Chapter 1

Content
Topic Student Learning Outcome
2. Demand Candidates should be able to:
2.1 Concept of 2.1.1 define the concept of demand
Demand 2.1.2 differentiate between individual and market
demand
2.1.3 differentiate between demand and desire
draw individual and market demand curve
with the help of given
information

2.2 Law of Demand 2.2.1 state the law of demand

2.2.2 explain the assumptions behind the law of
2.2.3 demand
prove the relationship between the price and
2.2.4 demand with the help of a graph
analyse the practical importance of the law of
demand in our daily life

2.3 Shifting Factors of 2.3.1 show the change in quantity demanded and
the Demand Curve change in demand with the help of a graph;
2.3.2 discuss the shifting factors of the demand
2.3.3 curve; *
suggest reasons to determine a negatively
sloped demand curve (i.e. why a demand
curve is sloped downward, leftwards to
rightwards?)