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Usability and Design Issues of Smartphone User Interface and Mobile Apps for
Older Adults: 5th International Conference, i-USEr 2018, Puchong, Malaysia,
August 28–30, 2018, Proceed...
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1 Introduction
Smartphone and mobile apps have become ubiquitous communication tools for every‐
body. The launch of Apple iPhone in 2007 marked a ‘smartphone’ era [1]. All the mobile
retail shops these days are only keen to promote and sell touch-screen based smart‐
phones. We seldom find any keypad-enabled mobile phones at the storefront unless there
is a special request from customers. Thus, this phenomena leads to the situation where
older adults are left with not many mobile phone choices. Eventually they have to grad‐
ually migrate to become ‘silver’ smartphone users. However, the current mobile oper‐
ators in Malaysia mainly target young adults (age 18–45) as their main consumer
markets. The older adults cohort (aged 60 and above) have been sidelined in this matter.
In human-computer interaction and interaction design fields, there have been a number
of research studies done on mobile phones with the elderly. Instead of using mobile
phone for communication, the elderly were revealed as passive users for their mobile
phones usage, where they merely considered the phone as a means for making emer‐
gency calls only for security purpose [6]. For the gender aspect, male elderly are iden‐
tified as frequent mobile users than female elderly [7]. The female elderly groups gener‐
ally use the mobile phones for security reasons rather than for casual talk, and seldom
use for text messaging. They face the problems of interacting with some features on the
mobile phones (such as display, mobile size, buttons, colour, backlighting) and func‐
tionalities (i.e. memory aid, operational complexity, layout and shortcuts). However,
the likelihood of this circumstance may change with the prevalent use of WhatsApp
communication app and other mobile apps on smartphones.
Usability and Design Issues of Smartphone User Interface 95
The above-mentioned studies were conducted before the smartphone era when the
usage of mobile phone mainly refers to the keypad-enabled feature phones. Thus, the
findings are not applicable and relevant to the current smartphone trend for the elderly.
For example, rubbery or metallic button is no longer an issue for older adults as the
current smartphone user interface is touch-screen based. They are also no longer
constrained in using small screen size on feature phone as before. There are numerous
touch-screen size for the consumers to choose in the mobile shops these days. For the
font size, smartphones these days allow the users to choose different viewing options
from small to large size. In the past, there were senior phones catered mainly for the
senior citizens market that came with big buttons and simple shapes. However, the
smartphones these days no longer differentiate the user clusters. Instead, the smartphone
user interface allows ‘one size fits all’ concept whereby it provides users two options of
standard or easy mode (with simple user interface). The issue that hinders the older
adults in fully utilizing the function and features of smartphones are the complicated
menus and the availability of various mobile applications.
There are limited studies of smartphone usage in Malaysian context. [17] conducted
a survey with 1814 respondents on the trend of smartphones and their usage in Malaysia.
However, the study mainly described the smartphone usage in general, and only 0.9%
(16 out of 1814) respondents fell under the age of more than 57 years old. Thus, the
study indicated that the design of the mobile device is the most important factor for
choosing a mobile phone for young generation, and not for the older consumers. In
addition, Wi-Fi capability is not pertinent to the older consumers (age more than 57
years old). Overall, the findings of the study was done in 2012, and most of the content
is not relevant to today’s smartphone era. For instance, the study also revealed that
Instant Messaging acted like a complimentary to SMS (short messaging services) rather
than a substitution of SMS. This is contrary to the current communication landscape
where WhatsApp is the main communication tool across all age group mobile users,
regardless of age. The findings also summarized that the smartphone is yet to be fully
utilized by the consumers. It was suggested that user training, proper redesign of the
mobile applications, prevalent user support to improve usability and user acceptance of
the future smartphones.
Reference [18] conducted a study to investigate the barriers of using a smartphone
among the elderly in Malaysia. The study conducted semi-structured interviews with 21
elderly respondents to understand the barriers in using smartphones among the elderly
population. The barriers of adopting smartphones among non-smartphone users were;
‘not affordable’, ‘no interest’, ‘no necessity’, ‘lack of knowledge’, ‘vision, cognitive,
hearing and motor impairment’ that deter them from using a smart phone. It is also
interesting to learn that prior experience of using feature phones did not help to transfer
the technology experience to using a smartphone. This is due to the difference in the
interaction mechanism between a feature phone and a smartphone. The elderly are
generally familiar with the ‘pressing’ interaction mode on hard keypad as compared to
a total different interaction mode of using ‘swiping’, ‘sliding’, ‘touching’ on a
touchscreen user interface. The change from previous alphanumerical hard key button
keypad to QWERTY virtual keyboard makes it difficult for the elderly to type SMS, or
any messages. The change of user interface and interaction mode somehow deters the
Usability and Design Issues of Smartphone User Interface 97
elderly to adopt to using a smartphone. However, some findings such as being pricey
and fixed standard mode of screen user interface of this study may not be applicable in
the current smartphone scenario.
Since the older adults face the challenges of adopting and familiarizing with the
smartphone user interface, this study aims to examine the usability issues of smartphones
user interface among the older adults in Malaysian context.
3 Research Methodology
The inclusion criteria for the participants are young old adults’ cohort [4], who are aged
60 to 74, and own a smartphone for at least 3 months prior to the research. The reason
for choosing this cohort is because they are considered a huge potential silver smart‐
phone users for the rising grey market for mobile operators.
As this research focuses on active and productive ageing, and is not so much on a
health-related study, the exclusion criteria includes older adults who are severely ill from
mental, physical, motor and hearing impairment.
The participants were mainly recruited from the University of the Third Age (U3A),
which provides life-long learning courses for older adults. The sampling techniques are
purposive sampling and snowballing method based on the above-mentioned criteria.
Four main tasks were selected from a previous Smartphone Usage Survey study to find
out the preferred smartphone features and its usage among older adults [19]. The tasks
are shown in Table 1 as below.
3.4 Measures
Based on ISO9241-11 [20], the usability metrics are effectiveness, efficiency and satis‐
faction scores. For this particular study, we only consider the performance metrics,
which are effectiveness and time. To measure the effectiveness, we refer to task comple‐
tion rate (in percentage) for each task, where 100% is considered successful, 50% is
partially successful, and 0% means failure to complete the task. To calculate the task
completion rate for each task, it is based on the total values (in percentage) of all the
sub-tasks completion rate, and divide them in average.
To further investigate the user perception of older adults interacting with the testing
apparatus, in this case Samsung S7 Edge, we conducted Device Attitudinal Survey,
which was adopted from O’Brien’s work [21]. It uses a 7-point semantic differential
scale, which is categorized into 3 sections as ‘enjoyment, ease of use and appearance’.
3.5 Procedures
During the usability trial, a consent form was given to the participants to highlight that
participation was voluntary. They were informed that the whole process would be audio-
video recorded, and that their identity would be kept anonymous for data analysis
purpose. The participants were asked to fill-up a questionnaire to find out their demo‐
graphic profile, and their perception of a smartphone and its icons. After that, they were
given the 4 tasks to interact with the test apparatus, and this was followed by filling up
a post-questionnaire with a debriefing interview. The participants were prompted to use
verbal protocol to speak their thoughts and opinion throughout the process. The whole
session took around 1 h to 1.5 h, depending on the individual’s performance.
Usability and Design Issues of Smartphone User Interface 99
This section illustrates a brief demographic profile and the usability results. In terms of
demographic profiles, the 80 participants consisted of 40 males and 40 females. They
were all Malaysian with the breakdown of Malay (n = 22, 27.5%), Chinese (n = 47,
58.8%), Indian (n = 10, 12.5%) and others (n = 1, 1.3%). The proportion of Chinese are
higher than that of Malays. This does not represent the correct proportion of the Malay‐
sian population, only that there was a higher number of Chinese memberships at the
U3A during the recruitment time. For occupation, a majority of them (77.5%) was
retirees, some were still working (11.3%) and some had never worked before (11.3%).
In terms of educational background, a majority had upper secondary education (40%)
and tertiary education (50%), followed by lower secondary (6.3%) and primary school
(2.5%) while no formal education was the lowest percentage (1.3%). The reason why
there were many of educated members in U3A was that these set of people are the ones
interested in joining life-long learning courses for self-improvement. Many of them
speak and write English and Bahasa Malaysia (national language of Malaysia) well, and
only half can speak and write Mandarin, while only a number of them speak and write
Tamil. Their good command of English language was not a surprise because Malaysia
was a British colony before thus the old generation generally conversed well in English
as compared to the younger generation.
Figure 1 shows the result of overall task completion rate for the 4 main tasks.
Table 2 illustrates the breakdown of task completion rates for the main and sub-tasks.
The result reveals that voice calls receive the highest task completion rate of 83.44%,
followed by phonebook (70.16%), installing a mobile app (63.13%) and using WhatsApp
(60.42%).
Table 2 illustrates the details of task completion rates for all the 4 main and sub-
tasks.
For the voice call sub-tasks, it was no surprise that users are generally more familiar
with making phone call (80.63%). Some were not successful in making phone call
because of its complexed and non-intuitive phone keypad icon on the Samsung S7 user
interface. The users did not realize that after pressing the ‘phone’ icon, it showed the
recent contact list. They had no clue as to how to make a phone call, which was not part
of the existing contact list. With assistance, the users later realized that there was an
unnoticeable keypad phone icon located at the bottom right. This implies that in this
case, there is a design issue for the smartphone user interface (UI) to which designers
and developers are suggested to improve the visibility and familiarity of phone keypad
icon. Some participants had problems in retrieving a missed call (86.25%) while others
did not know where to refer to the phone because the indication of missed call was only
shown in a small number on the phone call icon. They had to learn the convention that
the number shown on the phone call icon means ‘missed call’. To return call, they were
hesitant to pick up or call back because the numbers were not familiar to them, and it
was not shown in their contact list.
For the phonebook task, the sub-task of ‘adding a contact with a phonebook’ shows
71.88%, while ‘making a call from the phonebook and call WCY from the phonebook’
decreased to 68.44% task completion rate. With assistance, many participants managed
to save the contact into a phonebook. Those who were not able to save a contact in the
phonebook were because they usually referred to their children and others to save the
numbers for them.
In terms of installing a mobile app, the sub-task of ‘go to Google Play Store to
download a torch light mobile app’ shows 64.38%, while ‘after downloading, open the
torch light application’ is 61.88% task completion rate. Even though downloading a
torch light mobile app is considered an easy task, a majority did not know how to
Usability and Design Issues of Smartphone User Interface 101
download a mobile app from the Play Store. They mainly referred to their children or
grandchildren to download the mobile apps for them. They also had no clue on which
mobile apps were good and useful for them. Interesting enough, many of them only
experienced exploring the Google Play Store because of this research requirement. They
were lost in the navigation system of the Play Store, and the search text field was not
obvious to them. To improve the user interface design, it is suggested that Play Store
needs to have a ‘search’ text label or ‘magnifier’ icon shown at the search text field. We
also received comments and feedback that the Google Play Store icon did not represent
a ‘place’ for users to download mobile apps. With the current Play Store icon design, it
looks more like a shopping bag or triangle shape rather than a mobile app store place
for them. In addition, the label name of ‘Play Store’ sounds like a game place for gamers
rather than mobile apps store place.
The task completion rates for the 3 sub-tasks of using WhatsApp, which are ‘sending
a message using WhatsApp’ (81.88%), ‘sending a photo using WhatsApp’ (63.13%),
and ‘sending an audio record’ (36.25%). The main reason for older adults to adopt using
a smartphone is the encouragement and push from family members as well as peers to
use WhatsApp for free messaging and sharing of media files. Basically, there were not
many problems in sending a message using WhatsApp. However, many participants
would close the WhatsApp and go to the photo gallery to select photos to send rather
than sending them via WhatsApp itself. This reveals that the ‘paper clip’ icon is not
apparent, or appropriate to meet the expectations of older adults to choose to ‘attach’
the photos for sending. They prefer some other icons that carry the meaning of ‘sending’
rather than the ‘paper clip of attachment’ concept. During the testing time, sending an
audio record was considered quite a new concept in WhatsApp. It revealed a severe
usability problem that majority of them had problems in using the audio record feature
in WhatsApp. Users need to ‘press and hold’ the ‘audio speaker’ icon to speak for
recording, and then release it to “send”. The action is not a norm for users to ‘press and
hold’ to speak. Instead, the users just pressed once on the icon, and then released it. They
just continued to speak without recording it. Thus, the task completion rate is low as it
is not a user-friendly feature, and it requires a serious design improvement. The latest
WhatsApp audio version has improved a lot by providing 2 action options, which is to
choose an audio record from music track, or record with WhatsApp. The latter action is
more straightforward and shows a simpler UI of WhatsApp Recorder.
The device attitudinal result is as shown in Fig. 2. The mean for the respective 3
main categories of device attitudinal are (i) Enjoyment (5.26), which consists of ‘boring-
fun’, ‘unpleasant-pleasant’, ‘negative-positive’, ‘painful-pleasurable’, ‘dull-exciting’,
‘foolish-wise’, and ‘unenjoyable-enjoyable’, (ii) Ease of use (4.73), which consists of
‘difficult-simple’, ‘boring-elegant’, and ‘complex-easy’ and (iii) Appearance (5.75),
which comprises of ‘unattractive-attractive’, ‘repulsive-delightful’, ‘ugly-gorgeous’
and ‘plain-striking’. The highest scores are ‘unattractive-attractive’ item (5.75), ‘ugly-
gorgeous’ (5.71) and ‘plain-striking’ (5.69). It looks like these 3 items are inter-related.
The high score could be influenced by the Samsung S7 Edge apparatus, which was
covered by a gold colour casing that appears to be an elegant look at that time for the
participants.
102 C. Y. Wong et al.
All the scores are above 5 (from 1–7 scores) except ‘difficult-simple’ item (4.73) and
‘complex-easy’ (4.55) under ‘Ease of Use’ category. This implies that the participants
were somehow struggling using the smartphone itself. Although the score is acceptable,
it is a known fact that in Malaysian attitude, they generally do not like to give lower
scores or express their honest feelings when it comes to filling up questionnaires. They
also wanted to give the impression that they were able to use the smartphone. However,
through observation, the score itself is much lower than what was filled up. It was
obvious that many were struggling when using the smartphone, especially some
advanced features like sending photos, recording audio files using WhatsApp, and
adding contacts on the phonebook.
In a nutshell, the findings imply that older adults enjoy using the smartphone and
find it essential to learn how to use a smartphone. Generally, they were quite keen to
use WhatsApp, but they were honest that they were only familiar with the basic features
of WhatsApp like receiving and sending messages or photos. They were not familiar
with other more advanced features like audio-recording. They did not perceive it useful
and it was also difficult to use. The participants also expressed their concern and frus‐
tration of how to transfer and save media files, especially photos and videos when their
mobile phones memory was full. They had also no clue as to how to proceed and deal
with the frequent hanging issue of the phone due to memory space limitation.
As they do not have the technical know-how to solve some phone issues, they always
refer to their children or grandchildren to help solve the problems. However, in some
cases, their children are always busy and have no time to attend to them resulting them
to go to mobile shop to seek technical help. That being said, they also expressed their
interest to attend mobile training courses to pick up some skills rather than refer to their
children.
Usability and Design Issues of Smartphone User Interface 103
5 Conclusion
It is found that the main reason of problems experienced by older adults with their smart‐
phone is due to discrepancy between the design of devices and users’ needs [7, 13]. Hence,
it is crucial for smartphone developers and UI designers to incorporate older adults’ needs
and expectations in designing and developing smartphones as they are the rising consumer
market. The older adults had little difficulty making calls. However, a majority of them had
difficulties in downloading application from Google Play Store and referring to their chil‐
dren to pre-install the apps in their smartphones. They are generally able to use the simple
functions of WhatsApp. However, usability problems for advanced features were apparent,
especially sending audio recording file. Usability issues reveal that the older adults were
confused between WhatsApp’s Voice Call with Phone’s Voice Call icons. They fear and
have no idea how to proceed for advanced usage of smartphones to enhance their daily life.
In this paper, we only present the usability result of smartphone user interface among
the older adults, which is a part of a larger study. The future study is recommended to
discuss the affordance design and icons recognition for intuitive smartphone user inter‐
face, which caters for older adults.
Acknowledgement. The authors would like to express gratitude to the participants from
University of Third Age (U3A) Malaysia involved in this study. This research study was funded
by Malaysia Ministry of Higher Education Fundamental Research Grant Scheme (FRGS) [FRGS/
1/2015/MMUE/150036]; and Universiti Putra Malaysia (UPM) Putra Grant [UPM/700-2/1/GP-
IPS/2013/9390400].
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