

all channels have different ways to enter sales and create costs

there are three forms of strategies, the insentive strategies, the selective
strategy and the exclusive strategy

the indirect distribution channel is divided into long or short, the long one is
where there are two or more intermediaries to reach the final consumer and
the short one is where the manufacturer intervenes and takes their product
directly to the consumer.

 The most frequently used criteria are: financial, security, and profitability

criteria.

 The most frequently used criteria are: financial, security, and profitability

criteria.

 the right variety of products must be in the right place at the same time to

maximize profitable sales volume opportunity

the importance of good logistics management lies mainly in costs and

customer service

intermediaries are independent companies that perform various functions in

the channel are specialists in the development of different distribution tasks.

distribution refers to the way in which the company brings its products or

services to the market, which can happen directly


 Distribution channels are the means by which the product is delivered to the

consumer, generally made up of people and companies that circulate the

products until they reach the final customer