarterly Comparison versus Barclays Estimates

Quarterly Comparison versus Barclays Estimates
4Q 2019
(USD in mn, unless noted) Barclays Prior Year Change / Change /
Actual Estimate Delta Consensus Quarter Prior Year Prior Quarter
Key Metrics

Total Gross Bookings 18,131.0 18,199.2 -0.4% 18,030.0 14,169.0 28.0% 10.1%
Rides 13,512.0 13,555.6 -0.3% 13,500.0 11,479.0 17.7% 19.6%
Eats 4,374.0 4,344.7 0.7% 4,210.0 2,561.0 70.8% -3.2%
Other Bets (PRE 3Q19) 245.0 299.0 -18.0% 262.4 128.7 90.3% 7.8%

Adj. Revenues By Segment

Rides 3,036.0 3,036.4 0.0% 3,000.0 2,282.0 33.0% 6.9%
Eats 415.0 447.5 -7.3% 418.1 165.0 151.5% 5.9%
Other Bets 254.0 293.6 -13.5% 137.0 85.4% -7.0%

Monthly Active Platform Customers (MAPC) 111.0 114.6 -3.1% 110.9 91.0 22.0% 7.8%
Rides Adj. Take Rate 22.5% 22.4% 10 bps 22.1% 19.9% 262 bps -11 bps
Eats Adj. Take Rate 9.5% 10.3% -81 bps 10.2% 6.4% 305 bps -123 bps

Income Statement

Adj. Net Revenue 3,730.0 3,815.6 -2.2% 3,700.0 2,676.0 39.4% 5.6%

Cost of Revenue 1,605.0 1,769.9 -9.3% 1,322.0 21.4% 0.2%

Gross Profit 2,125.0 2,045.7 3.9% 1,354.0 56.9% 10.0%
Gross Margin % 52.2% 49.3% 289 bps 45.5% 670 bps 156 bps

Operations & Support 483.0 534.3 -9.6% 402.0 20.1% 2.8%

Sales & Marketing 1,221.0 1,098.9 11.1% 934.0 30.7% 14.9%
Research & Development 473.0 554.4 -14.7% 361.0 31.0% 1.5%
General & Administrative 562.6 561.7 0.2% 473.0 18.9% 8.6%
Depreciation & Amortization 101.0 103.5 -2.4% 109.0 -7.3% -1.0%
Total Operating Expenses 2,840.6 2,852.8 -0.4% 2,279.0 24.6% 8.5%

Income from operations (715.6) (807.1) 11.3% ($925.0) 22.6% 4%

Adjusted EBITDA (614.6) (703.5) 12.6% (701.4) (816.0) 24.7% 5%
EBITDA Margin % -16.5% -18.4% 196 bps -19.0% -30.5% 1402 bps 08 bps

Interest expense (101.0) (173.0) -41.6% (195.0) -48.2% 12.2%

Pretax Income (801.6) (923.1) 13.2% (1,073.0) 25% 10%

PF Diluted EPS ($0.59) ($0.69) -14.3% ($0.67)

Source: Company Reports, Barclays Research

7 February 2020 3
Barclays | Uber Technologies Inc.

Estimate Changes

FIGURE 2
Barclays Estimate Changes
1Q20E 2020E 2021E
New Est. Old Est. Delta New Est. Old Est. Delta New Est. Old Est. Delta
Revenues by segment
Rides $3,031.4 $2,976.7 1.8% $13,110.3 $13,171.2 -0.5% $15,395.1 $15,407.7 -0.1%
Eats $483.1 $545.3 -11.4% $2,192.9 $2,644.3 -17.1% $3,233.8 $4,582.9 -29.4%
Freight $231.8 $377.1 -38.5% $1,194.2 $1,671.2 -28.5% $1,950.0 $2,856.7 -31.7%
New Mobility $29.3 $37.1 -21.2% $168.6 $214.0 -21.2% $331.2 $420.4 -21.2%
Vehicle Solutions $16.8 $16.8 0.0% $50.9 $50.9 0.0% $25.5 $25.5 0.0%
Total Adjusted Revenue $3,812.3 $3,973.0 -4.0% $16,796.9 $17,831.7 -5.8% $21,019.6 $23,377.2 -10.1%

Cost of Revenue $1,863.3 $1,966.8 -5.3% $7,776.3 $8,568.3 -9.2% $9,762.5 $11,415.3 -14.5%
Gross Profit $1,949.1 $2,006.2 -2.8% $9,020.7 $9,263.3 -2.6% $11,257.1 $11,961.9 -5.9%
Gross Margin % 46.7% 46.1% 0.6% 49.9% 48.3% 1.6% 51.1% 48.9% 2.3%

Operating Expenses:
Operations & Support $484.4 $482.9 0.3% $1,796.0 $1,967.2 -8.7% $1,666.5 $1,946.4 -14.4%
Sales & Marketing $1,191.2 $1,153.3 3.3% $4,447.2 $4,886.6 -9.0% $4,680.9 $5,526.9 -15.3%
Research & Development $478.3 $438.6 9.0% $1,955.2 $2,046.5 -4.5% $1,885.0 $2,078.3 -9.3%
General & Administrative $473.0 $470.9 0.4% $2,098.8 $2,157.9 -2.7% $2,069.4 $2,233.5 -7.3%

Income from operations ($816.8) ($686.3) -19.0% ($1,768.8) ($2,321.0) 23.8% $383.7 ($469.6) -181.7%

Depreciation & Amortization $139.0 $146.7 -5.3% $492.2 $526.2 -6.5% $571.7 $646.4 -11.6%
Stock-Based Compensation $327.0 $345.2 -5.3% $1,299.0 $1,427.0 -9.0% $1,117.5 $1,315.0 -15.0%

Adjusted EBITDA ($677.7) ($539.6) -25.6% ($1,276.6) ($1,794.8) 28.9% $955.4 $176.9 440.2%
EBITDA Margin % -17.8% -13.6% -4.2% -7.6% -10.1% 2.5% 4.5% 0.8% 3.8%

Pretax Income ($870.1) ($723.2) -20.3% ($2,014.3) ($2,501.2) 19.5% $152.2 ($636.6) -123.9%
Provision for income taxes ($78.3) ($65.1) 20.3% ($181.3) ($225.1) -19.5% $15.2 ($63.7) -123.9%
Net income ($791.8) ($658.1) -20.3% ($1,833.0) ($2,276.1) 19.5% $137.0 ($572.9) -123.9%

Diluted EPS ($0.71) ($0.63) -12.0% ($1.94) ($2.30) 15.7% ($0.56) ($1.13) 50.5%
Basic EPS ($0.71) ($0.63) -12.0% ($1.94) ($2.30) 15.7% ($0.56) ($1.13) 50.5%
Source: Company Reports, Barclays Research

7 February 2020 4
Barclays | Uber Technologies Inc.

Valuation
We are maintaining our overweight rating and increasing our price target from $44 to 51.
While we’re lowering our ANR forecasts somewhat on the flow through of lower GB growth,
we view this purposeful pullback on lower margin bookings as positive for the overall health
of the business, as evidenced by the pull-forward of management’s expectation of break-
even from 2021 to 4Q20. As a result of this improved path to profitability, we are increasing
our target EV/revenue multiple to 4x (vs. 3x previously), roughly in-line with internet peers.
We continue to value Uber on our 2021 estimates, plus an estimated $12bn of minority
stakes (up from $11bn previously following the India Eats disposition for a ~10% stake in
Zomato).

FIGURE 3 Uber Valuation

Uber -- Valuation Worksheet
($ in millions, except per share amounts)

Current Price $37.09

Diluted Shares Outstanding (m) 1,822.3
Current Market Cap ($m) 67,588.0
Less: Cash and Cash Equivalents 12,067.0
Plus: Debt 5,707.0
Enterprise Value 61,228.0

EV to Revenue 2019A 2020E 2021E 2022E

Adj. Revenue ($m) $13,159 $16,797 $21,020 $25,772
Current EV/Revenue Multiple 4.7x 3.6x 2.9x 2.4x
Target Multiple 4.0x 4.0x 4.0x 4.0x
Enterprise Value 52,636 67,188 84,079 103,086
Plus: YE Cash (incl Restricted Cash 12,067 10,213 10,157 11,415
Less: YE Debt 6,828 7,460 7,571 7,678
Less: Minority Interest 0 0 0 0
Equity Market Capitalization 57,875 69,941 86,664 106,824
FY End Projected Sharecount (m) 1,710.3 1,767.1 1,826.4 1,887.7
Im plied Stock Price on Forw ard Revenue $34 $40 $48 $57

Assets Ow n % Val Dt. V al $B Ow n $

Didi 15.4% Jun-18 $56.0 $8.6
Yandex.Taxi 38.0% Jul-17 $3.7 $1.4
Grab 23.2% Mar-19 $14.0 $3.2
Zomato 10.0% Jan-20 $3.5 $0.3
Total Asset V aluation ($B) $13.6
Disc ount @ 15% ($B) $11.6

Target Total UBER Market Cap ($B) 69.5 81.5 98.2 118.4
FY End Projected Sharecount (m) 1840.0 1877.1 1914.9 1953.5
Im plied Consolidated Stock Price $38 $43 $51 $61

$51

Source: Barclays Research

7 February 2020 5
Barclays | Uber Technologies Inc.

FIGURE 4 UBER Income Statement

2017 2018 1Q19 2Q19 3Q19 4Q19 2019 2020E 2021E 2022E
Mar-19 Jun-19 Sep-19 Dec-19
Income Statement (Non-GAAP)
Bookings 34,409 49,797 14,662 15,769 16,468 18,131 65,022 79,505 96,168 114,754
GAAP Revenue 7,932 11,270 3,099 3,166 3,813 4,069 14,147 18,082 22,016 26,674
Consolidated Excess Driver Incentives (530) (837) (303) (263) (259) (322) (1,147) (1,199) (925) (818)
Driver Referrals (199) (136) (35) (30) (21) (17) (103) (86) (71) (85)
Impact of 2018 Divested Operations 55 4 0 0 0 0 0 0 0 0
Non-Recurring Adjustments 0 97 0 262 0 0 262 0 0 0
Adj. Net Revenue 7,258 10,398 2,761 3,135 3,533 3,730 13,159 16,797 21,020 25,772

Cost of Revenue 3,583 4,697 1,378 1,477 1,601 1,605 6,061 7,776 9,763 12,245
Gross Profit 3,675 5,701 1,383 1,658 1,932 2,125 7,098 9,021 11,257 13,526
Gross Profit Margin 46% 51% 45% 52% 51% 52% 50% 50% 51% 51%

Operations and support 1,229 1,439 433 450 470 483 1,836 1,796 1,666 1,931
Sales & Marketing 2,041 2,933 1,004 974 1,063 1,221 4,262 4,447 4,681 5,471
Research & Development 1,172 1,440 406 454 466 473 1,799 1,955 1,885 1,790
General & Administrative 1,394 1,609 409 437 518 563 1,927 2,099 2,069 2,240
Total Operating Expenses (Adjusted) 6,346 7,847 2,398 2,438 2,619 2,841 10,296 10,789 10,873 12,085

Adjusted EBITDA (ex. divested ops) (2,161) (1,720) (869) (657) (585) (615) (2,726) (1,277) 955 2,094
Impact of 2018 Divested Operations 481 127 0 0 0 0 0 0 0 0
Adjusted EBITDA - Non-GAAP (2,642) (1,847) (869) (657) (585) (615) (2,726) (1,277) 955 2,094
Adj EBITDA Margin -36% -18% -31% -21% -17% -16% -21% -8% 5% 8%

Core Platform Contribution Profit reconciliation

Adjusted EBITDA - Non-GAAP (2,642) (1,847) (869) (657) (585) (615) (2,726) (1,277) 955 2,094
R&D expenses related to ATG and Other Technology Programs 377 451 97 105 99 92 392 381 283 251
Unallocated R&D and G&A expenses 1,777 2,057 584 649 648 644 2,525 2,210 2,741 3,601
Impact of 2018 Divested Operations 481 127 0 0 0 0 0 0 0 0
Total Contribution Profit ($m) (7) 788 (188) 97 162 121 192 1,315 3,979 5,946
Other Bets Contribution Profit (40) (152) (71) (122) (153) (55) (401) (177) 9 130
Core Platform Contribution Profit ($m) 33 940 (117) 219 315 176 593 1,493 3,970 5,816

Other Metrics
Free Cash Flow (2,239) (2,075) (851) (1,070) (1,007) (2,015) (4,909) (2,897) (9) 1,304
Free Cash Flow Per Share 0 0 0 0 0 0 0 0 0 0

Margin Analysis
Cogs as % of bookings 10% 9% 9% 9% 10% 9% 9% 10% 10% 11%
Gross Margin 90% 91% 91% 91% 90% 91% 91% 90% 90% 89%
Operations & support % of bookings 4% 3% 3% 3% 3% 3% 3% 2% 2% 2%
Sales & Marketing % of bookings 6% 6% 7% 6% 6% 7% 7% 6% 5% 5%
Research & Development as % of bookings 3% 3% 3% 3% 3% 3% 3% 2% 2% 2%
General & Administrative as % of bookings 4% 3% 3% 3% 3% 3% 3% 3% 2% 2%
Total Operating Expenses as % of bookings 18% 16% 16% 15% 16% 16% 16% 14% 11% 11%
Adjusted EBITDA Margin -8% -4% -6% -4% -4% -3% -4% -2% 1% 2%
EBITDA Margin Delta 5% 4% -3% -2% 0% 2% 0% 3% 3% 1%

Year Over Year Growth

Total Revenues 125% 43% 14% 20% 32% 39% 27% 28% 25% 23%
Cost of Revenues 112% 31% 36% 33% 27% 21% 29% 28% 26% 25%
Gross Profit 140% 55% -2% 11% 35% 57% 25% 27% 25% 20%
Operations & support 51% 17% 26% 32% 33% 20% 28% -2% -7% 16%
Sales & Marketing 56% 44% 76% 43% 42% 31% 45% 4% 5% 17%
Research & Development 43% 23% 22% 26% 21% 31% 25% 9% -4% -5%
General & Administrative 59% 15% 18% 10% 31% 19% 20% 9% -1% 8%
Total Operating Expenses 53% 24% 42% 30% 30% 25% 31% 5% 1% 11%
Adjusted EBITDA 5% -30% 210% 125% 27% -25% 48% -53% -175% 119%

Source: Company Reports, Barclays Research

7 February 2020 6
Barclays | Uber Technologies Inc.

ANALYST(S) CERTIFICATION(S):
I, Ross Sandler, hereby certify (1) that the views expressed in this research report accurately reflect my personal views about any or all of the
subject securities or issuers referred to in this research report and (2) no part of my compensation was, is or will be directly or indirectly related to
the specific recommendations or views expressed in this research report.

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Primary Stocks (Ticker, Date, Price)
Uber Technologies Inc. (UBER, 06-Feb-2020, USD 37.09), Overweight/Positive, A/CD/CE/D/J/K/L/M/N
Unless otherwise indicated, prices are sourced from Bloomberg and reflect the closing price in the relevant trading market, which may not be the
last available price at the time of publication.
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derivatives.

7 February 2020 7
Barclays | Uber Technologies Inc.

IMPORTANT DISCLOSURES CONTINUED

K: Barclays Bank PLC and/or an affiliate has received non-investment banking related compensation (including compensation for brokerage
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Risk Disclosure(s)
Master limited partnerships (MLPs) are pass-through entities structured as publicly listed partnerships. For tax purposes, distributions to MLP
unit holders may be treated as a return of principal. Investors should consult their own tax advisors before investing in MLP units.
Guide to the Barclays Fundamental Equity Research Rating System:
Our coverage analysts use a relative rating system in which they rate stocks as Overweight, Equal Weight or Underweight (see definitions below)
relative to other companies covered by the analyst or a team of analysts that are deemed to be in the same industry (the "industry coverage
universe").
In addition to the stock rating, we provide industry views which rate the outlook for the industry coverage universe as Positive, Neutral or
Negative (see definitions below). A rating system using terms such as buy, hold and sell is not the equivalent of our rating system. Investors
should carefully read the entire research report including the definitions of all ratings and not infer its contents from ratings alone.
Stock Rating
Overweight - The stock is expected to outperform the unweighted expected total return of the industry coverage universe over a 12-month
investment horizon.
Equal Weight - The stock is expected to perform in line with the unweighted expected total return of the industry coverage universe over a 12-
month investment horizon.
Underweight - The stock is expected to underperform the unweighted expected total return of the industry coverage universe over a 12-month
investment horizon.
Rating Suspended - The rating and target price have been suspended temporarily due to market events that made coverage impracticable or to
comply with applicable regulations and/or firm policies in certain circumstances including where the Investment Bank of Barclays Bank PLC is
acting in an advisory capacity in a merger or strategic transaction involving the company.
Industry View
Positive - industry coverage universe fundamentals/valuations are improving.
Neutral - industry coverage universe fundamentals/valuations are steady, neither improving nor deteriorating.
Negative - industry coverage universe fundamentals/valuations are deteriorating.
Below is the list of companies that constitute the "industry coverage universe":
U.S. Internet
Activision Blizzard, Inc. (ATVI) Alibaba Group Holding Ltd. (BABA) Alphabet Inc. (GOOGL)
Amazon.com, Inc. (AMZN) Baidu, Inc. (BIDU) Booking Holdings Inc. (BKNG)
Chewy, Inc. (CHWY) eBay, Inc. (EBAY) Electronic Arts, Inc. (EA)
Expedia Inc. (EXPE) Facebook, Inc. (FB) GoDaddy Inc. (GDDY)
Groupon, Inc. (GRPN) GrubHub, Inc. (GRUB) GSX Techedu Inc. (GSX)
IAC/InterActiveCorp (IAC) JD.com, Inc. (JD) Lyft, Inc. (LYFT)
Match Group, Inc. (MTCH) MercadoLibre (MELI) NetEase, Inc. (NTES)
Peloton Interactive, Inc. (PTON) Pinduoduo Inc. (PDD) Pinterest, Inc. (PINS)

7 February 2020 8
Barclays | Uber Technologies Inc.

IMPORTANT DISCLOSURES CONTINUED

Revolve (RVLV) Shopify (SHOP) Snap, Inc (SNAP)
Spotify Technology S.A. (SPOT) Stitch Fix (SFIX) Take-Two Interactive Software (TTWO)
Tencent Holdings Ltd. (TCEHY) Trip.com Group Ltd. (TCOM) Tripadvisor Inc. (TRIP)
Twitter, Inc. (TWTR) Uber Technologies Inc. (UBER) Weibo Corporation (WB)
Wix.com Ltd. (WIX) Yelp, Inc. (YELP) Zillow, Inc. (ZG)
Zynga Inc. (ZNGA)

Distribution of Ratings:
Barclays Equity Research has 1583 companies under coverage.
45% have been assigned an Overweight rating which, for purposes of mandatory regulatory disclosures, is classified as a Buy rating; 50% of
companies with this rating are investment banking clients of the Firm; 76% of the issuers with this rating have received financial services from the
Firm.
38% have been assigned an Equal Weight rating which, for purposes of mandatory regulatory disclosures, is classified as a Hold rating; 42% of
companies with this rating are investment banking clients of the Firm; 67% of the issuers with this rating have received financial services from the
Firm.
15% have been assigned an Underweight rating which, for purposes of mandatory regulatory disclosures, is classified as a Sell rating; 33% of
companies with this rating are investment banking clients of the Firm; 64% of the issuers with this rating have received financial services from the
Firm.
Guide to the Barclays Research Price Target:
Each analyst has a single price target on the stocks that they cover. The price target represents that analyst's expectation of where the stock will
trade in the next 12 months. Upside/downside scenarios, where provided, represent potential upside/potential downside to each analyst's price
target over the same 12-month period.
Top Picks:
Barclays Equity Research's "Top Picks" represent the single best alpha-generating investment idea within each industry (as defined by the relevant
"industry coverage universe"), taken from among the Overweight-rated stocks within that industry. Barclays Equity Research publishes "Top
Picks" reports every quarter and analysts may also publish intra-quarter changes to their Top Picks, as necessary. While analysts may highlight
other Overweight-rated stocks in their published research in addition to their Top Pick, there can only be one "Top Pick" for each industry. To view
the current list of Top Picks, go to the Top Picks page on Barclays Live (https://live.barcap.com/go/keyword/TopPicks).
To see a list of companies that comprise a particular industry coverage universe, please go to https://publicresearch.barclays.com.
Types of investment recommendations produced by Barclays Equity Research:
In addition to any ratings assigned under Barclays’ formal rating systems, this publication may contain investment recommendations in the form
of trade ideas, thematic screens, scorecards or portfolio recommendations that have been produced by analysts within Equity Research. Any such
investment recommendations shall remain open until they are subsequently amended, rebalanced or closed in a future research report.
Disclosure of other investment recommendations produced by Barclays Equity Research:
Barclays Equity Research may have published other investment recommendations in respect of the same securities/instruments recommended in
this research report during the preceding 12 months. To view all investment recommendations published by Barclays Equity Research in the
preceding 12 months please refer to https://live.barcap.com/go/research/Recommendations.
Legal entities involved in producing Barclays Research:
Barclays Bank PLC (Barclays, UK)
Barclays Capital Inc. (BCI, US)
Barclays Bank Ireland PLC, Frankfurt Branch (BBI, Frankfurt)
Barclays Bank Ireland PLC, Paris Branch (BBI, Paris)
Barclays Bank Ireland PLC, Milan Branch (BBI, Milan)
Barclays Securities Japan Limited (BSJL, Japan)
Barclays Bank PLC, Hong Kong branch (Barclays Bank, Hong Kong)
Barclays Capital Canada Inc. (BCCI, Canada)
Barclays Bank Mexico, S.A. (BBMX, Mexico)
Barclays Securities (India) Private Limited (BSIPL, India)
Barclays Bank PLC, India branch (Barclays Bank, India)
Barclays Bank PLC, Singapore branch (Barclays Bank, Singapore)
Barclays Bank PLC, DIFC Branch (Barclays Bank, DIFC)

7 February 2020 9
Barclays | Uber Technologies Inc.

7 February 2020 10
Barclays | Uber Technologies Inc.

IMPORTANT DISCLOSURES CONTINUED

Uber Technologies Inc. (UBER / UBER) Stock Rating Industry View

USD 37.09 (06-Feb-2020) OVERWEIGHT POSITIVE
Rating and Price Target Chart - USD (as of 06-Feb-2020) Currency=USD
Publication Date Closing Price Rating Adjusted Price Target
55
22-Jan-2020 37.04 44.00
04-Nov-2019 31.08 40.00
50
04-Jun-2019 42.75 Overweight 50.00

45 Source: Bloomberg, Barclays Research

Historical stock prices and price targets may have been adjusted for
stock splits and dividends.
40

35

30

25

Jul- 2019 Sep- 2019 Nov- 2019 Jan- 2020

Closing Price Target Price Rating Change

Source: IDC, Barclays Research

Link to Barclays Live for interactive charting
A: Barclays Bank PLC and/or an affiliate has been lead manager or co-lead manager of a publicly disclosed offer of securities of Uber
Technologies Inc. in the previous 12 months.
CD: Barclays Bank PLC and/or an affiliate is a market-maker in debt securities issued by Uber Technologies Inc..
CE: Barclays Bank PLC and/or an affiliate is a market-maker in equity securities issued by Uber Technologies Inc..
D: Barclays Bank PLC and/or an affiliate has received compensation for investment banking services from Uber Technologies Inc. in the past 12
months.
J: Barclays Bank PLC and/or an affiliate is a liquidity provider and/or trades regularly in the securities by Uber Technologies Inc. and/or in any
related derivatives.
K: Barclays Bank PLC and/or an affiliate has received non-investment banking related compensation (including compensation for brokerage
services, if applicable) from Uber Technologies Inc. within the past 12 months.
L: Uber Technologies Inc. is, or during the past 12 months has been, an investment banking client of Barclays Bank PLC and/or an affiliate.
M: Uber Technologies Inc. is, or during the past 12 months has been, a non-investment banking client (securities related services) of Barclays
Bank PLC and/or an affiliate.
N: Uber Technologies Inc. is, or during the past 12 months has been, a non-investment banking client (non-securities related services) of
Barclays Bank PLC and/or an affiliate.
Valuation Methodology: Our $51 PT is based on a 4x EV/revenue multiple on our 2021E revenue estimates plus an estimated $12B of minority
equity stakes (Didi, Grab, Yandex Tax and Zomatoi).
Risks which May Impede the Achievement of the Barclays Research Valuation and Price Target: Limited valuation support suggests multiple
could re-rate lower given high cash burn in event broader equity markets decline. Decelerating gross bookings growth, despite modest 2%
market penetration, may suggest anticipated long runway of market penetration may not fully materialize. Take rate declines may not inflect as
quickly as expected, pressuring margins and contributing to negative estimate revisions. Global scale may not be as meaningful for a localized
business. Market share losses in some countries may persist.

7 February 2020 11
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U.S. Internet (Cont'd)
Thomas Chadwick
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thomas.chadwick@barclays.com
BCI, US

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