Midterm (Assignment) Spring 2020

Name: _______________ Reg #:

Department & Program: MBA E- (MGT SCIENCES) Class & Section: 2F

Course Code & Name: Strategic Management Total Marks: 20 Marks

Instructor’s Name: Madiha Zeeshan Submission Deadline: 7/4/2020 (07:00- 11:00) 04 hrs.

Important Instructions:

 Solved Assignment must be mailed by the due time mentioned above.

 Non-submissions of the assignments will be considered as absent for the Midterm.

Format Word/Pdf
Plagiarism policy 19% (Not more than 5% from a single source)
Submission guidelines Via email, within time frame of 04 hours
Email Id madiha@szabist.pk

Case Question (20 marks)

Note: Each question carries equal marks. ( 05 marks each question)

Q1. Analyze the industry in which Netflix is operating using Porter Five Force Model. (Answer
in paragraph form). See Exhibit 1 & 3

Q2. Provided with the information in the case and exhibit 4 of SWOT Analysis, give some
strategic suggestions based on that analysis. (Answer in points/bullets)

Q3. Define Netflix Competitive Advantage or Why Netflix was so successful? You can base
your answer as per VRIN Framework i.e. [Valuable, Rare, Inimitable and Non-substitutable].
Please answer in heading form.

Q4. How would you recommend that Netflix should overcome the challenges in international
market? (Answer in point/bullet form)

Good Luck!!!!

1
Exhibit 3: Porter’s Five Force Model

2
Exhibit 4: Netflix SWOT Analysis