Professional Documents
Culture Documents
Reasons
Inadequate product
Step 2 SET GOALS AND OBJECTIVES: Short term goals : midterm: long term: target sales
Step 4 KNOW YOUR MARKET: How many: what service they offer:
Step 6: RESEARCH DEMAND ON YOUR BUSINESS: find out the demand: gather information’s
Step 7 SET YOUR MARKING GOALS: Goals: What will it cost: product development
Step 8 DEFINE MARKETING STRATEGY: how many products: system of delivery: strategy to promote:
It it’s simplest form, it is a guide: a roadmap for your business that outlines goals and details
how you plan to achieve those goals.
At it’s heart, a business plan is just for how your business is going to work, and how you’re going
to make it succeed.
PURPOSE