Organizational Change

Communication Plan
Shaneque R Smith
AET / 560
August 19, 2019
Charity Jennings
 Need for Change

There has been numerous complaints about Amazon’s Customer

Service representatives in the warehouse and the need for
improvement in transitioning from task to task in a timely
manner in order to meet production quota. Training is critical to
the acceptance of change in the area of roles and responsibilities
that are expected to help improve customer service
performance.
Communication Plan
Launching the Communication Plan

Communication Needs:
● Target Audience (Customer Service Reps)
● Frequency of Communication (daily)
● Content Providers (Supervisors)
● Delivery Channels (emails, face to face, phone
calls)
Announcing the Change

Staff luncheon

1. State Vision of the company

2. Announce the change and mission of the change
3. Announce the benefits and incentives
4. Discuss employee training
Continuous Improvement