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Demographics Name: Danny Allen Page


Age
Job Role
Nationality
Family
Marital Status
Where they live
Education

What are their goals

What are their fears


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Personal Questions
What does their family structure look like?
What type of car they drive?
Are they a pet owner?
What newspaper/magazines do they read?
Which websites do they visit? And for what purpose?
What influencers do they follow and why?
What do they do at the weekends?
What do they binge watch or read?

What are their main challenges

Common Objections
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The Challenge
Struggle to come up with content ideas
HOW you help (Action Steps)
WHY it's impotant

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