Scribd Logo
Upload

Welcome to Scribd!

  • Week Session Topics & Agenda: The Concept of Strategy

    Uploaded by

    junaid_256
    29 views1 page
    This document outlines the topics and agenda for a 16-week course on strategy. It includes sessions on strategic leadership, industry and competitive analysis using tools like PESTEL and five forces models, analyzing internal resources and capabilities, competitive advantage, business strategy approaches like differentiation and cost leadership, corporate strategy such as diversification and mergers and acquisitions, executing strategy through organizational design, and corporate governance and business ethics. Key chapters in the textbook are assigned for each topic.

    Original Description:

    Course Contents - Strategic Management Course - Frank Rothermel

    Original Title

    Course Contents

    Copyright

    © © All Rights Reserved

    Available Formats

    XLSX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    This document outlines the topics and agenda for a 16-week course on strategy. It includes sessions on strategic leadership, industry and competitive analysis using tools like PESTEL and five forces models, analyzing internal resources and capabilities, competitive advantage, business strategy approaches like differentiation and cost leadership, corporate strategy such as diversification and mergers and acquisitions, executing strategy through organizational design, and corporate governance and business ethics. Key chapters in the textbook are assigned for each topic.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    29 views1 page

    Week Session Topics & Agenda: The Concept of Strategy

    Uploaded by

    junaid_256
    This document outlines the topics and agenda for a 16-week course on strategy. It includes sessions on strategic leadership, industry and competitive analysis using tools like PESTEL and five forces models, analyzing internal resources and capabilities, competitive advantage, business strategy approaches like differentiation and cost leadership, corporate strategy such as diversification and mergers and acquisitions, executing strategy through organizational design, and corporate governance and business ethics. Key chapters in the textbook are assigned for each topic.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Week Session Topics & Agenda

    The Concept of Strategy


    Course Introduction and Overview
    1 Chapter 1
    What is Strategy? Why is it Important?

    2 & 3 Strategic Leadership: Managing the Strategy Process Chapter 2


    Industry and Competitive Analysis (ICA)
    Analysis

    External Analysis: Industry


    Structure, Competitive Forces and Chapter 3
    4
    Strategic Groups - PESTEL Framework
    Five Force Model
    5
    Internal Analysis: Resources, Capabilities, and Core Competencies Chapter 4
    Competitive Advantage
    6
    Competitive Advantage, Firm performance, and Business Models Chapter 5

    Business Strategy:
    7&8 Differentiation, Cost Leadership,
    and Integration Chapter 6
    Formulation

    9 Business Strategy: Innovation and


    Entrepreneurship Chapter 7
    Corporate Strategy
    10 & 11 Corporate Strategy: Vertical
    Integration and Diversification Chapter 8
    12 Corporate Strategy: Mergers and
    Acquisitions, Strategic Alliances Chapter 9
    Executing Strategy
    Implementation

    13 Organizational Design: Structure,


    Culture, and Control Chapter 11
    14 Project/Presentation
    15 Corporate Governance
    and Business Ethics Chapter 12
    16 Corporate Governance
    and Business Ethics Chapter 12

    You might also like