E-banking services in India: Opportunities now and in the future.

Authors:

Namratha

Krithika rao

E-banking services in India: Opportunities now and in the future.

Abstract:

Now a days demand for financial services is changing rapidly. Consequently, it is

compulsory for the banking sector in addition to the traditional banking to adopt electronic
banking and some other strategies in order to retain existing and attract new customers. E-
banking is a trend among the customers in the present scenario. The transfer from the
traditional banking to E-banking has been interesting innovation in banking dealings
especially in India. E-banking includes the systems that enable financial institution
customers, individuals or businesses, to access accounts, transact business, or obtain
information on financial products and services through a public or private network, including
the Internet. To cope with the pressure of growing competition, Indian commercial banks
have adopted several initiatives and E banking is one of them.

This paper aims at knowing about E-banking, types of E-banking, emerging trends, its
benefits and scope in India.

Keywords: E-banking, traditional banking , banking services