0
The Cadture ofthe Medieval Merchant
Jago bythe number of is represneatives, if ot by the di
Tinetion of products the culture ofthe merchant was one of
the major components of the tedieval itellecaal seam. 1
last noteworthy, dtractr, Werner Sombart, wae properly re
Ibuke in two cae enays by Hear Pizenne in 2989 and Dy
‘Armando Spor! in gg In choosing i my present subject
Thane been moved not bya desire to pleat fora eause that no
longer nee defender, but by de wish wo pusue some ofthe
Tinks which may be found between Seminar + (ctiled "The
{Commercial Revolution of the Cental Middle Ages in Europe’)
fad the other fie seminar in thisyenon ofthe Southeastern I
obvious for mention, Lave Seminar) penetrates every door, but
Terwould be hard to prove that there was much connection be
teen love and trade exeept forthe lamed eldest profesion
Silicon bemeed thatthe amore of nights for noble ladies
pened iuelfgaally to gentlehented merchants apd mer.
‘an daughters inthe dle il novo, The, aly, aerary
porto love na ranted indariminately tall women, ve
‘us or mcked, wealthy ot poor, by Bacraco, the sn oF me.
Chant and, in his ely cee, himself a reluctant merchant®
‘Agia in the peculiarly belated English Renaisance Seminar
6) thre cetanly ae harming ines in Tove Leters by English
Trughers bue merchant culture doer not ser to ave play 4
independ ol. n fact, it might be interesting to compare the
tendency to protracted nwa in English Hteracore with the
Sail more promacted inulrty of English commercial tech
Ise)
The Culture ofthe Medical Merchant
iran peat did form, othe Hansa world at
Sloped i mediel and Renaiance Engand: Ts mevcans
‘seks ree al nt sachet Roma a oo foreign
‘Sfparneeip ander busswe sna cept Michel Psa
sete wees iw ow of baie ciency han
Seemigt have epee”
Fre dtc ink with slic developmen im ery sb
ecoteentery Dutch and Heth ae ubjet of Sonia
se be poli fre peked up the ealenge of Hetrick
Beets Uncen bunks Dev Withee des deuchen
Sattar (og) Behe contended hat the eration
rensenene nog asco of yes tune hve of
saeco tne bok hssugeson heer been eel tested
wis shior ttecua storia Ie belongs othe excing bt
Slipper Std ot nerplay beeen economies and care,» fld
ePhahempeed ter ala seh Frode Ana Ald
‘aeons ground along as Lea wl i eel ee
{iS cammereal scans bewee lly the Low Counties
‘change of works of set anthro them of ati Hea
Wotts Star re merhandbe ad the nerationa wader hep
ireyesopen to ahi poem On #7 awe 987 parner
A Sita company of mechan bates wrote ack. from AV
enw hseorrpendentsin he re oie "You sy ta You
sin pining he ree at which ve want them because
{Oe fantom’ since hee ieao pest demand fer thom here.
the needs mney.” This harcly prot of ae appreciation!
Sighiyinore cncraging however franoe tha app few
Taber inthe smell they are gna drawing they wil
1Robett 8, Lopes
Superior works of ar were certainly vale as highly as they
deserved. Long before Giovanni di Paolo Rucellst (1408-1481)
retired from business and started collecting paintings because
{he sid) spending money was more fan than tacking it up, the
‘merchant wasan active and diserimsnating ae patron, [st think
‘of Memling’s stupendous Last Judgment, bought by the Medici
‘bank manage in Bruges, loaded on a ship bound for lay, where
it wastoadom achurch in Florence captured by Germ pirates
and sent to Danzig where i remained inspite ofthe protests of
the Florentine government to become the piece de résistance of
the local museum. One detail ofthe masterpiece is expecially re
suring forthe economic historian the donor and his wife ate
realiically portrayed as sanding stark naked bat unafraid in
the scales where the sins and virtues of all souls ae weighed. No
banker ofthe Pope, no director ofa Medict agency rally eared
to be damned slong with vulgat uures. I is rue that Flemish
painters delighted in showing the wicked money changer count
Inghis money whilea skeleton hrked behind hin shoulder, ready
to deliver his prey tothe devil: But Ralian merchants had found
gimmicks to eat thet cake and have i, oo, and since they paid
the piper, hey called the ene
Thave been playing so far with some marginal afiniies be
toveen my theme and those of thee of my lear colleagues.
However, can ind closer and steadier connections withthe de
velopment of writing and the pursuit of knowlege (Seminars 1
and’, "Series of the Scholae Period” and "Aitudes Toward
Knowledge in French Rensisance Literature”), Both were e+
sential ingredients of the bread if specialired traning of the
‘medieval merchant. Let me tare with few strong bt, I believe
jtifed statement about writing. In all probability the rate of
literacy among medieval traders ws second only to that among.
‘the upper clergy. By the thirteenth century, literacy had become
so widespread im the Tealian cities 3¢ leet, that it ws virtually
taken for granted. At the same ime in Tay, ora lite later ese
where, the volume of commercial writing far exceeded that of
any other kind of writing fr any other parpone.
Admictedly the firs statement cannoc be prove forthe ely
a
The Culture ofthe Mediceal Merchent
Midale Ages, but x notneay all we sy about tat period based
‘on impressions rather than saisiog? Even Piteane, the cham
pion of merchant culture in the later Middle Ages, contended
that i could not have goe underway before the tenth century or
the eleventh Beste early medieval busines transactions were
tao puny torque any written documents: but since the second
part of the syllogism (that early medieval trade was almost ia
Sgifcant) eno longer generally accepted, the fs part has lost
fis prop. The fact remains that no commercial records ate in
‘dude in the very small number of documents Surviving fom
fe early medieval centuries, and when at long last they occa
sionally appear. they generally prove to have Been written by
notaries or other ofa who could certify their validity. Neither
does there survive any merchanecorrespoadence like the papers
fof those Jeish merchants whieh were found aceidentally inthe
buried garbage ofan Old Cairo synagogue ehough these, to, are
‘mostly Inter than the tenth centiry. The enlist extant leters
tf Halian merchants are ofthe thirtenth century® On the other
han, Armando Petrucci tas recently tabulated the subscriptions
‘of puties and witness inthe 180 original documents ofthe ast
Sty years ofthe Lombard Kingdom (724-774) The documents
falled for ether an autograph signatre of gnu mans (a
thatk inthe shape ofthe cron) of 355 ecclesiastics and O33 Lay
men, Whereas almost two thirds of the ecclesiastics wrote out
their names only 14 percent of the laymen did, Most of te ater
‘were high ofcals or did not specify their profession; among,
Tove who did, gives some lukewarm confor to ind a very fet
rmonetarti (minters and changerbankers, wheres: a man de
Sgnated3¢ "royal physician” merely axed his avi?
For the later centuries the difusion of documents wholly
written and certified by profesional sribes and notaries makes
Aizct text of literacy imposible, but fortunately we have beter
tokensof literacy spreading well beyond the ability to write one's
‘own name, Most cogent. ih my opinion, isthe face that in thie
teemfcentury Genoa the maser woolmakers, culturally and so
‘ally one note below the merchants, sometimes entrusted the
eeping of tecorés and accounting to thei hamblest and lowes
(351Robert 8. Lopes
scquite i without depending on cao, craft maser oF priest
the ly public school information on the abject scered, bu
re ou that choos ofthis kind exited in Florence and Poa
scaly asthe twelfth century, and in Ghent, the gest enter of
the Flemish woolen industry and trade, by 1179, In easly
teentheentry Florence, according to. Giovsnn Villani mer
Chancand historian ofthe wm, between
boys and gia yea eared to read. In at o a ite over 8
tracy" Thus Kay, which i the eleventh cencory had alread
Yerildered German visitor by it propensity to send to school
‘cucate girls! No other country before the high Renainance div
layed such adangeros indulgence, ut some ofthe wax tablets
tse for practic na writing school of fourteenth-entary Li
beck, the ental hu af Hanseatic rade, contain ral for bs
rrespondence, By the ae fifcenh century. even the Lon
Waits had iste rue forbidding any member o tele
fulld to take an apprentice unless he could “write and Rede
Full literacy among mals ofeoure ison a fw tp in the
puriuitof knowledge Beore moving on higher eulural man
Fesatons, however, T muse suply ome evidence in suppor of
ny third contention, hat inthe ate medieval Kalan ees (and
bay many ther pli) mr a ven conection
SSily mean tht more srtings have come down tows. Literary
8)
The Culture of
but most commercial writing war destroyed when the tans
tions it recorded had been completed. when the frm was ci
solved, of nter, when archive had to make room for more
presigious paper, Pal Mayer whisked away Irom the shop of
2 ocer, who had been wing them to wrap hs merch
remaining leaves ofthe eldew extant be from
of Ord Caio busines corespendence tat had been labeled by
a Cambridge archive "commeral papers of no uportance,
(Gene fortunately, was one ofthe fst cities that ordered no
ries to preserve forever at heme or deposit in the municpal
archives all he minutes ofthe sibey ate, mow of
{ls for the thirteenth century lone we sll poset alas go
Genoese minute books each book containing hundreds of iin
‘utes but thi lew than one percent ofthe ainute books that
Genes two hundred registered notaries actualy filled over
hunded years" Turning a another claw of documents, we hive
the eeepiona archives ofthe Data company
fof merchant bankers Prato nese Florence containing about
joo books of account and over 90.000 leer exchanged in the
midfourtenth century Between the home ofice and. branch
agent allover Europe and the Mediterranean word. And, of
alarge on, but not one ofthe very args.
Records of this hind are not ames ac trary beauty, but
cea the drabbest song them hive unexpected fies of hu
‘torand fickerof tragedy. The Teectattore han the tary
‘onomic fet of ie they fer an amon ineedible variety of
Information about pola. religous inellecsa
1 sci
maltrs,ouching not merely the upper cas but peeple in every
station IF might be allawed to sdvertise ny favorite stock inthe
historical wade, 1 would ecommend cto the special tention of
Young scholars (by which I mean all cholate whowe curity
eps them forever young). What is more, busines records have
been le tied and belabored
snmosenobler writings HenceRobert S. Lopes
they offer opportunites to work on the unprinted and to die
‘over the urperted, Then T would submit to my friends and
tasters, the paleographers a humble saggetion: that commer
al script be included in their coures ot a6 a marginal and
‘optional subject bat as an esetial ne, We ceomomic historians
ate willing. teach our stademts how to ead bosiness document
(theyae diferent, butt particularly dificult) and yet we need
the paleographers’ help in the higher levels of their discipline,
the say of serie asa part of intellectual history.
Let as gen now tothe pursuit of knowledge. Not surpris:
ingly-itwat especially intensive inthe directions that would help
Sharpen a merchant's profesional tls. "Whoever i slow in
‘wrung his records cannot ive long without damage and er
saysa Genoese poet and merchant of the thirteenth centr, and
he ade a more solemn warming: "Make your weighing 9 xc
rate that you may never be caught in eror, remembering the
Seales in which you are going to be weighed” Dino Compan,
the Florentine chronicler and poet in Dante's age, places the
abiliry to "write atcounts well Lept and fre from oversight” at
the top ofthe virtues that add digaity toa merchant's character"
Indeed, the medieval revival of arithmetic takes in 1202 with
the Liber Abbaci of Leonaedo Fibonacci of Ps, son of the
chiel administrator ofthe Pian extraterritorial counting howe
At Bougie (i moder Algeria) A remarkably cleat and compre
hensive manual, not surpassed before the high Renaissance i
used the socalled Atabie numerals and chose commercial trans
‘actions and partnerships for neary all ofits problems atid ex
Aamples. Arabic figures met with some resistance wis std in
conservative circles thar they could be Faudulently altered wih
‘out detection—but abridgment, adaptations, and extracts of F
bhonae's manual promptly became ubiquitous in Kaly and
abroad." More sophisticated calculations of such maters a die
ountvatesand conversions from one coinage o stem of weight
tw another were further developed in specialized handbooks of
‘commerial practice, of which Iwill speak later. But the most im
presive achievement of Taian merchants between the catly
thirteenth andthe early fourteenth centuties was the eansforma
[8]
‘The Culture of the Medicvel Merchant
Yion of accounting fom random garbled mors co a fully de
veloped doubleeatry system, substantially the very one tha i
used today by the Iaget banks, public corporations, and public
sudministations. The only important diference is that we no
Tonger use the abacus but the computer. The later cerainly
saver time, but s€ magnates the ocatonal lapses of thove who
feed it
Legal studies, expecially in commercial and maritime law,
were smother pura oflering merchants both pleasure and prof
it By the fst half ofthe thiceenth century a fair number of
Tealian merchants completed thei education 2 the young uni
‘sersty of Bologna. Their example was oon followed by German
smerchants, but not by so many as went to Venice to learn both
busines contracts and double-entry accounting, for Reman law
as taught in the universities did supply general principles and
tome technical rales that were constately quoted in medieval
Commercial contracts but it was not quite adjusted to the con-
tinuous innovations of living commercial and maritime law.
‘Therein lay one of the greatest contributions of the medieval
merchant, eho noe only studied but largely created an entirely
new body of legislation. Civil and eanon jorisprudence stl
‘erved as it frame, but the mbstance became immensely exible
tnd well sied to 3 fr more dynamic economy than that of the
‘lane world." The eales surviving cadiiation of this com
posite law comes from ewelfth-century Pls, filly yeatsbelore
FFionace’s mathematical book, though theve i probably tll
cnlier material in a aly preserved text rom Amalf, The oldest
festant manuscript of Pils code, neatly divided into civil and
fustmnary aw. in the Yale University Library, Written almost
certainly by a notary temporarily hited by the municipal cours,
ie bear ine margita the marks of che consinuing additions and
changes i dhe ety law and custom. Governed a they were by
their own merchants with no interference from royal or feudal
‘upervvor the cities of northern and central aly molded their
Jaws asthe pleased, often amending them uneficaly through
private arrangement between merchants and notaries, who Be-
Temes tothe same cae and sometimes swapped roles, And ever
[so]Robert S, Lopes
where cites were not free, unoficial collections of customary
serchant la, sch asthe Catalan "Consulate ofthe Sea” and the
French "Oleron Rolls” formed a body of international uses
‘which no king or lord could safely ignore i he wanted to atact
foreign merchants and marines to his markets"
Tn turn, merchants had to be knowledgeable about foreign
‘astoms, measurements lls, merchandise, and languages, Latin,
the Esperanto of medieval Europe, wasa must. etl was sed in
‘many fiteentvcentury records of Hansa merchant, more com
‘ervatve than the Mediterranean ces, But soone a ater Lain
tended tobe edged oat by national and local vernacular. pe
‘nly the informal, autograph papers that merchants began to
‘ee soon a they fel cat thet signatures, in iu of the notarial
seal werelnovn well enough tserveascertifation, There were
interpreters in every wading center, and the merchants them
Selves usualy learned thos foreign terms and sentences that were
Indispensable for traveller, Some term, anyway, were the srne
everywhere, with borrowings from Arabic, Greek, French, Eng
lis, German, and above all Kalan, peacefully coexisting in a
lingua franca. Foreign-born wives of mistrener were helpful
teachers, Sows 3 long residence abroad. And there were Iiterary
‘ividends, too: nearly all the Ialians who in the thirteenth ea
tury wrote respectable Iris in Provengsl were merchants. Bene-
Getto Zacraria, Geno's famed merchant admiral and diplomat,
_ eto for Philip the Far, in witty and almost flawless French 3
plan of naval warfare agains England, and Benedice Kotulich,
‘merchant from Dubro, gave Italy in Italian, a reatse on
the "mercante perfeto,” almone 3 hundred years before Casti=
slione gave Europe his memorable book onthe perfect courtier.
‘There were dictionaries of more oudandish languages, The most
stunning ithe Codex Cumanicus,a trilingual voeabulay and
‘lementay grammar compiled in 1303, probably by a Genoese
Imerchant, which trnsated Latin into Persian and nto Camanie,
4 Turkic language spoken all over the immense Mongolian ex
pire, all the way trom the Black Sea tothe South China Sea™
‘Geograpiy wa another indispensable tol, There were "por:
telans” (descriptions of seaports and their approaches) so ace.
[60]
‘The Culture ofthe Medieval Merchant
rate tat neo hem has helped met identity ples long he
‘Sf andthe Engh couse ate when oing to urope
SEINp umn jet tin expensive fora profenor Accompanying,
ser inepandenly repre, there were mape-the oldest
‘mc tom ne tuncenthcenury Genoa, the predietfrm
fcumcentrcenury Majors, the mow epchsmaking. perhaps
the panier of Belgan-borm Mero pewdonym which
ech eene, "mechan, When one compar the ode
“Tsu! map mae in Gen oan almost contemporary Dt
inSumercal English eve (oe Herlord Map, the diference
Serween reat and fancy is sking, Crowle wih vey but
MSaglaary mone the Hevea Map i fall of ixortons
‘Ghfen tat of Gena is almost ood ay aly nineteenth
Century map™
‘On the phe han, one wits that wedieval merchants had
been ect to wie dvr he vel impresion Probe
Sip mon them were toby oro ari ht heir infor
Rar mgt be ted by competitors to minke thei experience
Salat to poste, What itl we knw about the courageous
Sipeitea She Vial brothers wear ito the Ane
Bet earn for acommere oe tothe dies" ey
SSE never have ben seve the explores had nt
Thappeare tse thos making shir lve a warming w others
SAREE Sain Domenicine B Or tnerexingemarhs abot
Me feoptean pos of Wesem Europe Dyantine Trebizond,
soe Tu So Minor were comme he Msi
ral Uma in the fred Ie of 2 Caio ji where
eat werecontned in ggg or gg 3Umat ater inde
than infin work but the Genre eo merchants of Den
‘ino did noc edie Happy he chance encounter, in Genoa’s
epic amp of Masco Pl the Venetian mercast. with
usb Pin srbblr of novel of chivalry, produced one
eta aang and native count fare ds
thar ever tas been writen, Pls ook cated to Rushllo,
then became and remained hough eh Milde Ages what we
‘Sight cal sachronnicaly "ev sll” Judging fom the
uber at surviving manners howeey, the etna! cave
(1Robert 8, Leper
took scribed to ne John Mandel, a clever concoction of
ibionaie authentic accounts and of popula legend reached
2 sl larger audience, soften bapens when a popvzr ps
hel agsnt a boa fe thle A rember of otra
coun fenune merchant vel othe Fa as and othe pars
tthe word, ranging trom Other dscption of Sandia
inthe ine ot King Aled to Atanas Nikitin’ writing on Cen
tral Ain in the age of rs thc Gre, ave cme don a bat
tone machete scope sod itee of Polos Mine The rela
tivedearth arate sures pity fos amber ef cently
nerd nota and lal doctents fiat ha between
typ and 345 there wa mow a ach of Tein merchants fo
Tada and China. Aly alsin inthe Decameron implies hat
that time, Ry ears ater Polos veto to Ven the Gena
were more gi than the Venetians boging about thet Fat
Ester experiences Fortunately the newly unearthed documents
contain valuable economic and usnan intrmaton Which wl
for an important adition Poi bok
‘Merchants were bound to be itrewed n everyaipect of
tecnlogy and applied sence hat woul increase her pott
butter emruton thew Belvo nly evaunted. Only
inrecet imesh the iventor emerged rom anonym, More
‘ver one woul expect hat merchants were promote ad sp
pliers ofepital mor often tan devsr of oe mechanical at
trvanes Everywhere except in aly they lt face ey ied
ther hands with ayehing but nk The Halen merchantbaaker
‘es sometines invidiouysepresnted in agrarian France a 3
rey unser who crn with thing bua fen and an nel
tocar aay creping the borrower pss in exchange fo
pice of apr converte int eperscy needed es, Sch
‘laacteriton, howcver fal Yodo justice tthe fancion of
Credit extended fr economic development. The loan shark
preyed onthe etutthe ncpa or te prodigal, bu the
Merchant preferred to advance fre for the purchase of tal
nd th incense of producti. i enreprenership Pah
by his Snowledgeof markets platy minerals Indust prod
sets and process in dire: coutie, wafarey responsible
(6)
The Culture of the Medieoal Merchant
forte difesion of many technolo inovations that rsd
themediey aandad of ving far abone hat elas atiqiy
{Whether or mothe elt invented, ene how to piven
MSCS stan tie Oxford popes speculated about the
slat maging pars, bt tok the Venetian me
rts ogee i gars gulé of mars of eeasex™
"Te thintano woul ie moe toro survey fhe poe
sic apres merchant clare Lamy Tecommend aw of
EAE theta tna ecmomie historians asiy under the mod
Cr tle of pts dele meaar. The lee tan among
‘fea unpretentious enqelopediay of commercial science tl
rere war ween Pein 1278 atough itis preserved
SEPT n incomplete sevntenth.centary copy. 1s central oe,
{tha of a oder aunts fi Bind, was formed by Tits of
UES caaellable ne met important markets thi qh
‘sen thorcomings together withthe way to ell good grades
{oa interor one her ot ncading warspoaton and tae,
‘Eel tat was eed o conver foreign weights and eons nt
BMAP uncer Te aon there were model of commercial
dene im sulogal eens of arabe snd unfvorble
SEUSS eh for operation th commercial and surged
serind as, a condemed scount of Pian history. ‘The
Seed Se crane erste date ol foundation othe cathedral
SE back tot te ln, teterence to the was shat
se te tobring Pia’ prespeity oa end. The yatcipaten
SEESRaI Pi coming the rt cade is eored wi
Gh igh ovensatememt thatthe Pras conquered the Holy
Tu Saher ety stro arid om Ar Of the Boo
‘Suave there the onl sem mentioned isthe ramoncrpt of
Juunian’sDiget. whch emained the prized posesion ofthe
Piano nl the Forentines m tor conquered ist
Tee cule the manuscript to Florence, where sll can be
en Tae surlogialelends ha sme surprising ggeton
Sihathacasnonning mariage with vig bride when under
‘MeAiuence of Veg but crying on boy with ny woman
‘hoists virgin More wisely ee diferent busines activities
Telmmended under eleven coneliadansscem to agree ooghly
(63)Robert 8. Lopes
withthe weather that canbe expected. Under the welfh no bs
ness whatsoever allowed, which places the merchant's right to
vacation under the protection ofthe sats
‘Stl mre wisely sirology was eased out in all ater manuals
butone, the Venetian Zibaldone da Canal, which includerarneng
other items an historical compendism sting with Adam and
Eve, ahandfl of mathematical exercises, very helpful designs of
ships. a few medical recipes and a short anthology of vernaclar
poems and prose. To Francesca di Balduceio Pegeoti an agent
fof Florence's largest company of merchant-bankers inthe ely
fourteenth century, we owe what was probably the bes balanced
ofall manuals so far published and studied, Pegooti leaves
poetry othe poets and astrology tothe fol, bat oles the fullest
Tiss of wares and their distinctive characterises, replaces cle
mentary problems with advanced calculations of interest, dis
‘count. and usince explains with cientfc precision several chem
fcal and meaallurgcal proces, and coves the whole world of
the medieval merchant from Newenle to Peking. Eventhough
very encyclopedia of practical busines science deployed part
ofits subject mater according to the individual preference of is
‘usually anonymous author, the bulk wae uniform and repetitious
if only because a good proportion ofthe raw material detived
from oficial regulations and taifs whieh every traveler could
read and copy for himelt ="
do not want to give the impresion thatthe medieval mer:
sénant was invariably dy, colorlew man interested ealy in ake
ing money and bind othe loti spheres of culture, He did nat
‘mind reading for pleasure, and sometimes even bought Books,
“More often than nota rugged individualist in his own profeion,
but eager to share hie risk with hie asoiates and his gains with
his elloweitizens in his extracurricular activities he fl fully at
‘ens as leader of his own city. The Kalan commune—that gov.
femment of the merchant, bythe merchants, forthe merchant
‘flere hima the best opportunity in histary to attain hie varied
goals Without distespeet for Hans Baton, Paul Kristeller, it
fenio Garin, and other historians who have vindicated the sin.
Cerityofhumaniss pleading for the clasic ial of cive vite i
(54)
‘The Culture ofthe Medienat Merchant
an age of decadent republicanism and rampant despot, Ibs
tnt tat what became mainly «noble utopia the Renaissance
Ma sometimes actully Bees way of ie in the medieval cy
too paricully in Tay, but to variable extent in other
fegios of Euope where cites enjoyed a measure of astonony.
This dacs noc mean that tedievl merchants were wesellsh
{ari but they did dently the greanes and wellre of thet
Ey with choue of theism and ine, ely Believing—10
bonow the unforgetable words of one of President Eisenhower
fabinet menberethat ats ood for Geral Motors s good
forthe emmay” They were unatingy dediated othe cy
ccichwflred them every chance fo self flllment or rather,
they were datiated st leat so leng asthe pary was i the sa
{le and notin eal, They served thet republic as public of
facials asseldiers as iplomats, as propaganda as eemomie
flea espers,Incresingly, moreover 35 ie went by, they
Served with thei eloquence and ther pes and tis opened 10
them a bacor entrance into iteratore proper. We have no
‘erbatim transcripts oftheir pie speeches ad the extremely
Concise minutes of meetings that have een preserved do no ade
quel veer te quai and ward of dscns that often
Ite wes. hele se tm ecu howe
renal found ling expresion i cronies oftheir te
Sere, in the pasate para narration of people who had
tren utenty witness butte prego tthe event the
terchancinsered fie conscious porraitinto thecollective
Fepresenation ofthe entire commensty. While Vilehasdouin,
Pawvie, and Friar painted x gliering but resvited image
{ther nation a parade of lags presided over by god er
thd monarchs, Compagnia Villa in Florence, Martino &
Cana! in Venice, Catto and Jacopo d'Or in Genoa drew 2
Gensecin of het communis as republic of merchants, $0
id ner, the anonyious author ofthe Journal dun bourgeois
de Pars and ino merchant chronicles of Augsburg, Buskard
ink and Heitor Malic
‘No profesional seichant, to my nowedge, doubled as an
sched sculptor, or pnt and ye fe would not Be off he
ic)Robert S. Lopes
snark to my that th ty elf seen his work of ats
Iatht paces it shope i areden fountains opi
eck bridges i town alle and guidhalo and fa beter
Intnl refed the cake af the merchant cla that pid
forthe building and panned the open pace acordng to 1
‘eeds and utes” Nowhere shee erent han in evan
"nities between pcs nied by nothing eter han the rele
‘fmerchants Sometime ago warsruck by Ge clse semblance
O€ the ton all belty of Torun ce Palish btplae of Co
‘erfes) tothe owe bal ely of Bruges: hands an hon
Ares of miles farther wes "OF eoote alc istoran tod
sme; "Torun i atthe eatern end of a Hans rote, Hansa
Imechan peas thie! rm Brage to cone ange
Inula replica this Belton the banks ofthe Visa” Nov ong
ato. in Chinese ly nes Nanking carious tombstone wi
‘und tad» Gothic irprion commemorating one Cerin
Tone, bared therein ga ands Chine sl (ang, ppron
mately, "Sen and approved ogetir wth an inne ef he
Virgin and Child and enc ofthe martyidom ofS Catering,
iconolopaly orthodox bu providing al peronages with Or
toa satin ejen Thee nas ome dae abut the posible
‘lntieation of Caterina one and her ter, Dome, a
mentioned inthe iscrption, but inate hal the pod ick
of fnding a sightly easier notarial document cing Domenico
Tine a3 prominent ember ofthe Genose meth
suuniy nthe same Chins town
hope T haved enough wo sge that test some mei-
cramerchantsare stale oe sdmtsin ia one dor or anther
into the fal of Iertare and ar T do nee wae to oer
ther ier however-notat an inate ot medieval sed ene
bance stules There quits diference bemera the metic
pareime lowproe involvement of sercant in human
nd the tll immersion of any Renarance merchant int
world of humanities Leon Bata Albert, the deena of
‘any generations of merchanbankes played down with cu
sory mention i noe aint pate the comer aio of is
{amily inorder that he might appear more shoroughiy» gentle
(00)
‘The Culture ofthe Medievel Merchant
saan farmer seeped in all forms of at. Laven il Mayuiice did
notallow the failure of his bank to distract im from polities and
poety. But dese two instances representa unique phenomenon
fm history. Ie happened only once, and in an effore to explain t
many students of the Rensisance, from Jakob Burckhardt en,
have put forward hypotheses on the interplay of economies and
caultae which I will briefly examine ia my final comments here
Burethande (the maser of us ll, ough not at infallible one)
bile his interpretation on two widely shared assumptions first
thae there isa connection between the economic setup and the
clara eharacteritics of every elation an ea; and second,
that economic and cultural growth are interdependent enough to
justify maintaining that economie sce an essential factor
nd explanation of cultura distinction, Provided tha the com
‘ection between economics and culture is understood in term of
‘angeniality or compatiblity and not of inet envi, the frst
sumption is almost at safe a euism, Brin and stomach are
‘mutually indispensable: they exchange mestges, and some ofthe
mestage leave imprints a both ends: OF curse there ae eas
but normally what the Middle Ages would have ealed the di
logue between the spirit and the Besh i reasonably audible under
the louder noieof style, thetri, and inspiration
“The second assumption, however that economic and calcual
growth go together, is imposible co prove In lat, ii altogeher
‘wrong. Carried to itsextreme, i would make us expec that since
the gros national product of the bicentennial United Stats i,
‘ay. 2 thousand times larger than that of Renaissance Florence,
tre should nat be content with lw than a thousand Leonardo da
Vincis and Guiciardinis Contained within more rexonable
limits, tsi wold ela withthe fat that history indicates no
‘consistent correlation beeen economic and cultural peaks. The
ge of Louis XIV combined literary and atte Blowing with
political power and economic trength, but Bach and Beethoven,
Goethe and Schiller were born ina divided and economically
backward Germany, Most people wil agree that Vietorian Eng
land was richer and more powerful chan Elizabethan England,
bu Kipling was not really so great a Shakespeare. Togo back t0
(6Robert 8. Leper
the Middle Ages and Renaisanee, nobody believes any more that
rospevty began inthe quattrocenta, and most economic histor
fans segat he thisteenth century a the all-time high point be
fore the eighteenth or early nineteenth century, the fourteenth
‘century as an age of eis and deprenon, and the fitenth asa
peviod of moderate, shaky, and incomplete recovery.
eis alays posible to quibble in order to rescue an unten
able assumption, Nevertheless, given the fats inthe case + hand,
‘seems wiser to look fora correlation that will work. Aware of
the fact that the intellectual explosion of the Renaissance came
later than the economie spurt ofthe Mile Ages, Wallace Ferg
som has suggested that a correlation may nevertheless be pot
lated in the form ofa cultural Ig. A two-handed: year lags noe
‘the easiest thing to explain in my opinion, bate brings to wind
the three sages which Henri Pirenne observed in the evolution
‘of businesmens families Init fastest and simplest couse 4 man
"aises himself from rags to riches by rlenles and single winded
Prtuit of gain, his son nurses and expands his eapital while ae:
‘quiving social refinement and awarenew of her sources of Satis
faction than money, and the sonsson rejects busines and spends
his inherited capital in whatever manner pleases him. The se
‘quence may take mere generations than thre, and does not
necessarily destroy capital, Because every generation produces
'ty own firststage businessmen. ‘The economic crisis of the Ire
‘ento, however, leaves the quattrocento with fewer businesmen
because it ha inherited few second-stage capitalists, and ie ors
‘elatvely limited opporcunites for bepinsers to complete the
frst stage frm rags to riches
All his, however, doesnot explain why Renaisance mer:
chants spent a lager proportion of time and capital in cultural
[purnits than did their medieval predecenors, ‘The only cotre
latin of this essentially inteleeal shift with economic con
Sidcrations is in my opinion, one of preferential investment.
‘What share of the resoures acquired in business should be fed
‘back to busines, and what share should be invested in culture?
Although this is nota question which a teacher at Duke Univer
sity can asail without special soulsearching, 1 would suggest st
168)
‘The Culture ofthe Mediewst Merchant
a answer, "as much a canbe diverted fom busines without
tampering i growths ‘he ni medieval merchant my he
spent oo ite for ealture: Had he known ore than Jos read
ing and wating. he might have increaed not only hit intllee
tual ange but his commercial effceny a1 wel var of what
change ine wn toring. one well nigh ithe Renaisance
tercant war tlh On thie que ake he ith amend
tent. On the eter hand, {have no quai in prcaiming that
the late medieval merchant iaveted elle a sbi
mount of time, money, and elo.
[60]Notes
sta eee rn to gn
ieee ot ramet
1 fare hed ta Bacar Tar hig of
scot e erica eee ae
i etm rod ee tot) mean ny
ome nee as aan
“ch 8 Foca “racnenaip i tapah otal Conese i Ore
dian Sper liana, s
ugh Sn Sots gh athe i brian eek off toe,C d S
Lon the Otro crepesall we Soman Goi rv
denn went tater Natl veh des e.g) Oe
{olen ewan tet oud Caplan
‘Re of ty te any ae age pet, naga .
aie stop Sa acne rele Erin ath
sitnd a AS emer lke Catan
ta sty aps Tarte ca 2p
{tno ca ag on ogg
‘arto heel af Pea ta Sport ce 1, Chiappe
(thn, 6-agJ-Le Ga, Marchand banque tmjen Sg Pa sh
There mater ne else of Wane mowed tas ens ees,
‘gb uh end tana ore ey ade Sad
‘niall Sony od pcsdiden Seepeogecn
Teh Rdoe he Mle re fel ae pas: §Thepe
odie
[7]
‘The Culture ofthe Medieval Merchant
ee erates
Sie oni mccain Qa fete
Spar ioe heey cetera
ena ates mee sae hae nae
Sede aie Bop Ae 1
ie iat nS Swept dae
eee ret eta ed oa lf pen
Eyring ane oad si aw aed een
‘eds andcsmmerial oreponence maybe found i A ap, Stat dt are
esl Sie ee a pt na ser
rer ee eye oe
wr Pinna as Lana Bea nate mon
Serum ben erent
‘Ginrat fap commer wings forthe i ure en
Segtdieu sre enintece scat tome tae
coterie laste tn i ie
Te EAE, wy wl may eof na,
Borrelia atten ot te ue te ff pects een
‘Sa lo: neione of ri oman in. ot) ao
seep eat Poa te Medial fasm (ncn, rok. and BE Kear, er.
res ey tes Lips eg ord
ie a tot pn wees ae ls On ts am f+
inRobert 8, Leper
‘Mihi Ey om the far sory the Law Merve (abe age,
Soa ae aes
‘Schinpareli, ey Vocselns tm anahee ovens ti) He ana Kahane an
Se eee
‘Finn cel ly and can ted ae
‘3.0.1. T. Kimble, Geography the Mile ges Loon, ng) sil the
er ee pe
‘Landon, 196) Bibligpicinormaion mat oe fond tthe god pper oy
Seer ence cpr so all
‘Seudi Ligurt. Bordighera, 1974) syehoneadenmenles
SERS ll wm cr rs seen er
‘Bite emits dr carina eos apt Atbog tbat unr
ER eee eee
‘eo Mie, ye My eat ae “Eutopeay Mera he Medel Tie
pivastern emia eaes
a
SAGEM latina rascmeocntt
top Soe te thew emer tia cage Sap
Zee eee eee
oder ernie
sn pis The Ene han hse of Goch
Toc man flies eZee et eee
ct es hewn coal hve toe mae ‘cits smi i
Bnet Mice may mvaaramne
eae yer ee ge
spite tet Cuaron er Silat pate dans Wil sEctpe oo
ifn dp ions Rae Sepa hanes es
tr)
‘The Culture ofthe Medieval Merchant
SiNRTA YIN ctr tev eae Gt lata Scns of
a rf gale sensei spn Bree Comps Ree
ter uaeren a te vows expres in theta ew page canbe
‘qe th al grape were nen -
ral