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  • B) Reporting On REAL Facebook and Funnel Metrics PDF

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    35 views1 page

    B) Reporting On REAL Facebook and Funnel Metrics PDF

    Uploaded by

    Pov

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    www.getwsodo.

    com

    Reporting on “real" Facebook & funnel metrics


    www.getwsodo.com

    When reporting data into your “Paid attraction metrics” spreadsheet you want to make sure that you’re using
    “real” data and not just relying on the data Facebook shows you in the ads manager reporting columns. 

    


    • Adspend: Get from Facebook • VCR: Spreadsheet auto calculates for you
    • Impressions: Get from Facebook • CPS: Spreadsheet auto calculates for you
    • CPM: Spreadsheet auto calculates for you • Calls: Get from your call recordings or notes
    • Relevance: Get from Facebook by downloading to Excel • Sales#: Get from Stripe or notes
    • Clicks: Use Bitly.com to track • Sales$: Get from Stripe or notes
    • CTR: Spreadsheet auto calculates for you • CCR: Spreadsheet auto calculates for you
    • CPC: Spreadsheet auto calculates for you • CPA: Spreadsheet auto calculates for you
    • Leads: Get directly from your CRM (ActiveCampaign) • P/L: Spreadsheet auto calculates for you
    • LPC: Spreadsheet auto calculates for you • ROI: Spreadsheet auto calculates for you
    • CPL: Spreadsheet auto calculates for you • ROI (MA): Spreadsheet auto calculates for you
    • Surveys: Get directly from your CRM (ActiveCampaign)

    Consulting Accelerator™

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