EVIDENCIA 1: SUMMARY “APPROACH TO

DIAGNOSTICS OF MARKETING COMPLEX OF INDUSTRIAL ENTERPRISE”

Aprendiz

Brahian Steven Jimenez Jaramillo

CC. 1192740011

Servicio Nacional de Aprendizaje SENA

Centro de Servicios Financieros

Regional Distrito Capital

Carepa, Antioquia, 22 de septiembre de 2019

 Introducción

Este trabajo es la solución a la primera actividad de aprendizaje del área de bilingüismo de la carrera

tecnológica del SENA, Negociación Internacional. En este trabajo encontrará un resumen en inglés

del documento: “Approach To Diagnostics Of Marketing Complex Of Industrial Enterprise” que se

encuentran en Materiales complementarios de la fase análisis de Actividades.

 Abstract

Maksimova & Shapran-Volodomyr (unspecificated) wrote a short communication called: “APPROACH

TO DIAGNOSTICS OF MARKETING COMPLEX OF INDUSTRIAL ENTERPRISE”. This describe Ukraine

economic system from development and competition relations, focused in diagnostics of enterprise’s

marketing activity. Its content is an interaction of economics subjects with incomplete information,

searching exposure problems, perspective directions and consequences of administrative decisions.

Few national scientific works with these problems. Current, determination of the status of subject of

economic activity depends on working of plan package, recommendations, and procedures.

Especially, it concerns to diagnostics about real state and properties of analyzable object that is the

marketing complex.
 Conclusion

It is necessary to include a diagnostics of enterprise’s marketing activity for improving capacities of

companies, economies and international markets. We can promote a way for solve different

problems, from a real diagnostic of marketing complex.