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Go through the following two articles which implements a problem of segmenting

customers into distinct groups based on purchasing habits using R. You need to
understand the caselet and make similar implementations using Python to carry out
the following tasks.

1) Apply K-means clustering and interpret the segments


2) Apply Fuzzy c means and explain if it can be used with respect to the problem
3) Apply PCA, and interpret the data and the principal components (use a biplot).
Give proper justification of the number of principal components you are considering
for the interpretation.

https://www.business-science.io/business/2016/08/07/CustomerSegmentationPt1.html
https://www.business-science.io/business/2016/09/04/CustomerSegmentationPt2.html

Write a brief report to explain your code, output, and interpretations. Submit the
report and Jupyter notebook .ipynb file with code and output.

The link to the dataset is given in the article.

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