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particulars Percentage
18-25 62.4
26-35 16.8
36-45 10.9
46-60 9.9
Chart Title
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60
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0
18-25 26-35 36-45 46-60
Column1
Analysis: The table shows that out of 1001respondents we can study that from age
between 18- 25 is 1162.4%, age between 26- 35 are 3516.8%, age between 36- 45 are
10.9%, and remaining between 46- 60 are 9.9% from the survey.
2 Gender
Particulars Percentage
Male 83.2
Female 16.8
Chart Title
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Male Female
Series 3
Analysis:
From the table we come to know that Out of 101 respondents 83.2% of respondents belongs
to male category and remaining 16.8% of respondents belongs to feMale category.
3.income level
Particulars Percentage
10000-20000 24.8
20000-30000 22.8
Above-30000 16.8
Chart Title
40
35
30
25
20
15
10
0
Below 10000 10000-20000 20000-30000 Above 30000
Column1 Column2
Analysis:
From the table and graph we can determine out of 101 peoples annual income of 35.6% of
respondents falls under between below 10000, 24.8% of respondents belongs between
10000- 20000, 228% of respondents belongs to 20000- 30000, 16.8% of respondents belongs
to above-30000 of respondents.
4.have you herd about Nandini products
Particulars Percentage
Yes 98
No 2
Chart Title
120
100
80
60
40
20
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yes no
Analysis:
From the table we come to know that Out of 101 respondents 98% of respondentsherd
nandini products belongs and remaining 2% of respondents no herd nandini products.
particulars Percentage
Dwd peda 77
Elachi peda 25
Mysore peda 60
Besan ladu 34
Badam barfi 35
Belgum kunda 39+
Chart Title
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DWD peda Elachi peda Mysore pak Besan ladu Badam barfi Belguam kunda
Analysis:
From the above drawn table, we come to know that 77% respondents are with the aware
Dharwad pada, 25 respondents have aware of elachi pada, 60 respondents know aware of
Mysore pada, 34% respondents aware of a besan ladu and 35% respondents of badam barfi
and remaining of a 39% respondents of Belgaum kunda.
particulars Percentage
Nandini bite 29
Chakki ladu 20
DWD peda 71
Mysore pak 59
Badam burfi 31
Besan ladu 23
Nandini ghee ladu 25
Nandini ladu 21
Belgum kunda 42
Rasgulla tin 29
Chart Title
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Nandini Chakki DWD Mysore Badam Besan nadini nandini belgum rasgulla
bite ladu peda pak burfi ladu ghee ladu ladu kunda tin
Column2
particulars Percentage
Very good 39.6
Good 48.5
Average 11.9
Bad
poor
Chart Title
60
50
40
30
20
10
0
very good good average
Column2
Analysis:
The above table and graph have 101respondents 39.6 pepole is very good opinion of
packing Nandini products respondents, 48.5 respondents says people a good , 11.9
respondents people is average of respondents of a Nandini sweet products.
particulars Percentage
15g 0
25g 15.8
100g 17.8
250g 34.7
400g 11.9
1-kg 15.8
Above 1kg 4
Chart Title
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35
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25
20
15
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25g 100g 250g 400g 1-kg above 1kg
Column2
Analysis:
The above table and graph have 101 respondents, 15.8% are 25G,17.8% are 100G and
34.7%are 250G,11.9% are 400G and 15.8% of 1 kg .remaining 4% is above 1-kg of
purchase of Nandini sweets usually.
9.what occasion do you buy sweets
Particulars Percentage
Festival 21.8
Causal 45.5
Function 20.8
Marriage 4
Special occation 7.9
Chart Title
50
45
40
35
30
25
20
15
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5
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festival casual function marriage special occation
Column2
Analysis:
From the table we come to know that 21.8% of respondents of festival buy
sweets.45.5%of people respondent is causal by the sweets 20.8% is functions of buy
the sweets.4% of respondents people buy the sweets of marriage,7.9 respondent
special occation buy the sweets
10.what is your opinion about the price of Nandini sweets
Particulars Percentage
Average 72.3
Low 3
Chart Title
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high priced average low
Column2
Analysis:
Over 72% of the customers say the price are average, though 25% of the people say
the people say its high
Interpretation:
As most of the customer are comfortable with the prices, the prices, the prices
trategy is acceptable
Particulars Percentage
Quality 42.6
Price 13.9
Taste 42.6
Packing 1
Chart Title
45
40
35
30
25
20
15
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quality price taste packing
Column1
Analysis:
from the table and graph we can come to know that out of 101 respondents, 42.6% of people
respondents to quality of purchase, and 13.9% of people responded price of purchase, 42.6%
is respondent people purchase of taste and remaining of a 1% of packing of the purchase.
12. What is your opinion of the quality of sweets?
Particulars Percentage
Very good
Good
Average
Bad
Poor
13. . Among the promotion activities which influenced you the most while
choosing product like sweets
particulars Percentage
Advertisement 61.4
News paper 20.8
Promotional activities in 17.8
school
Chart Title
70
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20
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Advertisement News paper Promotional activities in
school
Series 3
Analysis:
From the table and graph we can that out of 101 respondents analyse that 61.4% of
respondents preferred from advertisement, 20.8% of respondents preferred to
newspaper, 17.8% of respondents of promotional activities in school,
particulars Percentage
Highly satisfied
Satisfied
Neither satisfied or
dissatisfied
Dissatisfied
Highly dissatisfied
particulars Percentage
Very good 45
Good 42
Average 11
Bad 2
poor 1
Chart Title
50
45
40
35
30
25
20
15
10
5
0
very good good avg bad poor
Column1
Analysis:
The above table and graph 101 respondents, 45 people very good, 42 says good and
11% is average and 2% respondent bad and 1% says is poor
B. natural
Particulrs Percentage
Very good 26
Good 50
Average 25
Bad 0
Poor 0
Chart Title
60
50
40
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very good good average
Column1
Analysis:
The above table and graph 101 respondent 26% says very good, 50 says good and
25% says average of a natural
c. smell
particulars Percentage
Very good 25
Good 44
Average 29
Bad 3
poor 0
Chart Title
50
45
40
35
30
25
20
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5
0
very good good avg bad
Column1
Analysis:
The above table and graph 101 respondents, 25 people very good, 44 says good and 29% is
average and 3% respondents
D. taste
Particulars Percentage
Very good 45
Good 36
Average 13
Bad 4
Poor 3
Chart Title
50
45
40
35
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25
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15
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5
0
very good good average bad poor
Column2
Analysis:
The above table and graph 101 respondents, 45 people very good of taste, 36 says good and
13% is average and 4% respondents bad and 3% people poor taste
16.among the promotional activities which influenced you the most which choosing
products like sweets
Particulars Percentage
Advertisement 61.4
60
50
40
30
20
10
0
advertisment news paper promotional activities in
school
Column1
Analysis:
From the table and graph we can that out of 101 respondents analyse that 61.4% of
respondents preferred from advertisement, 20.8% of respondents preferred to
newspaper, 17.8% of respondents of promotional activities in school,
particulars Percentage
satisfied 63.3
Highly dissatisfied 1
Chart Title
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highly satisfied satisfied neither satisfied dissatisfied highlydissatified
&dissatisfied
Column1
Analysis:
Form the table we know that 26.7% of respondents highly satisfied, 63.3% is
respondents is satisfied, 5% respondents is neither satisfied and dissatisfied, 1% is
respondents dissatisfied and remaining 1% of highly dissatisfied.
18.in your opinion is Nandini sweets less priced in comparsion to sweets from other
brands
particulars Percentage
Strongly agree 21.8
Agree 50.5
Natural 21.8
Disagree 5.9
Strongly disagree 0
Chart Title
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strongly agree agree neatural disagree
Column1
Analysis:
From the table we come to know that 21.8% of respondents are strongly agree, 50.5% of
respondents are agree, 21.8% of respondents are natural, 5.9% of respondents are disagree
and overall opinion is the Nandini sweets less priced in comparison to sweets from other
brands
Particulars Percentage
Yes 75.2
No 1
May be 23.8
Chart Title
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yes no may be
Column1
Analysis:
From the table we come to know that Out of 101 respondents 75.2% of respondent yes 1%
respondents says no, 23.8% respondents says may be, people like to suggest nandini sweets
to other friends.